Tag Archives: small business marketing strategies

Are you curious to discover how to improve retail sales without spending a fortune to do so, even if you’ve got more competition than the latest tryouts for American Idol? A tall order for sure, but not if you approach the dilemma from a creative marketing perspective. Q.) Do  you think you could walk into your […]

  Who else wants to discover step by step how to get paid to write articles that don’t necessarily get ranked on the first page of Google or didn’t get submitted to the article directories. Sounds pretty interesting so far, don’t you agree? And of course your mind is currently racing (desperately) trying to figure […]

  Okay, who hasn’t seen example after example, of an example of poor customer service? And remember that really bad example of the company who’s customer service was so out to lunch that as a direct result you or a loved one (and or) a sibling vowed to never ever do business with that company […]

  As you previously discovered in part one of this series on accurately calculating the total lifetime value of a customer to your business, product and or service. Once you tabulate this number, you are now in a much better position to determine how and what type of marketing strategies you can safely afford to […]

  Do you have a favorite offline local (family) restaurant and or ice cream parlor that you like to frequent? Tons of local small businesses inadvertently benefit from the total lifetime value of a customer concept, without necessarily really understanding it. Meaning- because their particular small business (and or) service has been in the family for […]