31Dec 2012

Master card customer service.     You don’t really believe that the only way you can provide outstanding customer service, is by being a Master Card customer service  rep do you?

Hopefully not. In any event, what you say to the following real world numbers. Because hopefully, they will open your eyes to an incredibly untapped market (that sadly) to this point, you may not be fully taking advantage of.

Or worst yet, through no fault of your own, you may in fact be totally ignoring. Most of you are familiar with the incredibly popular online dating site (match.com) correct?

If you’ve ever watched any of their frequent TV ads, you’ll notice they make you aware that 20% of most new beginning personal relationships, now initiate online.

Which means (entrepreneur) no matter how you slice it, that’s an awful lot of people, don’t you agree?

Of course right about now, your wondering how (if at all) those figures relate to being a Master card customer service  Superstar?

Hold on, that will be covered shortly. In the mean time, chew on these eye opening stats as well.

Because they may very well lead to a new previously untapped mega profit center.

You Don’t Have To Be A Master Card Customer Service Maniac!

(In order To Provide Outstanding Customer Service!)

Would you agree that, if there were a segment of your current market base that represented at least 20% of your total gross revenues, and for whatever reasons, you weren’t currently tapping into it.

That you’d be (undoubtedly) missing the boat? Well, whether you realize it or not, but (on average) about one in five or a whopping 20% of your loyal daily (offline) foot traffic, is a mentally challenged patron.

And their total gross revenue base equals (believe or not) a staggering 150 billion (yes) you read that right! A 150 billion dollars in annual revenue!

To those (on and offline) patrons that are savvy enough to cater to them.

Because some of your peers (believe it or not) are purposely going out of their way to ignore this incredibly huge (virtually) untapped market base.

Three Simple Reasons Why You Don’t Have To Be A Master Card Customer Service Rep In Order To Stand Out In The Minds Of Your Best Customers!

Honestly, how hard is it to care enough to go out of your way to see to it, that a 20% of your daily loyal customer base ( a mentally challenged individual) gets extended the same exact common courtesy, that you extend to the other 80%?

You don’t really need to be a certified Master Card customer service rep, in order to do that, do you?

With that said, here are three incredibly simple, non expensive ways, for you/all of us, to seize the moment and provide really good customer service.

Because good to outstanding customer service, is definitely one of the most important keys to consistently growing your business, for (literally) pennies on the dollar.

 1.) Customer service tip # one: On or offline but (especially) online. Entrepreneur, be available to customer, clients, but especially your potential customers!

In other words, don’t hide behind the technology of the Internet, instead, use it as a way to reach out and connect with your customers.

Frequently check and return those emails.Because you never know what long opportunities, a few email correspondences can ultimately lead to!

2.) Customer service tip # two: Learn “how to” show genuine empathy for (both) your valued customers and or employees. Hear what they’re trying to convey to you.

Because both of those valuable assets, have keen insights into where your dropping the ball and coming up short! Their powerful free input can and will ultimately lead you to success! (No matter what your particular niche is.)

3.) Customer service tip # three: Leverage the powerful feedback and insights your best most loyal repeat customers/clients and valued employee/associates provide.

Create a contest, for (both) your customers and another for your valued employees.

And  (really) reward the top three suggestions they provide.

Not sure what rewards to provide? This is where having some non competitive joint venture partners, can really come in handy! Because the good ones, will be more than happy to provide you with some valuable free or low cost goodies to spread around.

So you see entrepreneur, you really don’t have to be a Master Card customer service  maniac in order to provide outstanding customer service!

As always, if you got any value out of this post, please Digg or tweet this. Thanks!
And be sure you grab your explosive free 22 step small business marketing idea kit series, because it will help you increase your profits by at least 25% in the next 90 days or less.

And help you master your effective communication in marketing skills.(No matter what your particular niche market is.) It’s a $97 dollar value and it’s free!

30Dec 2012
Small business tips.

here are three small business tips you simply can’t ignore!

Okay, who couldn’t use three extremely proven (market share driven) small business tips, that have (and will) continue to make savvy entrepreneurs such as yourself a whole lot of money.

And you’ll consistently be able to do it for a whole lot less than your major competitors. This first concept you should already be thoroughly familiar with by now.

Because it’s the proverbial back bone of your on or offline success pipeline.Strategic list building offers at least three powerful long term benefits.

