Online marketing: Why Extremely Savvy Email Marketers Shouldn’t Be Too Judge-Mental!

You’ve heard the old saying, “never judge a book by it’s cover”, right? And by the  same token, never judge the potential effectiveness of your opt in email list,(and or  offline database for that matter), simply by it’s current size! Meaning, just because  you don’t currently have a gazillion or more opt in  subscribers, that doesn’t […]

Marketing Strategy: So What Is It You Can Learn From Clint Eastwood’s Dirty Harry Character?

  So ladies & gentlemen, have you ever seen any of the classic Clint  Eastwood “blockbuster” movies from the (oh so street wise cop) “Dirty  Harry” series? And “what do tell” extremely profitable marketing  strategy can you possibly learn from it, even if you did? “Dirty Harry Callahan”  (as you recall) was the updated reincarnation movie screen […]

Business Email: Seven Critical Reasons Why Your Campaigns Are Constantly Missing The Mark!

  Hopefully, at this point in the process, nobodies arguing (with a straight face anyway  😎 ) that strategic and periodic follow up email marketing  of some  kind,is still a must for today’s savvy on or offline small business owner and or  service provider/ entrepreneur,correct? That’s a relief.So it definitely stands to reason, effective business  email marketing, […]

How Another Incredibly Destructive Email Marketing Myth Is Definitely Holding You Back!

  So would you agree that the power copy writing word “myth” probably gets thrown around way too much?  Especially online. Yea, me too. However, without sounding too trite here, in certain situations (especially) with  regards to effective email marketing strategies and tactics etc. Entrepreneur, sorry to be have the bearer of bad news, (yet again) but […]