Are your lead magnets really working?

If your anything like most cash starved small business owners, your probably tired of struggling trying to find proven lead magnets,  correct?

And more than likely, you’ve tried (in vain) more than your fair share of hit and miss, spray & pray marketing strategies, right?

And practically all theory has made the publisher(s) producers/marketers way more money than it ever put in your pocket, correct?

Well if any of the following, adequately describes your current particular situation, then cheer up entrepreneur.

Because the following low cost, high powered lead magnets  strategies, were created especially for you.

How To Make One Of Your Best Market Tested Your Lead Magnets Simply Irresistible! (And Leave Your Competitors In The Dust!)

Okay, since you already know what a market tested “bounce back” offer is, correct?

Then for those of you that are smart enough to use them, you already know how effective they can be.

But just in case your not currently familiar with that particular term, here in a nutshell is (what they are) and (more importantly), how they work.

Let’s say your the typical (offline) local retailer of some kind. Every time you or one of your valued associates rings up a sale, you immediately insert one of your best market tested discount coupons (a bounce back offer), that instructs your newly acquired to immediately return yo your business and or service and they will automatically be ethically bribed to do so!

Either by, giving them a special discount percentage off their entire purchase or receive some other free market tested goody that you currently offer.

Introducing Three Incredibly Simple Ways To Make Your Lead Magnets At Least 25% More Effective! (For Pennies On The Dollar!

Believe it or not, just by systematically using your standard plain “bounce back” offers at your physical location and including them in all of your outgoing mail, to your best customers and clients.

You’ll probably easily, after you inexpensively test, add an additional 10-40% to your gross bottom line profits.

But as you’ve previously discovered, this particular marketing blog goes far beyond the (proven) basics, so let’s go a little deeper, okay?

These next three proven marketing enhancements, will help propel your lead magnets  techniques to new heights!

1.) The first way your going to systematically out promote your major competitors, using proven “bounce back” offers, is putting the back side the following instructions, “Bring any friend over 18, that’s not currently a customer, and when they spend just X amount of dollars, you both automatically get a 50% discount coupon to blank!

This might include a 50% off discount coupon to one your areas top restaurants! Or if their women customers, X % off to new customers of a top women s hair salon  or nail salon etc.

Guys might get 50% off their next day on the greens! For your male customers and clients that absolutely love to golf! or 25-50% off their next purchase of flowers, provided their not currently a customer of that particular florist.

of course, as always, you’ll need to inexpensively test these various approaches, in order to which combination of free bonus goodies (power lead magnets) produces the most bang for your buck!

2.) Strategy # two, involves using your proven lead magnets  to ethically bribe your best customer and clients even further.

For ex: now you will use a good old A/B split test, in order to determine which particular “bounce back offer” works best!

(FYI: For those of you not currently familiar with the marketing term A?B split test(ing.)  It simply means, a portion of your customers (and or) subscribers (on or offline) get offer A and the rest get offer B etc.

Now then, the back side of this particular split test “bounce back” offer, says ” Come back within the next three days or less and bring a friend over 18, that’s not currently a customer and if you both spend at least X amount of dollars!

You automatically get to reach into our in store “grab bag”, plus your name automatically goes into our free monthly VIP customers drawing, where you can win all sorts of cool free prizes; like a $50 dollar gas card, or a special VIP discount coupon that automatically entitles you to 30% off any purchase for the next 90 days!

3.) And finally… strategy # three. Here is where your lead magnets “bounce back offers put you over the top!

Every time you of your best customers or clients redeems a “bounce back” coupon offer, you simply must leverage this opportunity to the max!

Meaning- you offer them three simple choices, but your first offer provides the most benefits, down to your third option. Here’s what you do. Inform them, that by supplying you with a short video taped testimonial (right on the spot), you’ll give them (and  hopefully) their guest, a special free VIP discount card that automatically entitles them to 25% off any purchase for the next six months!

