Why These Are Definitely Some Of The Best Marketing Ideas For Small Business Owners To Implement Right Now!

Entrepreneur have you also noticed ‘how” practically all extremely saving marketers. Be they small to midsize business owners. Especially  the local offline bricks and mortar type. (Who don’t have immediate direct access to tons of cash, to allocate to outrageously expensive, dismally performing traditional ads or traditional promotional campaigns of some kind.)

Or extremely savvy service providers of literally all shapes and sizes. Whatever or “however,” you choose to define them. They are definitely on board with strategically and systematically utilizing some of the very best marketing ideas for small business growth. Agreed?

Especially when they can continuously do so. For literally pennies on the dollar. Have you noticed this all too common trait as well? This particular post will (at least!) attempt to highlight. Just how much previously untapped marketing potential or previously untapped marketing possibilities there are available to you or your major competitors.

On practically any given day. Are you ready?

This Is How And Why You Should Start Embracing Some Proven Client Retention Ideas Or Strategies!

Case in point. You see the feature image for this particular blog post of the lady smiling, holding the “welcome open”sign. Let’s say she along with your single location, non franchised retail jewelry store. Along with an incredibly popular, non franchised women’s facial deluxe treatment center.

Are all currently located in the same seven suite mini strip mall. But currently only five of the seven suites are currently occupied. (And let’s add one more Mom & pop, single location, non franchised business owner to the mix. An extremely popular gourmet coffee shop owner.)

Sadly all four of these business owners have one glaringly flawed marketing/promotional habit in common.Say what? They all try and constantly generate their ideal local customers independent of each others help.

They plan their respective marketing, advertising or promotional budgets with absolutely no regards to their entrepreneurial neighbors, Businesses or services) currently located within the same mini strip mall.

But thank goodness this is no longer the case for your single location, non franchised retail jewelry store.

The Closer You Look You Or Your Major Competitors Can Consistently Find Some Inexpensive Ways To Strategically Scale Your Business Or Service!

Say for example. Since you or some of your key sales associates know the owners of both the gourmet coffee shop and women’s facial deluxe treatment center.

You find out from both of them. Typically which are their traditionally. (Meaning all year round.) Which are their typical slowest days of the week. And you (or your major competitors) ask the “Magic question.” Which is. “Is it okay to periodically refer you new business?

More times than not. You or your major competitors will receive an emphatic yes on the initial front end question. And if you do. Here’s your follow up question.

“And by the same token. As long as it doesn’t take away from anything you currently have going on now or in the not so distant future. Are you okay with periodically returning the favor?”

Once again you should get another emphatic yes, (95-98% of the time on your back end follow up question. This being the case. Since you already know your ideal customer has a total lifetime customer value metric of $250- $11,000 dollars.

Give or take over the next five to seven year period. So one of the incredibly simple ways you want to help the gourmet coffee shop owners systematically grow their business. For literally pennies on the dollar.

So you invest in a twenty or X pound bag of their extremely great tasting gourmet coffee. (Which they gladly sell to you or your major competitors at their actual  hard cost.) Say what? And you also invest in (at least) 1,000 Xtra large, “Big Gulp” plastic cups. Which you get at cost from a local plastic cup distributor or manufacturer.Huh?

This Is The Type Of Overlooked Previously Untapped Marketing Opportunities Which Are Literally All Over The Place!

And here’s how you strategically use these potentially profitable inexpensive marketing tools. One of the gourmet coffee drinkers full or part time employees serves the women’s facial deluxe treatment centers customers free Xtra large “Big Gulp” plastic mugs of either gourmet coffee/cocoa or lemonade or ice tea.

But the lady customers and employees of the women’s facial deluxe treatment center get to keep the cups. And going forward each time they bring them back.

Instead of paying the typical retail price of $5.79 per cup. Now they only pay $.99 – $1.59 cents per cup. And remember the lady with the sign embedded as the feature image of this particular blog post? You or your major competitors also set up a similar arrangement with her shop.

And on her particular slowest days. She agrees to take things a few steps further. Say what? She agrees to do Facebook Lives. So her local followers know on certain day of the week. She and her staff will be serving her extremely loyal customers free gourmet coffee, cocoa, lemonade or ice tea.

And she informs her extremely loyal, local Facebook Live followers. The first X number of her customers who drag a friend with them to her store.

Whose at least. And they do do within the next 48-72 or X number of hours or days only. They automatically save X% off their total purchases. Plus their choice of either an extremely time sensitive $10- $20 dollar gift certificate to an extremely popular local independently Mom & pop bakery.

Or an extremely time extremely time sensitive $10 dollars off any large cheese only pizza. From a local non franchised local pizzeria owner.

Your Current Or Future Advertising Or Promotional Dollars Definitely Don’t Have To Be Completely Wasted!

Of course the real marketing glue which holds or links everything together. Is your extreme marketing savvy. Which is “why” each of these vendors agree (before! getting involved.) To ultimately lead their female customers back to your store. Huh?

For example. You will gladly provide both the owners  and their current and future staff members of each business. With some extremely great looking diamond studded earrings. Which normally retail for $450 dollars a pair.

But their price is you or your major competitors actual hard cost of just $200 dollars or X. This way, whenever they get some much anticipated compliments.  No matter where they happen to be.

You or your major competitors will gladly provide them with some of your best two sided, market tested index cards. Side (A.) invites the recipients to enter your monthly free drawing. For their chance to win an extremely eye catching diamond studded necklace. Which typically retails for $2,500 dollars. Cool, right? For sure.

No Matter What Make Power List Building 101 A Main Marketing Strategy!

And side (B.) of you or your major competitors market tested index card. It informs the recipient. They save 10% off their total purchase up to $200 dollars. If they decide to come alone to you or your major competitors store. Before the (required!) hand written, 10 day expiration date expires.

Not ten business days BTW. It’s the next 10 physical days on the calendar. And however passing it out. They have to physically print this ten day window date on side (B.) of the index card.

Otherwise it’s not valid. (And you have this stipulation visibly written on side (B.) So you’re strategically building your opt in email lists. Or simply for dragging a friend with them whose at least 18.

Before your 10 day hand written expiration date expires. For an extremely limited time. They get those beautiful diamond studded earrings for your actual hard cost of X.

These local ladies will be or quickly become the main springboard of you or you major competitors positive, viral word of mouth and mouse buzz. Hopefully your burning question as “why” these are definitely some of the very best marketing ideas for small business owners or service providers to start implementing right now. Don’t you agree?

P.S. Now as is customary during this part of our show. Please share your extremely valuable comments (in the comments section below)
that you can apply to your business, product or service in the next 30 days or less!

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Extremely important note: And if by chance, you happen to know any of the lesser known podcasters,(or radio show host)
who also target small business owners, service providers or aspiring startups entrepreneurs etc.

And they’re pro-actively looking for potential guest speakers. Please don’t hesitate to-either- pass their name and contact information directly
to me or vice versa! Thanks!

(Click the link just below, and watch the first video at the top of the page, if you’d like to see the entire 33 minute replay, of a guest podcast on
marketing your small business or service. I Recently appeared on.)

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