Where’s The Real Long Term Gross Profit In Your Coffee Shop?

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| Mark Newsome | Featured Posts

(Are You In Business To Earn A Profit Or Not?)

Entrepreneur do you have any local, mom & pop coffee shops in your area? If you do own one or more. Your coffee shop more than likely. Has an untapped back end income stream.

Just waiting to be monetized. Don’t you agree? Are you finally ready to take the next step or two?

Entrepreneur Your Business Or Service Has A Potentially Profitable Back End!

Ladies & gentlemen. Take a look at the screenshot image for this particular blog post. Two women. (Probably really good friends! Neighbors, co-workers and or siblings or in-laws.

They seem to be enjoying either coffee or a Latte. And some interesting conversation too! But sadly, for the vast majority of mom & pop business owners. They only profit from the front end of their business and or service, right?

Believe it or not! There is a potential fortune in the long term back end of your business and or service! (You don’t believe me?)

You really think your business and or service is really that you unique? (If so! I have standing proposition for all of you skeptics!)

Let me help you put together. A long term, back end marketing/promotional strategy! For your non franchised retail business.

You fund 100% of the initial upfront cost! (Just like you’re doing now!)

And after you recoup your initial front end cost. I keep 100% of the gross profits! (Funny, for all the skepticism! I have yet to have a serious entrepreneurs take me up on my offer/challenge!)

A screenshot image of two women sitting at an outside table. Drinking coffee.

Never Under Estimate The Power Of Strategic Lead Generation!

Those ladies could be the catalyst to a far more profitable back end! Don’t you agree? Case in point. (And as always! The following hypothetical marketing examples. Are strictly for marketing illustration purposes only!)

Let’s say you own a non franchised, local retail jeweler store. And for the most part. You utilize outrageously expensive. Local newspaper ads. And now social media too, right?

And who knows! You might even utilize some Pay Per Click/PPC ad campaigns as well! Take the time to add up your ongoing cost! For your paid ad campaigns!

Go Ahead And Negotiate A Mutually Beneficial Arrangement!

What if you offered to pay the coffee shop owner(s.) Either X amount of dollars per lead they send you! Or offer to pay them X% in front end Joint Venture/JV commission percentages.

Or what if the deal is. As long as they pass out/distribute. Some of your best, market tested. Extremely time sensitive discount coupons to their lady customers.

As long as they generate X number of front end customers for you! You will pay them a flat monthly fee of X! To help offset their monthly commercial leasing fees!

Which, (if any!) Of these potentially profitable marketing options! Would help your coffee shop be! And or become more profitable!

Go Ahead And Start Strategically Monetizing Your Opportunities!

Now as is customary during this part of our show. Please share your extremely valuable comments (in the comments section below) that you can apply to your business, product or service in the next 30 days or less!

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And they’re pro-actively looking for potential guest speakers. Please don’t hesitate to-either- pass their name and contact information directly to me or vice versa! Thanks!

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(Click the link just below, and watch the first video at the top of the page, if you’d like to see the entire 33 minute replay, of a guest podcast on marketing your small business or service. I Recently appeared on.)

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