A.) By strategically listing building you get to systematically reach the vast 80% -95% of your ideal target market that isn’t actually ready to purchase from you just yet, but will be relatively soon.

And when they are you’ll be positioned to take advantage of it.

B.) After you capture your target niche markets (all important) email, text message (and or) physical address info. Think about this incredible advantage.

While most people (at least 80% or more) watch TV in group settings, like watching the Super Bowl.(And mercilessly ripping on the losers.)

99% of them read their opt in email messages, text messages (or direct) snail mail that’s properly addressed to them personally. They typically read that alone. Agreed?

C.) If your email, text message(s) or direct mail truly interests them they’ll notice when they don’t receive it.

Unlike a local small business that for whatever reasons  has to stop their local advertising campaigns. Continue reading

29Dec 2012
Lead magnets

Are your lead magnets really working?

As you learned (via) the overall concept in a previous post, about using  powerful free lead magnets, you can build a serious income and add a ton of low cost gross profit to your business by utilizing a little known and rarely used marketing concept that is often referred to as Back ending.

(FYI: Which simply refers to all the additional sales and income you derive from your customers, after your initial sale.)

As you recall, whenever you sell your initial product or service to your first time customer; typically at a substantial (create a new first time customer) discounted price.

Use Powerful Free Or Discounted Price Lead Magnets To Create That All Important First Sale!

In order to get your sales process rolling, that first sale is often referred to as your low cost initial front end sale. If you actually lose money on the first sale – which in the case of a digitally produced product-you would not necessarily need to do because its virtual.

But if your business, product or service is marketed primarily offline and you routinely lose money on that first sale -like Walmart and some other really deep pocketed corporate retailers do, in order to net a ton of additional -back end- sales from those repeat customers, for years and years to come.

Then every sale after your initial (lead loss) sale is now considered part of your ongoing long term Back end marketing funnel.

And when done correctly, your back end sales process can literally explode your long term profits, practically overnight for peanuts! That’s why strategically using powerful free or deeply discounted lead magnets  is so effective.

(It’s how 97% of the successful late night cable TV info marketers make most of their money.)

Because you can strategically position your business so that you can literally out promote your big buck major competitors and increase your overall market share and increase your bottom line profits while simultaneously slashing your upfront marketing/advertising costs by as much as 50% or more! Oh yea!

So without further ado; let’s get to it.

Why Strategically Using Powerful Free Lead Magnets Multiply Your Profits So Fast!

The following two examples are for illustrations purposes only.

This first example (which is actually) based on a powerful real world case study; will aptly demonstrate how to strategically position your business product or service for maximum long term profits, without breaking the bank.

The two major players are a savvy veteran ( and extremely successful) online information marketer and an expert marriage counselor consultant, who had previously attempted to publish a offline hard cover book on building, and successfully repairing and preserving personal relationships.(An incredibly huge ever green market by the way.)

Because the expert relationship repair counselor was not  an expert marketer,his attempt at getting a book published  and successfully marketed through traditional means, fizzled at best!

The net result was a lot of time and money wasted on non productive publishing activities.

Enter: the savvy experienced online marketer, who successfully negotiated a long term strategic alliance between the two also referred to as a (JV) Joint Venture.

The JV basically takes advantage of both participants main strengths; the successful online marketer will now focus on aggressively marketing/promoting the book, primarily online in digital form only.

(Note: Which also means that another offline savvy marketer, could re-release the text and use their proven distribution channels to make it a success this time around.)

And for his efforts he would now receive 100% of the upfront profits – minus all of his marketing/advertising costs of course.

And the expert relationship repair specialist will now receive 100% of the back end hourly consultation profits generated by offering a series of personally customized one on one relationship counseling sessions at a mere $250.00 dollars per hour for everyone that purchases the ebook.

Sold in increments of three hour sessions or a gross profit of $750.00 dollars per every three sessions.($250 PH x 3 hours minimum = $750 in gross profits.)

The purchasers are now directed to a special lead capture page in order to receive a powerful free special report on how to restore,repair and preserve your relationship before its too late.

Insight: Can you see how this particular JV (Joint Venture arrangement) allows both participants to capitalize on their individual strengths?

Strategy: Look for the opportunities in your current business, product or service, where you can do one of two things.

A.) Allow other entrepreneurs on or offline to sell your front end product or service ( perhaps a low cost ebook , CD or DVD) and receive a lion shares of the front end profits (if not) 100% and you pocket the lions share (if not) 100% of the back end profits from now on!

