How To Consistently Attract New Customers Using The Hidden Profit Center In Your Business Or Service!
(Just Like The Ultimate Insiders Do!)
Ever notice “how” the ultimate insiders strategically benefit from the so called “secret” or hidden profit center(s) within their business or service? Now it’s your turn. Say what?
Provided you’ll take the time and make the effort of “discovering” what the total lifetime customer value metrics of your ideal customer or client is.
This way you or your major competitors now have a far more realistic idea of what you can or can’t afford to invest upfront on first time customer acquisition costs. Entrepreneur not knowing this will ultimately cause your entrepreneurial Titanic to surely sink.
On the other hand at least having a partially realistic idea of these values. Opens the door to some previously unavailable marketing opportunities. And what you or your major competitors are about to discover in the remaining portion of this this particular blog post. Is only the tip of the proverbial marketing iceberg.
Entrepreneur If You’re Definitely Into Steadily Working Harder! (Then There’s No Need To Read Any Further!)
Good, so glad you’ve decided to stick around. Case in point. There is an incredibly famous and legendary direct response marketing expert.
Whose literally earned tens of millions of dollars over the years. And literally helped his clients earn billions. And one of his most popular DVD courses he used to sell- sold like hot cakes for $495 dollars per set.
And truth told his hard cost, (not counting fulfillment) was right around $50 dollars give or take. But the truth told. His real long term income came by way of the back end sales funnel on this particular product. Huh?
You see, he already knew or correctly anticipated. A certain percentage of the buyers who invested in his front end educational product. At least one of five things would start systematically happening.
So much so both he and the actual promoters of the product started anticipating the following five things.
First.) A certain percentage of them would immediately want to purchase several thousand dollars worth of his other digital “how to” courses. And either purchase each individual one for a discount.
Or purchase several in an extremely time sensitive bundled discount package offer.
Often Times The So Called Hidden Profit Centers Within Your Business Or Service Are Simply Waiting To Be Discovered And Implemented!
Second.) They would personally reach out to either him or the major promoters or both and ask about any physical live or virtual events he personally had planned or would be participating in. In order to purchase tickets to them.
Third.) They would gladly volunteer to provide potentially bank account filling video, audio or written testimonials.
Fourth.) They would gladly join any of or his main opt in email lists. (For obvious reasons, right?)
Fifth.) And he can and does periodically form various types of potentially profitable and mutually beneficial JV (Joint Venture) or cross promotional relationships with some of his customers or opt in email subscribers.
Bonus benefit: Sixth.) He could and does also count on a certain percentage of his current and future customers, upgrading to one of his $25,000, $50,000 or $100,000 thousand dollar a year coaching programs or mastermind groups.
Are you starting to see and smell the long term marketing possibilities, yet? (I sincerely hope so.)
Entrepreneur Are You Starting To See And Appreciate All Of The Previously Untapped Marketing Possibilities Yet?
Such as you so skeptically ask? For one thing. As his main or primary opt in email list steadily grows. Other respected, non directly competing vendors with relevant products or services.
Are constantly, literally chomping at the bit to get either direct or indirect access to his opt in email subscribers. (Especially those providing relevant services which have fixed monthly subscription prices attached to them. Huh?
Say for example they offer a paid, state of the art keyword generation tool of some kind. And it typically retails for $37 dollars a month.
But they offer it to this marketers 337,241 subscribers. Grandfathered in for life at just $19 dollars a month. Say what? And they pay an ongoing – monthly JV commission to this particular marketer of 30%.
Thirty percent of $19 dollars is a mere $5.70 cents per subscriber enrolled. Don’t roll your eyes until you seriously consider “what’ $5.70 cents per month, times 15,461 subscribers equals. Yea, a cool $88,127.70cents per month. Hello. (15,461 x $.5.70 dollars per subscriber = $88,127.70 per month.)
(Entrepreneur are you comprehending the overall marketing and promotional strategies here? And not just the specific mind boggling numbers.)
Get The Overall Marketing And Non Traditional Promotional Strategies Down! (And Then You Or Your Major Competitors Are Definitely On Your Way!
Even ‘if” his efforts generated a tenth of that previously mentioned grossed amount. That would still equate to a cool $8,812.77 cents a month. Which is probably more than enough to cover either the mortgage, rent, condo or townhouse lease and a nice car payment and top level cellphone bill, agreed?
So hopefully this little eye opening marketing/promotional strategy has opened your marketing eyes extremely wide. To ‘how’ you or your major competitors should systematically tap into the hidden profit center(s) in your business or service(s.) Any questions?
(Extremely important question going forward: Entrepreneur “what” if you’re currently over looking some key previously untapped “profit center(s) in your business or service?
Would or is it worth to you, to JV revenue share at least 25% of the initial front end profits with yours truly? You keep 100% of the long term back end gross profits from now on. Or would or do you prefer to simply keep missing out?
Those of you located within the US. Who have either a non franchised retail appliance, furniture or retail jewelry store. And you’re serious about “discovering ‘how to” unlock your long term growth. For literally pennies on the dollar.
Let’s set up a time to jump on zoom.us for a free twenty minute brainstorming session. Just go to the contact page of my blog. (www.youcanmarketonlinenow.com/contact.) And write “Hidden profit” center session in the subject line.
Be sure and include your primary phone number with area code and your time zone. (I’m on New York or EST Eastern Standard Time.) I’ll contact with the details. I definitely look forward to hearing from you.
P.S. Now as is customary during this part of our show. Please share your extremely valuable comments (in the comments section below)
that you can apply to your business, product or service in the next 30 days or less!
As always if you got any value out of this post, please share this on your favorite social media sites or tweet this. Thanks!
And if you’re currently registered on Linkedin or twitter, and you’re serious about about doing some type of power networking. Let’s get connected asap!
Extremely important note: And if by chance, you happen to know any of the lesser known podcasters,(or radio show host)
who also target small business owners, service providers or aspiring startups entrepreneurs etc.
And they’re pro-actively looking for potential guest speakers. Please don’t hesitate to-either- pass their name and contact information directly
to me or vice versa! Thanks!
(Click the link just below, and watch the first video at the top of the page, if you’d like to see the entire 33 minute replay, of a guest podcast on
marketing your small business or service. I Recently appeared on.)
And be sure you grab your explosive free 22 step small business marketing idea kit series, because it will help you increase your gross profits by
as much as 25% in the next 90 days or less.
And help you master your effective communication in marketing skills.(No matter what your particular niche market is.) It’s a $97 dollar value and it’s free! Please note some links on this page are affiliate (income producing) links.
