Tag Archives: advertising costs

It’s definitely no secret that retail traditional on and offline advertising costs are definitely heading way up again, correct? As the pandemic initially started to take hold. Some of the largest sellers of online PPC (Pay Per Click) ad campaigns dramatically lowered their rates remember? And doing so temporarily slowed the tsunami of current advertisers […]

You know it really wouldn’t be quite as wasteful if you or your major competitors at least partially based your potentially expensive advertising costs on ‘what” your first time customer or first time client was or is actually worth to your business, service or practice. because at least you’ve had some reasonable chance of recovering […]

The really good news is there’s no shortage of relatively low cost marketing strategies or tactics to at least inexpensively test. So you and I or your major competitors don’t automatically have to be temporarily held victim to outrageously expensive advertising costs. Unless you’re suffering from some type of creative marketing shortage. Of course not […]

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