This Is Why You Wanna Get Really Good At Profitable Lead Generation!
(Strategies And Tactics!)
Fellow profit seeking entrepreneurs. Hopefully by now! You’re finally starting to fully! Or at least somewhat better appreciate. Why it’s to you and or your major current or future competitors advantage.
To get pretty or really good at! Profitable lead generation strategies and tactics. (A quick note before going any further!)
Ladies and gentlemen. This is basically the third installment. Of this ongoing series. Without naming it that! I just thought I’d point that out! In case it wasn’t overtly obvious! But you could and can see that. right?
Give Your Best Customers And Clients Constant Reasons To Shout! (And They Most Certainly Will!)
And speaking of given your best customers or clients. Some extremely good reasons. To constantly shower your business and or service! With some potentially bank account filling. Positive word of mouth and mouse buzz!
Take a closer look at the featured image below. Let’s say that’s your independently owned bakery. And you’re wondering “how” you’re going to start growing exponentially! For literally pennies on the dollar!
And to further dampen things! Let’s say, for whatever reasons! Your local economy is and has been. In a major recession. For the last 18-24 months or more!
So things are definitely tight! Believe it or not ladies & gentlemen. This can and should be. Your foundational springboard to some sustainable! Long term gross front end. Or long term gross back end profits! (Say what?)
You Don’t Have To Try To Go Head To Head With Your Far Better Financed Major Competitors!
Unlike the vast majority of your local, major competitors. You’re going to start some potentially profitable affinity type of marketing strategies.
These next three examples. (Are strictly for, hypothetical marketing illustration purposes only!) You see the nice couple? Sort of looking through the window.
More than likely, they’re locals, just out walking their dogs, correct? On their way to. Or on their way from somewhere, correct?
Imagine “what” will happen far more often. Going forward. When the employee behind the counter. (Who let’s say is at least. The single owner. Or a co-owner.)
Either waves one of the bystanders into their shop. Or has an employee go out there and invite at least one of them into their/your bakery.
Start Giving The Locals Plenty Of Reasons To Constantly Shout! (Both On And Offline!)
Let’s say they’re basically a semi retired couple. (Both of whom. Are now currently working part time. At other local business or service providers. This being the case. You offer both of them.
Any Xtra Large beverage of their choice. At your actual hard cost! (This way you don’t lose anything. In case they don’t! Or barely follow through. With their pledge to help spread the word!)
And all you ask in return. Is they spread the word about your generosity. To their co-worker, relatives, neighbors, in-laws and besties etc.
Who are also senior citizens! Or extremely close to becoming so! (Rest assured, they’ll definitely help spread the word. Regardless of whether. They’re currently super active on social media or not!
Now going forward. You have a stand up, two way sign. Placed outside. Which says. Seniors 55 or X years of age and over! Say 15 or X% on two of your traditionally.
Two slowest days of the week. Ladies & gentlemen. Hopefully without having to go any further! You now have a much deeper understanding and appreciation. Of “why” it definitely makes sense!
Especially over the long term. For you and or your major competitors. To get really or pretty good! At profitable lead generation strategies and tactics! Don’t you agree?
Your So Called Major Competitors Won’t Be Able To Keep Up With You! (Especially The Ones Who Don’t Have Deep Pockets!)
Now as is customary during this part of our show. Please share your extremely valuable comments (in the comments section below) that you can apply to your business, product or service in the next 30 days or less!
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