Hopefully, you’re serious about finally discovering the potentially bank account filling possibilities.
That can and often do come from strategically leveraging the advantages of strategic alliances, (aka) joint ventures.
Especially during a prolonged recession.
Because when you develop the right type of (long term) marketing eye.
You can and will begin to spot tons of potential money making joint venture (aka) strategic alliance opportunities.
Obviously, some will yield very little (if any) meaningful results at all. While others will produce really mediocre results. But (entrepreneur), without a doubt, giving a little time (in order) to strategically A/B test, track and tweak your results.
A certain small percentage of these extremely powerful marketing arrangements, will undoubtedly result in some truly (business transforming) results!
And in some cases, catapult your (formerly) cash strapped, marginal small business and or fledgling service, into a whole new level of profitability.
And it won’t take years!
The Extremely Profitable Advantages Of Strategic Alliances!
Case in point: (A powerful true life personal case study example is in order here!)
Way back when yours truly was first getting started (in a really big way.)
One of the top monthly newsletter publishers in my particular niche, decided to showcase an article (which in reality) was actually a free lead generating special report, in their main monthly newsletter that had a readership in excess of 100,000 eyeballs!
But here’s the real kicker. They actually showcased two entire full pages! If I or a vendor had instead, decided to pay for that type of incredibly massive exposure.
By simply paying for some outrageously expensive traditional two page display advertisement of some kind!
Start Relying On Your Marketing Creativity More And More!
They would easily have spent in excess of $75,000 dollars! Say what? That’s correct! But because yours truly had (over the course) of six months, give or take, been one of their top and most consistent “how to” problem solving article content contributors.
They decided to showcase the free lead generating special report, by way of featuring it prominently.
Right smack in the middle of one of their most read issues! Needles to say, that type of prominent exposure and the (indirect) implied endorsement from the publishers, ultimately equated to in excess of $13,000 dollars and some change, for yours truly!
You Don’t Need To Automatically Throw Money At Traditional Advertising And Or Traditional Promotion Methods!
But who’s counting? Here’s the real point. That’s just a small (and hopefully) eye opening example, of why you definitely want to actively create or form.
(And then) ultimately maximize the enormous advantages of strategic alliances asap!
(Note: The major publisher (aka) my strategic alliance partner (in this particular case), basically temporarily waved their chance to easily bank an additional $75 K in ad revenue in order to prominently showcase (reward) one of it’s top “how to” problem solving contributors!) And keep it’s valuable readers/paid subscribers loyal to the cause!
Your Bank Account Will Simply Love It When You Actively Maximize The Enormous Advantages Of Strategic Alliances!
Piggybacking off that last extremely powerful example. Entrepreneur, do you realize there are companies that actually get paid (extremely well) to broker mailing arrangements.
Where they bring (at least) two non competing companies together, and get them to agree to (insert) each others non noncompeting, (yet) clearly complementary brochures and or full or half page inserts, into each others outgoing (first class) or periodic bulk mailings!
The point is, why let some third party (middleman) siphon off part of your long term gross profits!
Instead, why not start actively seeking these potential JV partners yourself, especially in your offline local business community!
Go Ahead And Start Strategically Building Your Own Power Network And Watch What Starts To Happen To Your Bottom Line!
Ask around, at one the next Chamber of Commerce functions you attend, or the next local business round table or “Master mind group” function that you attend.
And there are at least two incredibly simple ways for you to maximize your profits, using this type of mega proven marketing strategy.
Rather than go any further with them here; in part two, you’ll discover the “how to” nitty gritty! For now, just make sure that you’re leaving no stone un turned, when it comes to actively nurturing the advantages of strategic alliances!
Since You’re Already Definitely Working Hard Why Not Work Smart As Well!
Because your short and long term rewards are well worth it!
List at least two simple spin off concepts (in the comments section below) that you can apply to your business, product or service in the next 30 days or less!
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And help you master your effective communication in marketing skills.(No matter what your particular niche market is.)
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