Introducing Some Of The Best Marketing Ideas For Small Business Owners!

   (You Unfortunately Have Probably Never Heard Of!)

No doubt you’ve probably already tried more than your fair share of traditional advertising or promotional strategies, correct? And basically without re-living the entire outrageously expensive experience.

In the end. Sadly you wrote some rather big checks for some rather dismal results. Right? Sound all too frighteningly familiar? I understand. I’ve been there more than quite a few times myself over the years. But hopefully these not exactly bank account filling experiences.

Have made us at least somewhat more savvy. Right? Going forward. Are you at least open to possibly. (not only discovering) some of the very best marketing ideas for small business owners or service providers.

But some of these market tested strategies or tactics. You’ve probably never even seriously considered implementing before now. Let’s find out…

 How And Why Consistently Implementing Select Affordable Small Business Marketing Strategies And Tactics! (Are One Of The Real Keys To You Or Your Major Competitors Long Term Success!)

Case in point. Let’s say you’re one of the three senior marketing directors for the third most successful, non franchised mortgage brokerage firms in your immediate area.

And even though your company routinely spends anywhere from $30- $50,000 dollars a month. On various on and offline advertising/promotional campaigns. Including major local newspapers.

Sunday inserts. Outrageously expensive local prime time radio and TV ads. Pay Per Click (PPC)  lead generation campaigns too. You’ve finally decided to start leveraging and monetizing some of your traditional and non traditional assets and resources too. Huh?

By forming potentially profitable strategic alliances with some of your current and future contacts. Say for instance. You know at least five of the top commercial real estate owners in your immediate area. Right?  And three of the top architectural firms. Plus three of the top residential real estate developers.

Are Starting To Truly Appreciate The Long Term Profit Generating Potential Of Strategically Forming Rock Solid Relationships!

(Plus for years you’ve had rock solid relationships with three of the top residential real estate brokers in your immediate area as well.)

And sine everyone previously mentioned are also local chamber of commerce members in good standing. And some of them have their very own in house opt in email or text message subscriber base of at least 1,500 or more. Some have subscriber bases of 3,500 or more.

Here’s how you or your major competitors plan on initially monetizing these particular resources. By forming a series potentially profitable JV (Joint Venture) partner, revenue sharing arrangements with several local.

Non directly competing vendors, suppliers  and or reputable service providers. Say what?

Once You Form Rock Solid Relationships With Other Non Directly Competing Vendors! (The Fun Stuff Is Literally Just Beginning!)

Here’s what you initially do. Since one of your areas most successful residential real estate brokers has their own opt in email or text message based subscriber bases of 3,567. (And constantly climbing.)

Because they use a proven form of online lead generation of education based marketing strategies and tactics. Huh? (See the sample image for marketing illustration purposes only.) They specifically target locals who are interested in learning more about buying their very first or dream home.

So the extremely marketing savvy real estate brokerage, offers free “how to” information. In order to systematically build their list. And systematically follow up with them. With proven email or text message  drip campaigns.

Don’t Try To Be All Things To All Prospects! (Instead Strive To Become The Main Thing For Your Ideal Prospects!)

As the broker steadily tweaks, (tests!) and systematically refines their education based marketing approach. They’re steadily building their lists of potential prospects. And the eventually un-subscribers will steadily weed themselves out.

Leaving only those remaining subscribers who are most likely to become sort sort of ongoing income producing asset for the broker.

In this particular case. They will be strategically partnering up with this extremely savvy mortgage broker. Or one of the mortgage brokers major competitors. Here’s what the mortgage broker initially has in mind.

They will offer the residential (or!) commercial real estate broker at least half of their 25 or X% JV revenue share income arrangement. They have an extremely popular, single location, non franchised retail furniture store. Huh?

Meaning for every new dollar the mortgage brokerage firm produces for (in this particular case only.) The retail furniture store. They or their major competitors will receive 25%.

So for every $100,000 dollars in new, (gross initial front end revenue) the mortgage broker produces for the retail furniture or retail appliance center. (Because who says they or you can’t strategically work with both.)

And they’ll gladly share 50 or X% with, (in this particular case only. The local residential or commercial real estate broker.)

Don’t Make The Critical Marketing Mistake Of Fixating On The Potential Front End Gross Profit Potential Only!

Because if you consistently do. There is an extremely good chance you will totally overlook or not even see to begin with. The potential long term gross profits, waiting to be made on the long term back end of your sales funnel as well.

Because here’s three of the additional long term benefits. All of the current and future employees, vendors and suppliers or current or future JV partners  of the mortgage brokerage firm instantly receives.

For being a part of the mortgage brokerage firms this JV partnership with the retail furniture concern.

1.) Potential long term benefit # one: As long as they remain active subscribers of the retail furniture concern. Once a year. (They’ll receive notice via email or text message.) They not only get to save 50 or X% off any purchases up to $1,000 or X amount of dollars.

But simply for dragging a friend with them whose at least 18. They automatically get to save an additional 10 or X% off. And it’s automatically extended to $2,000 dollars. Say what? So you know at least some of them will be constantly bragging both on and off of social media. Correct?

 2.) Potential long term benefit # two: Once a year. Provided they drag a friend with them  to the retail furniture store. Whose at 18 least 18. They automatically get a $50 gift certificate to a popular local grocery store chain. And simply for joining the furniture stores opt in email or text message list. (Before they leave the store.)

The guest automatically gets a $25 dollar gift certificate to the same grocery store. Or an equivalent to another popular chain. Just in case the grocery store runs out of that particular gift certificate.

You’d Be Amazed What Some Incredibly Simple Ethical Bribes Can And Will Do For You Or Your Major Competitors Bottom Line!

You know  a certain percentage of those guests are definitely gonna take the retail furniture store (or one of their major competitors!) up on their extremely time sensitive offer. Right? No doubt. And each and every time they do.

3.) Potential long term benefit # three: Guess who earns another 25% JV revenue share commission? Bingo. So hopefully you now much better appreciate “why” the mortgage brokerage firm is so enthusiastic to share at least 25-50% of their initial front end JV commission, with other local, non directly competing vendors or suppliers. Right?

But the other potential long term benefit for the others on this particular list. Owned by the retail furniture concern. The retail furniture concern will also arrange for every subscriber to two birthday cakes per year. At a popular local bakeries actual hard cost.

With no minimum purchase requirements necessary. Say what? This way the bakery will gross their usual retail prices going forward. On any and all future purchases.

Hopefully without the need of going any further entrepreneur. You can now better appreciate “why” you definitely need to be at least inexpensively A/B split testing some of the best marketing ideas for small business owners or service providers. Don’t you agree?

P.S. Now as is customary during this part of our show. Please share your extremely valuable comments (in the comments section below)
that you can apply to your business, product or service in the next 30 days or less!

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Extremely important note: And if by chance, you happen to know any of the lesser known podcasters,(or radio show host)
who also target small business owners, service providers or aspiring startups entrepreneurs etc.

And they’re pro-actively looking for potential guest speakers. Please don’t hesitate to-either- pass their name and contact information directly
to me or vice versa! Thanks!

(Click the link just below, and watch the first video at the top of the page, if you’d like to see the entire 33 minute replay, of a guest podcast on
marketing your small business or service. I Recently appeared on.)

And be sure you grab your explosive free 22 step small business marketing idea kit series, because it will help you increase your gross profits by
as much as 25% in the next 90 days or less.

And help you master your effective communication in marketing skills.(No matter what your particular niche market is.) It’s a $97 dollar value and it’s free! Please note some links on this page are affiliate (income producing) links.