B.) Especially if your business product or service has the potential of ongoing monthly income, like a paid monthly or quarterly membership site of some kind, you could allow both your on and offline JV partners (commissioned only sales affiliates) meaning they only receive some form of compensation when an actual sale is completed.

You could allow them to sell a special 30-60 day trial membership to their customers at a special (market tested) discounted price and keep 100% of the front end profits and you net 100% of the remaining membership dues, after you test in order to discover how long your typical customer remains a paying member.

Insight: Before you dive head long into the final example of this powerful mega proven low cost marketing gem, make sure that you see this (super easy) and brain dead additional potential profit opportunity that’s staring you in the face, that a staggering 98% of your wannabe competitors will never see; let alone be able to capitalize on.

If you have (or are) currently in the process of creating some type of  high quality low cost front end information product such as an ebook, CD, DVD, audio or Video product and no matter how you plan to market it, on or offline.

Why Aren’t You Using Powerful Free Lead Magnets To Create at Least 25% More Profits Now?

Your Must Complete Homework Assignment: Seriously consider allowing select well positioned JV partners to sell your information product and keep 100% of the front end profits and you can make some serious long term back end passive income in one of two ways.

A.) As long you have additional products or services that you can offer your newly acquired customer(s), you can cash in big time from all of the additional long term back end profits for peanuts!

B.) Be sure that you include your best market tested affiliate links inside your digital info products, because a certain percentage of those readers of your info product (whether) they purchased it or not, will purchase some of those products or services and your bank account will go kaching!

In fact you might seriously consider creating a powerful free low cost high quality info product for the sole  purpose of allowing all your JV partners and their customer base to to keep 100% of the front end profits and you just soak up 100% of the passive back end profits!

(That’s how you use powerful free lead magnets to create at least 25% more profits now.)

Hint: That’s why you are highly encouraged to download, read and prosper from the powerful free Nine page special report and discover the little known powerful secrets about successfully using back end marketing.

As always, if you got any value out of this post, please Digg or tweet this. Thanks!

And be sure you grab your explosive free 22 step small business marketing idea kit series, because it will help you increase your profits by at least 25% in the next 90 days or less. (No matter what your particular niche is.)

And help you master your effective communication in marketing skills. It’s a $97 dollar value and it’s free!

28Dec 2012

Small business tips.

Seven small business tips that really work!

    (No Matter What Your Current Economic Or life Conditions Are!)

So else wants to know, seven proven small business tips (more like) guiding principles, if you will, that will help you, not only in your entrepreneurial journey, but in life as well.

This is one of the few times, that it’s okay to have a certain amount of overlap. Because let’s face it, no matter what type of business, product or service that you have.

Every one in business faces certain commonalities such as fierce (and ever growing) competition, new regulations, key personnel changes,  offline re-locations, temporary slump in sales volume and on and on, right?

Which means, day in and day out, you need to adopt your overall guiding principles and or business philosophy, to help guide you through, whenever things get just a little bit rocky.

As every serious entrepreneur (instinctively knows) they surely will. Before it’s all said and done. And that’s really the basis of this particular post.

Think of it as your emotional and philosophical (inner pep talk) to help keep you grounded whenever your (emotional anchor gets tested.

Seven Small Business Tips And Enduring Life Principles That You Can Always Count On!

Just remember entrepreneur, the definition of a small business, doesn’t mean that your thinking has to be or stay  small!

1.) Small business and life philosophy  tip # one: The late great “Jim Rohn” used to say, ” Your personal philosophy is the greatest determining factor in how your life works out!”

So before you go out of your way to blame this and that for your life or business failure(s), be sure you look in the mirror (internally) and honestly access yourself.

2.) Small business and life philosophy tip # two: “Don’t belittle,be big!” (Especially in your giving and service to others!)

3.)  Small business and life philosophy tip # three: “Learn to say no to good… So you can say yes to great!” (Look for your daily opportunities to do so!)

4.)  Small business and life philosophy tip # four: “Be loyal!” (To others and they in turn, (the ones that really count) will be loyal to you!)

5. Small business and life philosophy tip # five: “”Combine your knowledge.”…..(Because savvy entrepreneur) “None of us is smarter than all of us!” (In other words, resource share (aka) joint venture.)

