Tag Archives: Building Brand Awareness

When it comes to systematically building brand awareness. What’s your current game plan? Are you more of the corporate type of advertiser or promoter? Meaning you try and use outrageously expensive, traditional advertising or promotional methods to make your target audience aware of your products or services. Thank goodness strategic sweat equity is definitely not […]

  Consider the case of two pretty similar mom & pop type of businesses or service providers. Even if they both have similar marketing or traditional advertising/promotional costs. Doesn’t automatically or necessarily mean they’ll both be any good at systematically building customer loyalty, correct? For one thing. If one of them happens to specialize in […]

Hopefully you discovered in part one of this ongoing series. Systematically and successfully building brand awareness. Can also be routinely achieved by others without fortune 500 type of backing. Don’t you agree? Of course the larger your traditional or non traditional advertising or promotional budget is. And given enough time and patience.? Practically any profit […]

Yea without a doubt ladies & gentlemen. Systematically building brand awareness when your corporate pockets are extremely deep. You or some fancy agency can definitely spread the word both high & low. And not have to worry about the cost. (Must be nice. 😀 ) But what about the rest of us mere mortals? Since […]

On the initial surface it may not be so obvious that your business or service has some previously untapped mini profit centers just waiting to be discovered. Especially when you’re totally convinced you’re doing or have done practically everything you can think of. But once you or your major competitors take a step back. You’ll […]