Why No Matter What The Local Or National Economy Is Doing Real Entrepreneurs Will Always Thrive! Part Two

 

So hopefully if nothing else, you discovered in part one of this ongoing series, that real entrepreneurs make their opportunities, as opposed to simply waiting on them to materialize, right? Would you not agree that assessment? Now then before we dive head long into the real nitty gritty details of Ray & Jessica’s hypothetical marketing examples.

Which (as always) are strictly for illustration purposes only! Let’s quickly do away with yea but-ers- crowd! You know, they read what you say, and their first immediate jerk kneed reaction is always something along the lines of “yea but”..blah,blah..blah!

For ex: “Yea, but Mark, Ray and Jessica already had 34,000 plus opt in subscribers, so of course what you’re hypothetically suggesting might work for them!” Or, “yea but, Mark, Ray & Jessica are already established heavyweights in their particular industry, so they’ve already got the clout to use some of your more advanced hypothetical marketing tactics and or strategies etc!”

And on and on they go with the excuses and worn out rationalizations! News flash; Not in the beginning!

Remember, the guy readily admits he had failed miserably in his first twelve net marketing companies! And Ray Higdon also readily admits he’s no techie! Nor does he profess or try to be one! And yet he and his wife are totally crushing it online! Go figure!

They run a seven figure a year business and yet they are tons of men & women online who could run rings around him in terms of building a state of the art WordPress site! And yet, as brilliant as they are, they don’t earn anywhere near the type of money he and Jessica do! Why, because they don’t think nor act like real entrepreneurs do!

But since you’re hell bent on backing yourself into  a corner. Coming up in part three, you’re going to read about a true life story/example of “how” real entrepreneurs think outside the box and create opportunity, when most just see impending doom!

You’ll see “how” to literally start from scratch with no current customer and or client base and start getting it done in a major way! So you won’t have that tired excuse/rationalization to hold on to much longer!

Plus, I’m going to throw in even more marketing hypothetical examples to hopefully, (finally) get your creative marketing juices flowing! But for now, let’s dive into the marketing portion of this series. What da ya say?……

 So How And Why Do Real Entrepreneurs Thrive No Matter What’s Currently Going With The Local Or National Economy?

So quickly picking up where part one left off. The burning question was asked, “how” much would you reasonably expect to pay for this brand new high level, one on one intensive hands on training that Ray & Jessica are offering for the next twelve months, plus free lifetime access to their paid membership site that’s going to be part of  the coaching/mentoring program as well!

And (hopefully) you do readily appreciate that this is (or very easily) could be two completely separate income streams, correct? So because Ray & Jess want to create (asap) a ton top flight testimonials from this particular program.

Rather than charge in the $5,000 -$7,500 dollar a year per person range, that most (if not all) of their contemporaries charge.

Because it’s a beta test, they’ve decided on charging just $997 per person! That is if you pay it all at once! Or you can simply make three monthly payments of just $347 each.

So Ray & Jess send out an email blast to their 34,000 plus subscribers. And let’s say just one percent or 340 subscribers sign up. Hopefully a measly one percent response rate is not too pie in the sky for you, is it? Here’s the math (34,000 x .01 % response rate means 340 paying customers, at either a one time payment of $997 or three monthly payments of just $347 each.

Let’s just say all 340 made the one time payment of $997. (It makes the math so much easier to demonstrate!) So that means they just grossed $338,980 thousand dollars right out of the gate! (340 x $997 = $338,980 in gross profit.

Which more than covers the $7,500 to $15,000 dollar boot camp/ workshops Ray & Jess will attend throughout the year,right? Plus, remember Ray & Jess are also going to pay each expert’s hourly consulting fees and go two hours and grill them, and record their interviews and add them to their paid membership site as well!

And the 340 beta testers, are automatically enrolled as affiliates. And here’s how the membership site affiliate program works. It normally retails for $67 dollars per month or $804  dollars per year.(Once it rolls out to the general public.)

 It’s Best To Create Multiple Streams Of Income! Don’t You Agree?

But if you make a one time payment, then it only costs in essence $47 dollars a month or a one time payment of just $564 dollars! That’s a 30% savings! Not too shabby,right? And the affiliates get 50% commissions. So they either get half of $67 dollars per month or they get half half of $564, whenever someone pays the entire membership fee and uses their affiliate link to do so!

Now in order to really make this an irresistible offer, and no brainer! Ray & Jessica are also throwing $1,997 dollars worth of free digital information products, as yours to keep bonuses! So even if they ask for a refund, their refund amount will be prorated based on how many actual months they are into the program.

But the $1,997 in free digital “how to” information products are theirs to keep! With absolutely no hard feelings from Ray & Jessica whatsoever! Just their way of saying “thanks” for giving their methods an honest try!

Sounds good! Hold on, because they’re not done just yet! Here’s the other thing. Ray is also going to send another email to his entire list (after say) six months of feedback and tweaks and marketing adjustments and refunds etc.

And he’s going to offer his entire list a chance to sample their  brand new paid membership site for just (get this!) , a measly $7 dollars for  14 risk free days! And after that, it’ just $47 dollars per month, instead of the $67 dollars per month the general public will pay! When they officially roll it out to general public.

But here’s another marketing twist! Ray & Jess will also inform their list that every subscriber that takes them up on their super time sensitive $7 dollar 14 day trial offer.

Marketing Creativity Breeds More Marketing Creativity! (Don’t You Agree?)

They automatically get entered into a free drawing, where Ray & Jess are each randomly going to choose two subscribers each. One man & woman, for a grand total of four altogether. And not only will they be given free “lifetime” access to their paid membership site, but they’re also going to get one years worth of free one on one power consulting with Ray & Jess!

And that in and of itself will be an X dollar stand alone value! Each week for the next twelve months, Ray or Jess (and sometimes both!) of them will either be on skype (if the people are located somewhere outside the US), or on the phone and they’ll be conducting a weekly “No holds barred” 90 minute power session with these four extremely lucky individuals!

Now based on that, let’s say a staggering 5,579 of their subscribers leap at the chance to invest just $7 dollars, for a shot at possibly being one of the lucky four! Which means, Ray & Jess just grossed another $39,053. (5,579 x $7 = $39,053.

And let’s say after the 14 day trial ends, 774 stick around and start paying the $47 dollars per month! So that another $36,378 gross per month! ($47 x 774 = $36,378.)

Plus, Ray & Jess inform them that whoever pays the one time payment the $564 upfront, they automatically receive the $1,997 in free yours to keep free bonus goodies, plus their automatically enrolled in the affiliate program, plus they automatically go into a second drawing Ray & Jess will hold in six months or so!

Where four more extremely lucky individuals will get the exact same deal!

Now entrepreneur, there are two things that are critically important here. So please pay close attention. (A.) Hopefully you can see that real entrepreneurs create their own luck (aka) opportunities! Do they not! (B.) If all of this seems just way too pie in the sky fantasy for you! Then more than likely, yours truly just isn’t your cup of tea!

Hey, don’t fight it! No bodies right for everybody! Right? But if you like what you’ve been exposed to here, but you still wanna see “how” these type of proven marketing strategies could work, if you’ve got the skills, but haven’t actually created a customer/client base just yet!

They you gotta stay tuned for part three! Cause you’re gonna love it! See you there! (And thanks for hanging in there!) In the meantime…

Please share your extremely valuable comments (in the comments section below) that you can apply to your business, product or service in the next 30 days or less!

As always, if you got any value out of this post, please Digg or tweet this.Thanks!

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And help you master your effective communication in marketing skills.(No matter what your particular niche market is.)It’s a $97 dollar value and it’s free!