6.)  Small business and life philosophy tip # six: ” Welcome greatness….(for) “It lives all around you!” (But it takes a keen eye and open mind to see it!)

7.)  Small business and life philosophy tip # seven: “Be enthusiastic!” (Because everybody- including your competition- loves to associate with a winner!)

Bonus tips!: Four More Small Business Tips..

8.)  Small business and life philosophy tip # eight:”Don’t blow your own horn… or you might miss the music!” (Amen to that one!)

9.)  Small business and life philosophy tip # nine:”Develop the ability to find the ability in others! It’s priceless!” (Of course this one is a life long journey to  acquire that particular skill!)

10.)  Small business and life philosophy tip # ten:”Get your ego out of the way!’ (Okay, but it’s gonna take some time!!)

11.)  Small business and life philosophy tip # eleven: “Be an exception, not an exemption!” (Other wise your’e just being a pain!)

Well there you have it entrepreneur, in no certain order mind you. But seven powerful small business tips, plus the four bonus tips, that can help you achieve and lead a more exemplary life.

Of course, no ones suggesting that your/we are robots here. Just apply as much of them as you can, as often as you can. And your gonna hit more than your fair share of home runs in business and life! Guaranteed!

As always, if you got any value out of this post, please Digg or tweet this. Thanks!

And be sure you grab your explosive free 22 step small business marketing idea kit series, because it will help you increase your profits by at least 25% in the next 90 days or less.(No matter what your chosen niche is.)

And help you master your effective communication in marketing skills. It’s a $97 dollar value and it’s free!

27Dec 2012

 

Marketing courses.

Keep investing in quality marketing courses.

So over the years, how many must have marketing courses  have you invested in over the years? Hopefully, you’ve got a ton of stuff (like) everybody else, that you either bought or downloaded.

Your hard drive should be full of stuff that you’ve (either)  barely looked at or have abandoned altogether. Which also means, you probably have a proverbial treasure house of untapped content, buried just beneath the surface of your conscious mind.

That you haven’t even begun to systematically tapped into yet. And sadly, you probably never will. For several reasons (some of which) will be covered in this post.

The main reason is, your not seeing how you can (and should) be systematically creating incredibly powerful (yet) revealing content, on how you weren’t able to fully maximize all the potential of any given marketing courses, you may have invested in.

Why Investing In The So Called Best Marketing Courses Is Not Nearly Enough!

Are you familiar with the extremely popular Video Professor “how to” informational series? They offer “how to” instruction on a gazillion different subjects, correct?

A powerful true story, yours truly invested in a few of their fabulous CD”s on “how to” build your very own website.

And man was it a disaster. The course was simply too far above my pay grade (understanding) at the time. The course generated more questions than it answered.

And that was the main problem.

Five Reasons Why Even The Best Marketing Courses And Instructional Courses Aren’t nearly As Valuable To You as They could Be! (And What To Do About It!)

 1.) Reason # one: have you ever noticed how you often come out of the box on fire whenever you invest in some new (supposed) solution to your problem of the moment?

You start out on an emotional high, but slowly, typically within 60 days or less.

Things haven’t exactly changed and as a direct result, your energy level, enthusiasm wanes and finally, you just plan quit or (better yet) start all over, going through the motions, with your brand new marketing courses.

And you never fully maximize the true potential of the material! Sound all too familiar?

2.) Reason # two: If not that, you simply download some free information thingy. Meaning- you opted into the guru or instructor X’s list.

And that’s the extent of your involvement with the possible solution. Man if there was a dollar for every time that happened, each of us would be a lot better off, don’t you agree?

3.) Reason # three: Or how about this one. You join a paid membership site.

You start attending the free weekly webinars that are included in your membership! You take a few notes (you may even) create a “to do” list.

But when it actually comes down to doing anything meaningful, on a continual basis. You don’t follow through, and one of the main reasons you don’t is because (my friend) you set the bar of achievement way too high!

Meaning- you think you have to produce Super hero type of results first, in order for you to share your current results with your particular niche.

Instead of consistently sharing mere mortal results of achievement that your target group could relate to. And the net result is, you do little or nothing and everybody (including) your target group loses.

And your nowhere near as helpful and valuable to them as you could and should be. Your target audience doesn’t expect you to hit a home run every time you blog or video post!

Just try to be as helpful and practical as you can be.

