This Is How You Make The Show Me The Money Attitude Work Big Time!

Ever had one of your best customers or clients, ( especially if you’re in) the financial advisory business, ask you to “show me the money?” And if and when they do how do you go about doing so?
And let’s say you’re one of your areas top retail furniture outlet owners. And even though your best customers may not say it out loud. You’d best believe they’re constantly thinking, how you can show them the money, simply by under promising, but constantly over delivering.
And one of the proven ways for you or your major competitors to constantly show them the money, is by not treating your business, service or start up like a proverbial one night stand. Huh?
Meaning: Don’t or stop treating your customers, with the one (sale) and done approach. Because whether you realize it or not. This all too common mentality among profit seeking entrepreneurs, (of literally) all shapes and sizes. Is what constantly prevents you from actually moving ahead and systematically growing your business or service. As you’re about to discover.
Of Course There’s More Than One Potentially Profitable Way For You Or Your Major Competitors To under Promise And Over Deliver!
say for example. You run a single location, retail furniture store. And starting in June, through September. Each month, you’re holding your incredibly popular, annual, monthly free drawing.
And for the next four months. Every month, one grand 1st prize winner. Automatically wins a Master Bedroom suite. Which normally retails for $9,999 dollars.
(Basically a $10,000 dollar value.) Besides, even though all four suites, are basically overstock inventory. You best believe, not one of the 1st grand prize winners will give a rip. The inventory is overstock or closeout/discontinued inventory.
But the best part is. Your opt in email/mobile marketing list, usually swells (increases) on average by anywhere from an additional 2,500- 4,000 brand new opt ins.
And basically 92% remain active subscribers. And you typically average a 41% open rate. So needless to say. Your email campaigns, consistently generate very respectable profit margins.
[cpm-player skin=”classic-skin” width=”100%” playlist=”true” type=”audio”] [cpm-item file=”https://www.youcanmarketonlinenow.com/wp-content/uploads/2014/03/If-youre-not-cross-promoting-youre-missing-out-on-some-easy-money.mp3″]If you’re not cross promoting you’re missing out on some easy money[/cpm-item] [/cpm-player]
Sadly Most Of Your Major Competitors Are Laser Focused On The Front End Of Their Sales Funnel Only! (And They Tend To Overlook Or Under Estimate All Of The Untapped Marketing Opportunities On The Back Of Their Sales Funnel!)
Case in point. Let’s say your recent free drawing.Which ran from early June -through the last day in September. You actually had 3,700 locals enter, for the chance to win a Master Bedroom suite.
And let’s say 2,000 local women leaped at the chance to win. And of them, one was actually lucky enough to be the 1st grand prize winner in July. You go girl. So you know, she’s constantly letting her BFF, closet family members, relatives, co-workers, employees and neighbors know about her extreme good fortune,correct? Absolutely. Wouldn’t you?
And of course she’s also, constantly all over social media as well. Posting pictures and videos of her awesome Master Bedroom suite.
That said. What about the other 1,999 or X number of local women, who unfortunately, they didn’t win the 1st grand prize. Do you or your major competitors just blow them off?
If you’ve got marketing blinders you do. Or you could…hmmm.?
Don’t Or Stop Being Average When It Comes To Systematically Over Delivering!
Stop and consider the following, rather simple marketing deduction. You or your major competitors should seriously consider. Since in this particular, hypothetical marketing example. Two thousand local women entered your retail fortune stores annual free drawing.
And one of them was July’s 1st grand prize winner. Obviously you or you major competitors will provide the remaining 1,999 or X number of local ladies, with extremely time sensitive gift certificates worth X.
However, simply for dragging a friend with them, whose at least 18. They not only save X plus percentage of their entire purchase. But they get to save up to $2,000 dollars worth of you or your major competitors goodies.
Pretty standard stuff so far. Correct? Now let’s take this to the very next level or two.
Over Delivering Doesn’t Have To Automatically Mean Over Spending!
Since you’ve already run your numbers and realize, your ideal customer, has a total lifetime customer value metric, of somewhere between $350- $11,000 dollars. Give or take over the next five to seven year period.
It definitely makes sense. You or your major competitors, consistently do at least, the following two things. In order to create some perpetual, potentially bank account filling, positive viral word of mouth or mouse buzz.
First: You will also provide all 1,999 or each month’s X number of female runner ups, with an extremely time sensitive gift certificates, to one of your areas, top women-s deluxe facial treatment centers. say what?
if they decide to come alone. They only save 10 or X% off the treatment at the time of the redemption. However, simply for dragging a friend with them, whose at least 18. Both women get their facials free. Which is a $47 dollar value each.
For just a second. Think about the talk around the office where they work. Or if they own their own business or service. the other ladies will be constantly reminded and made aware. Where these ladies buy their furniture.
They and a close friend, relative or neighbor, got treated to two free, deluxe women facial treatments worth X. How many times do you think they’ll share their good fortune, both on and off of social media?
Your Major Competitors Seem To Think All They Have To Do Is Constantly Spend More And More Money On Outrageously Expensive Advertising Or Promotions!
Here’s the next unannounced goody, your 1,999 local female runner ups receive. An extremely time sensitive gift certificate, from one of your areas top retail jewelers. Whose also one of your top JV (Joint Venture) and or cross promotional partners.
Second: You inform these local ladies, via a text message or extremely time sensitive email message.
Simply for coming to your store before a certain date. They will receive an extremely time sensitive gift certificate, from your retail jeweler JV partner.
They come to their store alone. And they can save 10% off an extremely eye catching pair of diamond studded earrings. Which normally retail for at least $450 dollars.
However, simply for dragging a friend with them, whose at least 18. They automatically get to purchase those exact same earrings for your actual hard costs of $200 dollars.
And their friend they drug along with them. As long as they join the jewelers opt in email/mobile marketing list. They too get some major savings off those same pair of diamond studded earrings.
But they only pay $250 dollars, for the exact same pair. In part two, you’ll discover at least three more potentially profitable reasons why, the show me the money attitude, is a potential game changer.
Hopefully You Don’t Whined Up Choking On Your Major Competitors Marketing Smoke!
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