Introducing Three Simple Ways Major Hotels Can Increase Their Bankable Brand Authority! Part Two

  Quickly picking up where part one of this ongoing series left off. Hopefully it’s become increasingly obvious “how” major corporations like national or International hotel chains can systematically increase their current and future brand authority for literally pennies on the dollar. (Just like the ultimate insiders do.) All the while ethically bribing, rewarding and […]

Introducing Three Simple Ways Major Hotels Can Increase Their Bankable Brand Authority!

   (And More Than Likely It’s Definitely Not What You’re Probably Thinking!) When think of practically any major national or Inter national hotel chain. The ones which really stick out in your/our minds probably have some serious brand authority, correct? But entrepreneur does or would it completely surprise you to “discover” there are most definitely […]

Why Ongoing Marketing Costs For Small Business Owners Just Got Affordable!

So when was the last time you created a marketing/advertising budget based on your ideal customers total lifetime customer value metrics? Because sadly by contrast the vast majority of your major competitors simply create their budgets by using the (PFA) “Plucked From Air” method. Basically they just come up with a figure they (or somebody […]