You’ll Never Get More Out Of The Marketing Courses Than You’re Willing To Put Into Them!

4.) Reason # four: Your going to struggle with this one, but (sadly) entrepreneur it’s true. Your not investing enough in quality “how to” information products and services! Say what?

It’s true! here’s the proof. If you’re constantly asking the question, “what the heck should you blog about?”

If you were consistently feeding your (all powerful) idea factory, (that magnificent brain) of yours! you’ve have tons of solid content ideas, jumping out at you!

And your real problem would be, which content should  you blog about first. Q.) How is it, no matter what time of the day that your phone rings, you can talk for at least ten minutes (or more!) non stop?

And you never (ever) struggle for words (content)? What’s up with that entrepreneur? You don’t have any type of advanced degree(s) or unusual life’s experience in order to consistently pull this off!

But some how, every time you answer your phone, you’ve got (or you) think you have, instant relevant content! You need to invest in the best marketing courses  (and or) “how to” course, so that your on quality “how to” content overload!

5.) Reason # five: Your simply not actually doing enough in the real world! Because your trying to correct your progress, before you actually start!

It’s sort of like, sitting in a car, while it’s neutral, but your trying to correct your none forward movement! Believe it or not, it happens all the time.

And there you have it, basically five solid reasons why your not maximizing the content of all the marketing courses that you can and should be investing in. (Plus, it always helps, when you can bounce your actual questions off a qualified coach/mentor etc.That one is really huge!)

As always, if you got any value out of this post, please Digg or tweet this. Thanks! 

And be sure you you grab your explosive free 22 step small business marketing idea kit series.

Because it will help increase your profits by at least 25%, in the next 90 days and help you master your effective communication in marketing

skills.  It’s a $97 dollar value and it’s free!

 

 

26Dec 2012
How to promote your blog.

How to promote your blog for free!

  (And Increase Your Blog Traffic For Pennies On The Dollar! If Not For Free)

Okay, by now you’ve heard it a gazillion times, “how to promote your blog.”  Do this and that and viola, you get instant targeted traffic and “you’ve got sales notices” are literally jamming your inbox non stop,right?

Yea right. If only there was some magic bullet. For the last time. “Forget about it!”

For sure there are some specific traffic generating strategies that you can implement right now. But depending on what your current traffic generating skills are, how much commitment you have, and what your current customer lifetime  value formula is.

You have lots of viable options, but none of that matters if you’re not totally committed to doing everything you can to actively promote your blog.

Let’s quickly discuss the psychology of effectively promoting your blog, them get into the actual specifics.

How To Promote Your Blog Effectively…

(Without Spending A Fortune To Do So!)

For whatever reasons, your marketing (and or) attempting to promote some product or service online. And you know you (constantly) need fresh original content,right?

But for whatever reasons, your constantly struggling trying to figure out what exactly to blog about,correct? The first thing you need (make that) must do is, take the focus off you.Huh?

Focus on your target niche market. Meaning-  exactly what issues are they concerned about? (That you know about and can offer assistance with.)

What do they like to do? What insights can offer into helping them improve their lot in life? If you don’t know yet, then why did you choose that particular niche.

What exactly are you prepared to do (consistently) in order to earn a steady income? And why would these potential customers and clients, decide your business, products or services are the right answer?

 How To Promote Your Blog – Using These Three Incredibly Simple Strategies….+-

Before you dive head long into proven traffic generating strategy # one. Which is blog commenting by the way.

Think about the psychology of “blog commenting.” First off, are you truly appreciating the incredible marketing leverage, this one incredibly simple (targeted) traffic generating strategy is.

Think about this; another highly respected expert (within)  your chosen niche, has already built trust, and a (probably) sizable following, via their blog.

Which means you (as the potential) blog comment er, haven’t spent one nickel to identify these eyeballs.

And the best part is, they’re coming there (actively) looking for solutions. So your well thought out blog comments, will effectively demonstrate  how well you understand and sympathize with their issues and concerns.

That’s why a certain percentage of them will click through to your link, which is hopefully directing them to one of your best market tested lead capture pages.

1.) Strategy # one: As you just read: you want to actively comment on (both) relevant blogs and be active inside of forums that relate to your specific niche. That’s how to promote your blog  effectively.

Because you’ll leveraging another successful marketers previous hard work. They’ve already done the heavy lifting.

