Tag Archives: small business

  (And “How” They Can And Will Do The Exact Same Thing For You!) Okay, let’s be brutally honest here. Not every one of us, myself included, can compete head with the mega giants within our respective industries, correct? Nor should we try to! However, quickly switching gears here, practically all the serious, profit seeking entrepreneurs you […]

So have you, (or anyone) else you know in business, ever tried to copy, as best you can, the advertising methods, and or promotional strategies of the really big corporate boy & girls?(I sincerely hope not!) You know, they run “what” direct response marketing consultant types, such as myself, affectionately refer as “tomb stone” advertising. […]

So after reading part one of this ongoing series, (entrepreneur) is it starting to become a little more obvious, “why” so many extremely dedicated small business  owners,and or service providers constantly struggle? In spite of the fact, they apply proven customer service principles to their business,(as best and often as they can.) And they have a […]

 (And Vice Versa!) Okay, ladies & gentlemen, and fellow profit seeking entrepreneurs. Can you really see yourself, (meaning) your severely cash strapped, local small business,and or service, actually trying to go head to head with one of the extremely well financed national or International companies? Do you really think your current or future ad/promotional budget […]

  (And “How” You Can Too!) So has there ever been a time in your entrepreneurial small business journey, when you simply weren’t able to even consider attempting to implement any one particular marketing strategy, and or tactic simply because your current economics, (translated) you just didn’t have the readily available cash? And you just couldn’t afford to speculate […]