This Is Why Some Form Of Opportunistic Marketing Is Definitely A Must!
So what images immediately comes to mind when you hear the term opportunistic marketing? Hopefully your creative marketing smarts are energized. And you realize and appreciate practically any economy. But especially a so called shrinking (recession) driven local economy. Because whenever your local economy starts slow up in any capacity. This is when the non […]
Why Successfully Scaling A Small Business Or Service Is More About Strategy Than Checkbook!
In a previous blog post about successfully scaling a small business or service. As you recall the exact same featured image was also the featured image for that particular blog post as well, remember? The primary reason ‘why” Marie Forleo’s image is being featured again. Is in order to go even deeper into some of […]
This Is How And Why You May Wanna Add Some Strategic Book Promotions To The Mix!
Let’s be brutally honest here, okay? Entrepreneur before you can successfully add strategic book promotions to your long term marketing mix. You first have to write it. Or have someone ghost write it for you, correct? If you simply can’t find the time. Or you’d simply rather not be bothered with the entire, potentially time […]
So Why On Earth Would Your Retail Jewelry Store Partner With A Local Massage Parlor?
Entrepreneur when is the last time you actually looked at least some of the costs of starting practically any type of small business or service? You know you’ll have a ton of constant ongoing costs, correct? In no particular order, you’re talking monthly rent. Maybe you have to sign a semi long term lease commitment […]
Why Now Is The Perfect Time For Some Proven Costumer Acquisition And Retention Strategies!
Truth told when is it never a good time to implement, or at least A/B split test some type of proven customer acquisition and retention strategies or tactics? Because it’s not like acquiring 1st time customers or first time clients is a seasonal or periodic activity, right? And the better (more cost effective) you and […]