Or if they prefer, they can simply sign something you wrote, in which case, their VIP discount card is only good for the next 60 days!

And finally… if they want, you’ll record their audio comments and their VIP discount card is only good for the next 30 days!

You’ll make out no matter which option they choose! because you’ll be able to market those power testimonials from now on!

And that’s how you make your lead magnets  simply irresistible! Not matter what your particular target market is.

Any questions? Be sure you Digg or tweet this. Thanks!

And be sure you grab your explosive free 22 step small business marketing idea kit series.

So you can master your effective communication in marketing skills! it’s a $97 dollar value and it’s free!

Who else is looking for some proven low cost high powered lead generation ideas?

   Introducing Seven Powerful Low Cost Ways You Can Cash In Big Time With Free How To Info Products!

(Even If You Didn’t Write One Single Word Of It!)

Are you looking for affordable lead generation ideas that will finally put you in the drivers seat?

Has it occurred to you yet; that you don’t actually have to have  written a single word

of an information product in order to increase your bottom line profits by a bares bones minimum of 25% (or more)? Continue reading

Are you ready to discover the major disadvantage of mass media marketing?

    (Or Else You’re Headed To Bankruptcy!)

Who else is ready to discover the major disadvantage of mass media marketing?

Picking up where your story left off; you had just decided to attempt to use the incredibly wasteful (not to mention ) extremely expensive spray and pray, (highly un targeted) shot gun approach to using inexpensive direct mail.

And more than likely you experienced virtually zero results! Which means at least two things. Continue reading

Are your lead generation ideas really working?

    (Even If You’re Just Starting Out!)

You probably never thought a visit to your local Barnes & Noble, would generate some powerful lead generation ideas, did you?

The next time you’re in your local library (or better yet) your local Barnes & Noble.

Or any other major offline bookstore you can think of.

Please conduct the following low cost, high powered information gathering experiment.

This low cost, indirect power marketing research opportunity will be a real eye opener. (In more ways than one.)

And just a little bit further down the road, a real long term potential money maker for you as well.

As you’re sitting there sipping on your favorite calorie rich latte and thumbing the through the pages of whatever?

Take the time to notice the average amount of time that an incredible 80% or more of the people will spend reading (and or) browsing a particular book or magazine that interests them. Continue reading

Why knowing the lifetime value of a customer for your business is so darn important!

    (And How You Can Use This Powerful Information To Blow Your Competition Away!)

Do you think your nearest competitor(s) has any idea how the lifetime value of a customer for your business calculation, can & will pad their bank account for many years to come?

Case in point. Suppose, You sell an affiliate product of some kind.

Like say a course on how to create a website of using WordPress. Of course you obviously realize the WP theme is an incredibly popular platform for building websites for any number of purposes like; for instance.

1.) You can use to create a really nice lead capture, that way you can (and should) be persuading a certain percentage of your visitors, to opt in to your email list.

That way you can systematically follow up with them over time and (ultimately) convert them   into long term -repeat- customers and clients. Continue reading

Are your promotional sales ideas really working?

   (How You Can Cash In Big Time Using Promotional Sales Ideas For Information Products You Didn’t Even Write!)

And the absolute best part is, this powerful little known, rarely revealed marketing strategy has absolutely nothing to do with purchasing any type of costly re-sale (and or) master resale rights of any kind! Say what!

That’s correct, you don’t have to go down the resale rights road, unless you really want to!

Introducing Three Incredibly Powerful Promotional Sales Ideas That Will Finally Put You In The Drivers Seat!

Q.) Do you currently have any idea how many offline hard cover books get published every year? And gets shredded every year? A proverbial ton.

Which means, an awful lot of aspiring authors (annually) gets their dreams of becoming national or internationally known authors, shattered.

By the dismal   sales numbers their labors of love actually bring. And just like a balloon, as one side contracts (shrinks) the other side (that being) the less taken entrepreneurial side simultaneously expands.

