Online marketing: Why Extremely Savvy Email Marketers Shouldn’t Be Too Judge-Mental!
You’ve heard the old saying, “never judge a book by it’s cover”, right? And by the same token, never judge the potential effectiveness of your opt in email list,(and or offline database for that matter), simply by it’s current size!
Meaning, just because you don’t currently have a gazillion or more opt in subscribers, that doesn’t mean you can’t have an extremely valuable on or offline database!As you will soon see!
And when it comes to strategic online marketing, especially as it relates to email marketing, don’t be too judge mental! Case in point; (entrepreneur) do you know the name Jeff Walker?
Yea, you know, the guy that practically single handily invented the phrase and completely revolutionized the “Product Launch” industry!
Yea “Mr Product Launch” himself, that Jeff Walker! (Hint: He’s the guy featured in the video.)
Anyway, Jeff recently shared on one of his latest videos, “how” one of his extremely valuable VIP email subscribers, arranged for him to hangout (backstage) on a recent leg on the “Rolling Stones” tour in the US!
Pretty cool,right? And he got to meet some of the bands family and road crew members etc! And he even got a chance to take a picture with one of the guitars the “Mickster” himself, the one and only (Mick Jagger) would use later on that night during their live performance!
And all because one of Jeff’s VIP subscribers, happen to have the right connections, to make it all happen! So “what’s” the extremely valuable lesson and what (if anything) does any of this have to do with successful online marketing in general?
And email marketing in particular?So glad you asked?
So “What”Extremely Valuable Lesson About Successful Online Marketing Can Be Learned From Hanging Out Backstage At A Rolling Stones Concert?
So in a nutshell, ladies & gentlemen, here’s the skinny!So please pay close attention. You see, Jeff “Mr.Product Launch” Walker, literally had no idea, that one of his VIP email subscribers, had the necessary connections, to literally get Jeff a backstage pass to a recent “Rolling Stones” concert!
Because as Jeff readily admits in the video, he is and has been a freaking huge “Rolling Stones” fan forever! So here’s “how” and “why’ this extremely powerful lesson also applies to you and I!
Entrepreneur, you literally have no idea, “who” your VIP subscribers know, or “who” they might be related to either biologically and or a result of in laws!
Successful Internet Marketing Is Not All About Millions Of Visitors To Your Website And Or Hundreds Of Thousands Of Opt In Email Subscribers!
Nor do you know where they currently work or who they used to work for, do you? Which also means you have no idea “who” they might potentially be socializing with, both now and or in the immediate future!
That being the case, don’t be so judge mental about the current size and or effectiveness of your on or offline database!
Because truth told, every body knows somebody that knows and or can put you and I in direct contact with whomever you want to meet! And you just never know where that specific contact will come from! Now do ya?
So that my friend, is the extremely critical lesson, anyone that’s serious about online marketing in general and strategic email marketing in particular, definitely needs to know!Don’t you agree?
Now as is customary during this part of our show.
Please share your extremely valuable comments (in the comments section below) that you can apply to your business, product or service in the next 30 days or less!
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