Why Not Tap Into Some Of Your Previously Hidden Opportunities?
(And Inexpensively Create A Ton Of Potentially Profitable Opportunities!)
Have you ever stopped to wonder why? You shouldn’t strategically tap into some of your previously hidden opportunities? Because they’re literally right there. For the most part. Don’t you agree?
Why continuously go out of your way? When for literally pennies on the dollar. You can systematically create some bankable results. This makes sense, does it not?
Who Else Wants To Grow Exponentially?
This could actually been a part two of a recent blog post. (I am using the same featured image BTW.) But anyhow… Notice the service provider. Who cleans windows. Be his service residential or commercial. Or both.
More than likely. Most independently owned service providers. They work extremely hard, right? (I know I do. Even though. I constantly try to utilize as much marketing leverage as possible!)
For just a moment. Think about some of the other local. Independently owned. Non directly competing. Either business owners and or service providers. Who need his exact same customers. But for different reasons. (And vice versa!)
All Of Your Most Valuable Assets! (May Not Be On Your Spread Sheets!)
Let’s just name at least five. Fairly obvious. Non directly competing vendors. Who need the exact same customer. And rest assured entrepreneur. At least some of these profit seeking.
Independently owned vendors/service providers. Will not have a problem. Saving a few dollars upfront. On their first time customer acquisition costs.
So there’s the local landscaper. The local window replacement company. The local roofing contractor. There’s the local, independently owned retail furniture store. And the local, independently owned snow removal provider. (If the window cleaner happens to live.
In an area where it snows during the winter. (Let’s throw in a bonus, shall we? ) There’s local service provider. Who paints homes.
What all of them should constantly be doing. Is proactively and strategically cross promoting each other. Don’t you agree? But in the case of the local window cleaener.
Whenever they land a job. As a bonus to their paying customers. They could make the following. A/B split test offer. Simply for their customers giving them a five star review online.
They receive all five or six of their extremely time sensitive, cross promotional gift certificates. From their participating vendors. Or if for whatever reasons. They don’t wish to provide you and or your major competitors. With a five star review.
As long as they join your opt in email list. Before you leave the job site. Then they get to choose. Any one gift certificate of their choice.
Are you starting to better appreciate. Why you need to tap into some of your previously hidden opportunities? Say yes!
In Reality You Might Be The Real Bottle Neck To Your Growth!
Now as is customary during this part of our show. Please share your extremely valuable comments (in the comments section below) that you can apply to your business, product or service in the next 30 days or less!
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Extremely important note: And if by chance, you happen to know any of the lesser known podcasters, (or radio show host) who also target small business owners, service providers or aspiring startups entrepreneurs etc.
And they’re pro-actively looking for potential guest speakers. Please don’t hesitate to-either- pass their name and contact information directly to me or vice versa! Thanks!
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(Click the link just below, and watch the first video at the top of the page, if you’d like to see the entire 33 minute replay, of a guest podcast on marketing your small business or service. I Recently appeared on.)
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