Of course, don’t expect the typical extremely non entrepreneurial author to get this type of “think outside the box” marketing approach, but still in all, it’s there for the taking.

Q.) How many times have you ever gone to one those (supposedly) free 90 minute introductory workshops/seminars, that always wind up costing several thousand dollars for a select few.

If you get my drift. Or you’ve watched as some fairly unknown cable TV guru or guru-ette, extols the virtues of their particular approach to wealth building and you’ve thought to yourself, are they really making money with what they teach or are they making all that money from (strictly) teaching!

Surely that thought has crossed your mind (at least) once or twice, right?

Well how about an actual live demonstration (right now) by the author, that will hopefully demonstrate to you, the enormous untapped long term potential that’s available to you right now!

Meaning- the type of totally passive income that you can earn, anywhere from the low five figures, to the high six figures and beyond!

Off an information product that you didn’t even write! And you (literally)  paid no resale and or master resale rights for or any private label rights etc!

Sound pretty intriguing? Want to know more? Curious to know how these particular promotional sales ideas really work? Then by all means entrepreneur, please do read on:

 How Little Known Promotional Sales Ideas Can Make You Lots Of Money!

As some of you may already know, yours truly is the author of 160 page ‘how to’ text, that teaches the average lay person step by step how to find (and or) create investment grade owner financed (aka) privately held Real Estate notes.

That are secured by (preferably) single family owner owner occupants and or duplexes, that are used as rental properties.

These prime investment grade notes, are annually bought & sold by the billions, by large well financed private institutional investors.

And the way my particular program works is this; my 160 page offline hard cover workbook, teaches you (my 100% commission only) bird dog referral agent.

how to: either find this existing investment grade notes or how to create your own, by helping home owners sell their home using the ‘owner financing’ method.

Then you/we help them liquidate (sell) all or part of their Real Estate secured note for cash. Usually within 60 days or less, once the transaction is actually complete and all pertinent legal documents are recorded at the local court house, where the property is actually located.

In reality, our institutional lenders write all the checks, and 95% of the time that includes all or 95% of any agreed upon closings costs.

The  two of us split the difference between what our institutional investors are willing to pay and the actual price that our customers agree to, minus any and all competition.

Now to the good part. Her’s where you as a savvy entrepreneur can cash in, without becoming a ‘bird dog’ referral agent or without writing one single word of text!

Some of already discovered from a previous post, how you can sell or giveaway my free nine page special report on powerful back end marketing.

1.) You were told to (either) sell it on ebay and keep 100% of the upfront profits! Your welcome! you get the cash, and yours truly gets the massive free viral exposure!

2.) You can use it as free upsell bonus or package it along with digital information products and sell or give it away etc., to increase your opt ins.

And you already know that my 160 page ‘how to’ text, currently retails for anywhere between a low of $37 -$99 dollars.

Just depending on where and who you purchase it from.

Here’s the real point, because on average (only) about two percent of the people that get exposed to it, will actually produce a bankable transaction.

That’s why you need tons of 100% commission only referral agents to make it worthwhile! So any serious information seller (including) on or offline marketers, that will agree in writing to selling and or giving away at least 250,000 of my text or more.

They can then either sell at any price above the $13 dollars hard cost, that it takes to produce it and keep 100% of every thing above whatever their actual real life printing costs are!

Because (as you know) two percent of 250,000 equals 5,000 100% commission only bird dogs! (250,000 x .02% =5,000)

Those 5,000 agents will produce the typical bankable deal, that nets (on average) about a $1,500 dollar spread. They get $750 (minus their actual cost to produce the transaction) and yours truly gets the other $750 in gross profits!

Here’s your part in this, as more and more eyeballs (savvy marketer) read this blog.

Some of you (make that) about two percent of you already know someone that currently earns six figures per year or more, that’s in the ‘how to’ information publishing business.

When they agree in writing to carry my test (on or offline), every time i gross the typical $750 dollars or X. because you introduced us, you get half of my half, for as long as the arrangement remains in tact!