2.) Strategy # two: The next extremely  powerful way  for you to effectively promote your blog is by actively seeking out  (highly) active social mastermind blogging communities like blokube.

This particular cyber community was specifically created so that like minded Internet marketers and blogger alike could come together, network, share  ideas, via solution driven content and create tons of free (high authority site) back links.

How To Promote Your Blog And Your Brand Inexpensively!

Because remember what ‘s taking place, whenever you take the time to participate in the community by commenting on a relevant blog or commenting in a high authority forum. Your exchanging (sharing) a small relevant sample of your problem solving expertise, in exchange for a high quality back link!

And that’s how you inexpensively increase blog traffic.

 3.) Strategy # three: And finally…. Of course you need to post to own blog consistently.

But let’s quickly focus on one simple strategy that you can consistently use at least three separate ways. This strategy focuses on how to consistently create the type of solution driven magnetic content that causes your best potential subscribers, customers and clients to keep coming back!

A.) The next time you read a really good book, that pertains to your niche audience. Write a quick post, describing how (or) X number of ways reading it helped you and how your readers/subscribers will benefit too!

(The more you know and truly care about your target audience, the simpler this proven strategy is to do.)

B.) Or the next time you attend (either) a live workshop or an online webinar. Write a post or series of posts about how you specifically benefited from it.

And relate it to your audience and show them their specific connection (s) to  it. (Or shoot a quick video, and describe (either) the # one thing you got out of attending, or the X number of specific benefits you received and how or why you feel, it will help your audience.)

C.) And finally, the next time you listen in on a really good tele- seminar, (either) shoot  a short 3-5  minute video (if your not camera shy) and quickly detail two or three main points.

You consistently do these three incredibly simple things and you’ll never (ever) wonder how to promote your blog?

As always, if you got any value out this post, please Digg or tweet this. Thanks!

And grab your explosive free 22 step small business marketing idea kit series.

Because will help you increase your profits by at least 25% in the next 90 days or less. And help you master your effective communication in marketing skills.

It’s a $97 dollar value and it’s free!

 

 

25Dec 2012

Group influence.

Have you noticed how really powerful group influence is?

   (To  Your Long Term Success!)

Have you ever consciously been inspired and or motivated by so called group influence?

You know, you were somewhere really cool (like) a workshop and or seminar, among like minded, driven people, and you found yourself swept up in a (really) powerful moment (a wave if you will.)

And there you are, doing something, they normally couldn’t pay you to do.

Don’t Ever Underestimate The Enormous Power Of Group Influence!

Remember how good it felt? That release was very liberating on lots of levels, wasn’t it? Sure. That my friend, is the power of group influence.

Here’s a question for you. Did you take the time to write (or create either) a blog post and or video blog about it? And share some of your most powerful and (sincere) heartfelt moments with your target niche?

Why the heck not? Entrepreneur, don’t you know or haven’t you heard, that “facts tell, but stories sell!”

It’s true.

Those are the extremely real moments that help connect you to your target market, because they can relate on several levels.

So if you (ever) struggling, wondering what the heck (little old you) can possibly blog about, that would be of value or interest to your target niche audience.

Look no further. You really need to make a quick (2-5 minute) video the next your at a conference and you get really inspired and or you have an (aha moment) of some kind.

Of course, if for whatever reasons, you don’t like being in front of the camera, then simply share your thoughts via your blog posts.

 The Awesome Power Of Group Influence Is Just One Simple Blog post Away!

Case in point: Recently, a simple blog post done by yours truly, resulted in one of the most viral blog posts, done in months!

It literally went viral all over the social networks! Check out just a few of these percentages and decide for yourself, if sharing simple insights with your niche audience is really worth it.

My linkedn exposure increased by 75%, and my Google plus exposure increased by another 75%. And finally my stumbleupon exposure went up by 50%! And my tweeter postings increased by a whooping 400%!


So what caused all this explosive free viral growth, you ask? Simple. This blog post was entitled “Three Powerful Secrets I Learned About Internet  Marketing From The Sarge David Sabados!”

And in it, the main three powerful insights that were shared, had to do with David shared about “how to” do effective keyword research.

And he would know, because he’s a successful online marketer, and keyword research specialist.

Here’s how this particular journey started. While surfing youtube, looking for an instructional video  on “how to”  do keyword research, (that was pretty much the actual ) the long tail keyword phrase typed into the youtube text box.

