Tag Archives: marketing lesson

    (That’s Probably Escaped A Staggering 99% Of Your would Be Major Competitors!) So (for those of) you that happen to reside, (somewhere) in the good old U-S of A!(And no offense intended) for those eyeballs reading this, that do not! 😎 Here’s a quick question for you. Did you get enough to eat […]

 As you recently discovered in part one of this series, the manufacturers of “Icy Hot” originally used some savvy think outside the box marketing strategies, in order to take a struggling start up and ultimately turn into an incredibly profitable cash cow! And while there are several admirable marketing lessons to be learned for sure. This follow […]

   Ever hear of a product called “Icy Hot?” It’s basically an extremely popular (not to mention) effective topical heat rub, that’s used primarily to get rather fast relief from the likes of backaches, leg cramps and muscle strains etc. Long before the major Pharmaceuticals carried it, some serious marketing strategies and tactics were rolled […]

  So do you have a favorite local grocery store that you frequent? And for whatever reasons you keep going back,correct? It might the overall lower prices, generally fresher produce or top flight customer service etc. Whatever your primary reasons are, that grocery store can also teach you an extremely profitable marketing lesson, indirectly as well. […]

  Have you ever watched a uni-cyclist do what appears (for the rest of us mere mortals), to be darn near the impossible! Have you ever tried to ride one? Now of course, right about now, you’re wondering, what if any, type of marketing lessons, watching them perform could possibly provide? Great question. Let’s find out.