(Otherwise You’re Steadily Leaving Money On The Table!)

Is there any particular reason(s) why you’re still not proactively using email marketing? There really is a ton of potential savings involved.

On a lot of different levels. Because it’s not just about the front end savings. The money you save. Can and definitely should be invested in different areas of your business and or service.

You’re limiting your ability to be strategic. By assessing your various front end cost. You can and definitely should invest your savings in different areas of your business. Makes sense, right? Continue reading

   (Regardless Of How Positive Their Front End Cash Flow Is!)

Hopefully after initially reading. And re-reading part one of this ongoing series. You too realize and better appreciate.

The five all too common challenges retailers face. Part two of this series. Will add at least five more major concerns, (they or you!) Often have.

Let’s see how many of these five you may have already had to. But you’re currently dealing with two. Are you ready to take a much closer look? Continue reading

   (No Matter How Good Or Bad Their Current Cash Flow Is!)

While at first glance it may not seem obvious. But there are definitely at least ten all too common challengers retailers face. And the quicker and more effectively they can overcome them.

The greater the odds. They may experience some long term success. They not only face an uphill battle when they initially start their entrepreneurial journey.

But even after they successfully get their venture up and going. There is the constant challenges of maintaining it. Don’t you agree? Continue reading

   (And Very Doable And Practical Too!)

Have you noticed. Far too many profit seeking entrepreneurs. Spend way too much time, money and effort.

Working in, but not on their business or service. If instead, they (or you!) Where to start appreciating how and why a little investigate work.

Is definitely what makes research very strategic. Because you or your major competitors. Are at least attempting to remove the guess work, correct? Continue reading

   (Or At Least Attempting To!)

So at least some. If not most of you are already familiar with the often used term “OPM”, correct? “Other Peoples Money.” The term really came into vogue and since been readily adopted and accepted.

And as also as a direct result of the multi billion dollar a year “No Money Down,” creative financing real estate investment industry. And mega popular celebrity real estate investors.

The term has not only become wildly popular. Become it’s also considered very mainstream now as well. Then along came the multi billion dollar a  year guerilla and Internet marketing industry.

And now people from literally all over the world. Are also routinely talking about benefiting from some OPA as well. (Other Peoples Audiences.) You understand why they are constantly talking about, right? Continue reading

   (You Get That Don’t You?)

Right out of the gate. And please don’t get me wrong. You and I should definitely treat every prospect, customer or long term repeat client with all the respect they deserve.

But not all of your customers are equal to each other. In terms of how much the spend with you over time.

Or how many long term referrals they generate. Or in terms of how often the frequently buy from you, agreed? Case in point.

It definitely wouldn’t make economic sense. To invest a ton of money. In term of bonuses. To give to a customer who came to your showroom alone. Versus a customer who’s been to your showroom at least seven times in the last ten or X number of months. But they drug a friend with them each time. Who was at least 18.

You can readily appreciate the difference, correct? Continue reading

                           (And Why?)

Okay fellow profit seeking entrepreneur, here’s the $64,000 dollar question. Who’s promoting you and why? Take a look at the featured image with this particular blog post.

The guy with the red arrow pointing to him. Is one of my rockstar coaches. Named Brian Fanale. (That’s the link to his Linkedin profile BTW.)

And while Brian’s main claim to fame is his master salesmanship and “A” list copywriting skills. He’s also an extremely masterful, big picture marketing strategist to boot.

And that feature image is from one of his recent. Private training sessions. Inside this elite training membership site I’m currently a part of.

And I asked a question. So Brian pulled his my Linkedin profile. To show how he was supporting my content. (Pretty cool, right?) Continue reading

   (As You Do Anything Else!)

So when’s the last time you’ve actively participated in any type of strategic listening? There’s an old saying.

Successful people tend to do twice as much listening as they do the other thing. And that’s why the good lord gave us two ears and one mouth.

Because that’s the ratio a successful professional uses them. That being said. Are you ever guilty of doing twice as much of one thing. Than the other. I know I am!

Are you ready to see how this may positively or negatively affect your bottom line? Continue reading

   (And If Not Why Not?)

Ladies & gentlemen please take a nice long look at the above featured mage. Ever heard of Leaderspress.com?

I hadn’t either. Before Co-Founder of Leaders Brand, Alinka Rutkowska personally reached out to me. Via a totally unexpected, unsolicited email message recently.

She’s also on Linkedin BTW. (Just as a quick side note fellow profit seeking entrepreneur. If you’re still not on Linkedin. What are you still waiting for?)

It currently has a billion registered users! As it’s really just getting started. Anyway, hopefully you truly appreciate the long term potentially profitable. Power networking possibilities.

Which haven’t even been formed yet. Is that not interesting? Continue reading