And there was David’s excellent (lead generating) instructional video. After subscribing to his channel and leaving a positive comment.

He promptly responded to my positive comment. And that led to his sharing his proven powerful “keyword research” insights, (via a 45 minute phone call) that were blogged about.

Out of gratitude. David decided he would share my post with his rather sizable network of subscribers and followers etc.

And that’s what caused one of my largest (single day) social media explosions, (literally) in months!

And that’s why and how group influence  is so incredibly powerful!

Because you never know how and what (relevant content) you take the time to share with your target audience, will cause a powerful group influence  explosion!

Or you can keep struggling, pulling your out, trying to figure out what type of relevant content to share with your target market.

As always, please Digg or tweet this, if you got any value out of this post. Thanks! And be sure you grab your explosive free 22 step small business marketing idea kit series.

Because it will help you increase your profits by at least 25% in the next 90 days or less! And help you master your effective communication in marketing skills.

It’s a $97 dollar value and it’s free! (Happy holidays!)

 

24Dec 2012

Keyword competition.

Understanding keyword competition is key!

  (Especially If Money’s Tight And There’s Lot Of Competition In Your Particular Niche!)

If you’ve been online any amount of time at all, then you probably realize how vitally important is to to understand how keyword competition can (either) work for against you correct?

Sadly, far too many (otherwise) serious entrepreneurs, especially those small business owners and service providers, that primarily run successful local online businesses.

They (in far too many) cases, simply jump online (meaning) they typically spend way too much on the cosmetic (appearance) side to their sites, and not devote nearly enough time researching the specific keywords that will (both) target and attract their most qualified prospects.

 How Understanding Keyword Competition Can Give You The Edge!

In other words, they don’t or haven’t been properly educated on how understanding keyword competition  can make all the difference.

And it doesn’t matter how they’re primarily generating their traffic. But this concept is extremely crucial if their using any paid methods like Pay Per Click (PPC) advertising methods.

Successful online marketing is complicated enough, but your problems really compound, when you don’t understand how keyword competition fits into the overall online marketing puzzle.

Basically, (on average) about 90% of the (long tail) keyword phrases that most online marketers try and rank for are pretty much worthless.

And the main reason being, because they get virtually no traffic. Because their not the real terms your  web surfers are typing into the text boxes of major search engines like Google.

(FYI: The term “long tail” keyword phrase just refers to any keyword phrase that has more than two words in it.)

And understanding how the remaining 10% can (either) make or break your chances for long term online success, is why understanding keyword competition is so vitally important.

 How To Turn Understanding Keyword Competition Into A Profitable Advantage!

(Introducing Five Key Concepts You Gotta know Or else Your Online Venture Will Ultimately Fail!)

You can use the free Google keyword tool for your preliminary keyword research, but in order to really compete, you’re going to need a powerfully effective paid keyword research tool.

And no paid keyword tool meets today’s online keyword research challenges better than good old Market Samurai.

Otherwise, you’ll be at the  mercy of the market place.

Market Samurai has basically laid out five incredibly simple keys to (both) understanding and profiting from keyword competition.

Follow these five proven steps and you’ll consistently beat your online competitors like eggs! Go against them and your online business is (simply) a  train wreck waiting to happen.

Introducing Market Samurai’s Four Golden Rules To Turning Keyword Competition Into A Powerful Advantage!

Of course (at least)  a staggering 90% or more of your major online competitors (simply) have no clue about these five incredibly powerful (yet) simple online marketing concepts, as they relate to understanding keyword competition.

1.) Golden Rule # one: Their first Golden Rule is, (entrepreneur) make sure the “long tail keyword phrase” your trying to rank is at least semi relevant to the main keyword that’s its derived from.

For ex; if your main keyword is “mountain bike:, then your long tail keyword phrase, that your trying to rake for, had better be relevant to the term “mountain bike.”  (See the video for a more in depth explanation.)

2.) Golden Rule # two: Market Samurai suggests that your targeted keyword phrase get no less than 80 searches pay day. Which works out to 2,400 searches per 30 day month. (80 searches per day x 30 days per month = 2,400 total searches per month.)

Otherwise, that particular keyword phrase may not be worth all the effort.

3.) Golden Rule #three: Next, you have to get a clear idea of (not) only how many other websites online are (competing with you) trying to rank on Google’s first page for this particular keyword phrase.