Is It Worth It To You To Do A Little Non Techie Bookmarking?

Think about it for a second, you gross $350 dollars or half of my half per transaction  for the life of my arrangement with your contact!

Just because you forwarded a few eyeballs to this post or posted it on your FB page or bookmarked on Digg or stumbleupon etc.

Or simply made a few phone calls etc. But you already read that previously, did you not? So why all this fuss?

Well because, yours truly just happens to have a companion offline 9139 page) hard cover text, called ‘How To Make A Marketable Difference!’

And it covers a ton of proven non techie marketing strategies that will help my ‘bird dogs’ be more successful for less!

And seems it currently retails for $139 big ones.

And (on average) about 35% of the people that get a hold of my 160 page ‘how to text’, eventually upsell to my $139 dollar marketing text.

Well how about you do the math! Thirty percent (30%) of  5,000 men & women that actually does business, equals 1,500 sales at $139 each!

Yea buddy! That’s right, (there’s nothing wrong with your math!) that equals an additional $208,000 thousand in gross profits! (1,500 x $139 =$208,000)

So hopefully now, you can see why it’s more than worth it to me, for your ‘how to’ publisher connection to keep 100% of the 160 page ‘how to’ text gross front end profits!

And why you deserve 50% of my half on each transaction and yours truly being (oh so) content to pocket 100% of the back end sales on the $139 marketing text!

Q.) Is that the kind of promotional sales ideas, that can get you really excited or what? If so, please Digg or tweet this. Thanks!

And help master your effective communication in marketing skills, by grabbing your explosive free nine page special report now!

It’s a $97 dollar value and it’s free!

Who else is ready to discover some powerful incentive ideas for sales growth?

Are you tired of struggling trying to figure out some absolutely powerfully effective incentive ideas for sales growth right now?

Does seem like your simply throwing good money after bad?

And no matter what type of mass media marketing campaign that you attempt, your overall results, are dismal at best.

If that’s the case, cheer up my friend, because the following post, was created specifically for you. Continue reading

So why aren’t your lead generation ideas really working?

 How The Offline Dating Service It’s Just Lunch Can Help Stimulate Some Of Your Very Best Lead Generation Ideas!

Are you tired of struggling, trying to come up with some effective lead generation ideas?

Would it seem odd to you, if it was suggested that the extremely popular offline dating service “It’s Just Lunch”  could actually be inspiration for one of your best lead generation ideas ever?

If so, read on to discover how these two seemingly unrelated concepts are actually really very similar.

Okay so you’ve finally decided that it’s time to join the 21st century and give this online dating thing a try.

Besides recent statistics indicate that 1 in 5 couples or 20% of all new couples originally got together online. That’s twenty percent of the couples that you see out and about. Continue reading

Ready to create an effective sales bonus plan?

Have you ever based a buying decision based on the sales bonus that was being offered at the time? In fact, have you ever taken a serious look at any  particular sales proposition (on or) offline, and thought to yourself, these bonuses really look good?

And as a direct result, you purchased the main product or service, strictly based on one or more of the totally excellent free bonuses. That my friend, is your sales bonus plan at work.

Practically every bodies done it right?

Or what about this; how many times over the years have you taken advantage of one of your favorite local pizza shops (famous) lunch time specials?

You know, the offer where you get a discounted price on both the pizza and a small or medium size soda.

Is that not one a proven form of sales bonus? Used by practically successful every business person at some point.

Of course it is. So hopefully, you realize that strategically using bonuses, is without a doubt, a proven way to systematically increase your sales.

How To Use A Simple Sales Bonus Plan To Increase Your Profits By At Least 25% Right Now!

Has this ever personally happened to you; or have you ever heard of it happening to someone you know. You go look at two houses for sales.

Both are in excellent neighborhoods, but the owners of house (A), will reduce your closing cost by 75%, provided you can make a quality decision within the next seven days or less!

