Tag Archives: Building Brand Visibility

  Consider the case of two pretty similar mom & pop type of businesses or service providers. Even if they both have similar marketing or traditional advertising/promotional costs. Doesn’t automatically or necessarily mean they’ll both be any good at systematically building customer loyalty, correct? For one thing. If one of them happens to specialize in […]

Are you still convinced you’re gonna scale your business or service only using PPC (Pay Per Click) ad campaigns? If you are you better be totally committed to constantly A/B split testing various main power headlines. And you have to understand and be emotionally prepared for at least some of your accounts being temporarily or […]

Are you into writing potentially big checks for traditional advertising or promotional campaigns? Or do you prefer to at least attempt to market your awesome products or services first? It’s no (real) secret some of the most wildly profitable marketing strategies often start from strategic generosity, right? You know, associating with certain reputable charities. Why […]

  (And Now So Can You!) Okay right out of the gate let’s be as crystal clear as possible,. Are you alright with this type of communication entrepreneur? Good, me too. Successful freelancers (if you are one) or aspiring to become one. Your ability or proven strategies to attract new or repeat customers can and […]

    (Especially In The Long Run!) Entrepreneur by now you’ve definitely heard the term or sage advice, (or at least you should have!) Don’t be a one trick pony, right? And when it comes to your overall front or back end cash flow generating dynamics. This particular advice could be the hinge which swings […]