And this 75% off, actually represents, $4,300 dollars in traditional closing costs! That might prove to be a sales bonus plan you simply cannot resist.

Would you not agree? Of course (even though)  you don’t traditionally think of a sales  bonus being applied as a discount.

When you get right down to it, who really cares, how you save, as long as you save! Correct?

Or what about this pretty regular occurrence; you go to look at two particular apartments (and or) condo’s that your interested in leasing.

And one of the apartment owners is offering free (or) an extremely reduced price on cable TV for the next six – twelve months!

Provided you sign a years lease within the next five business days ( or X amount of  business days) or less! Again, would that not proven to be an offer some prospective tenant (s) will simply be unable to resist?

So without a doubt, a powerful sales bonus plan is a simply a must, no matter what your particular niche is, don’t you agree?

Now then; let’s now turn your attention to one of the most powerful, yet little known ways for the typical cash starved small business owner (and or) service provider, to quickly increase their bottom line profits by at least 25% or more.

In the next 90 days or less! Especially if your just starting out and your working on a shoestring budget!

How To Use Low Cost High Powered Risk Reversal Marketing To Explode Your Sales In The Next 90 Days Or Less!

This next proven form of sales bonus plan works extremely well for struggling cash starved service providers, especially if your just starting out.

And you really need a mega proven way to separate yourself from your major competitors! Especially when you don’t have extremely deep pockets yet! And there’s a nagging recession lingering!

See if this next sample offer (that by the way) is being used, strictly for illustration purposes.(But it’s done all the time!)

How many times have you seen an offer like this (on or) offline. A paid membership site offers you a free or (extremely limited) time ‘risk free’ trial offer of some kind.

And it basically goes something like this; for just $14 dollars (or less!) You get unlimited access to the entire membership  site, and after 14-30 days, then you automatically get upgraded to a full fledged paying member.

And you typically pay anywhere from $27-$97 dollars per month (or more!)  But here’s the real marketing kicker. So pay close attention here!

Typically, the really good paid membership sites, will also offer (anywhere) from $297 -$1,877 dollars worth of their best market tested powerful  free  (fast action)digital information bonus products, if you decide to join anytime before your trial period ends!

Sound familiar? Here’s where the savvy (on or) offline information (and or) service providers, often separate themselves from their clueless competitors.

This Is How You Tip The Scales In Your Favor!

They will inform you that, if whatever reasons , you decide to cancel your paid membership! You automatically get a rebate on all unused balanced time!

Plus, all of the $297 -$1,8,77 dollars worth of powerful  (market tested) free information bonus products, are yours to keep! And that’s why this powerful (mega proven), little known and rarely used marketing strategy, is often referred to as “Risk Reversal!”

Because it takes all of the usual perceived risk and places it squarely on the shoulders of the business owner(s!)

Think about how potentially powerful this one little known marketing (and rarely used) concept might be! And the potential long term positive effect it could have on your business right now!

You placed this type of offer in front of the typical (already skeptical) consumer and you major competitor, doesn’t have any type of competitive ( “Risk Reversal”) offer.

Which one do you think the majority of the consumers will take advantage of? Which one would you take advantage of?

Of course your asking, where are you supposed to get these powerful free market tested bonuses from?

Why none other than your top joint venture partners of course!  Who else? They’ll love the chance to get major free exposure for pennies on the dollar!

Wouldn’t you? So they’ll be more than happy to strategically donate some of their best lower end products or services, in exchange for the chance  of inexpensively getting in front of a semi qualified audience!

Doesn’t this sound like the type of long term sales bonus plan that should be a part of current marketing mix?

You know you already you have this authors permission to add his explosive free nine page special report to aid you!

You can grab it here; along with your explosive free 22 step small business marketing idea kit series!

Go here, if your really serious about mastering your effective communication in marketing skills!

It’s a $97 dollar value and it’s free! Be sure you Digg or tweet this! Thanks!