But it’s also crucial, that you know the strength of those other competitors, your competing against. Meaning- knowing the age of their domain and how many high ranking “PR” (Page Rank) back links they have pointing back to their pages etc. (See the video for a complete explanation.)

4.) Golden Rule # four: And finally… Market Samurai also suggests, you have a fairly good idea of the “commercial value” that particular keyword phrase ‘currently” commands in  the Google PPC (Pay Per Click) market place.

Because, if it’s “commercial value” is too low, that’s ea red flag, that your targeted keyword phrase has no real commercial value in the market place, because no advertisers (or very few) are willing  to pay money to bid on it.

of course it goes without saying, that there tons more proven tips, when it comes to  effective keyword research.

However, if  simply follow and apply these four basic proven keys, you’ll quickly discover how to turn your understanding of keyword competition into a profitable (long term) advantage!

And to do so, your going to need a state of the art paid keyword research tool like Market Samurai.

As always, if you got any value out of this post, please Digg or tweet this. Thanks!

And be sure you grab your explosive free 22 step small  business marketing idea kit series.

Because will help you increase your profits by at least 25% in the next 90 days or less. (No matter what your  particular niche is.

And help you master your effective communication in marketing skills. It’s a $97  dollar value and it’s free!

23Dec 2012

 

Inspirational thoughts.

You must keep thinking inspirational thoughts!

Who else from time to time needs those powerful inspirational thoughts  to emotionally pick yourself up and (somehow) find the strength to keep on keeping on?

Practically every bodies been there at least a few times (over the years), right? Especially when your taking on something new and a little different, correct?

You invariably hit the proverbial (stop progress) wall and simply find yourself battling the all powerful doubt gremlins, on some level.

This is where you really need to bare down and have that all important support mechanism (whatever) it might be, really kick into gear.

Otherwise, you may just find yourself looking for that always elusive, quick fix.

And that’s (invariably) when you run into trouble.So just call this that proverbial shot in the arm every body needs every now and again!

How Often Do You Rely On inspirational  Thoughts To Help You Get Through It?

Because (as in business) and life in general (my friend) there simply isn’t any magic bullets! You dream big enough (or) you dare to be ambitious enough, and life,friends and family (will) at some point, seek to bring you down! Oh yea!

As you can see, this particular post is not necessarily about how to strategically market your business, product or service.

No, instead this post is about how you effectively go about molding that all important process that takes place between your left and right ears!

Because until and unless you get that right my friend, the rest (as they say) is moot! Not too worry, this not an attempt to play Tony Robbins or Les Brown etc.

It’s just, you can’t spend (invest) all your time, money and other valuable resources on all this outer stuff and totally neglect, what needs to take place internally.

So What Inspirational Thoughts Have Inspired You Lately?

Check out both the videos on this particular post, you might call this a two-fer, because both are so incredibly relevant  that’s the reason they were both included.

Ultimately, what you do or don’t do will ultimately decide how well or bad your entrepreneurial endeavors will go.

Not the economy, or some new law, or which political party is currently in power or whether or not you get that new contract or whether or not interest rates goes up or down etc.

Of course (without a doubt) all those issues and concerns will play a part.

But (in the end) it’s really (thank goodness) about how well “You Inc.” performs.

Because (ultimately) if your right, in the long run, every thing else will be right too! And like every great champion (before and after you/us) you will face many adversities!

But in the end, it will be those powerful inspirational thoughts , that somehow see you/us through!

So stop your whining and complaining and get after it! Because life loves to beat you down, so that the champion in you/us,  can get help you get up (over and over) if necessary and win!

It’s not who gets knocked down, nor how many times you get knocked off your feet my friend!

It’s about how many times, you can find the courage and the strength to keep getting back up!

It’s Either Inspirational Thoughts Or Destructive Thoughts!

And speaking of totally awesome inspirational thoughts,  an extremely successful online marketer that currently earns about $30 k per month (sometimes more!) He has a very powerful saying to describe things (not long ago) when things weren’t always so rosy!

He likes to say, “Too many people see the the glory, but not the story!’ Amen to that!

As always, if you got any value out of this post, please Digg or tweet this. Thanks!

And be sure you grab your explosive free 22 step small business marketing idea kit series.

Because it will help you master your effective communication in marketing skills. No matter what your specific niche is.

Plus, help you increase your profits by at least 25% i the next 90 days or less.

It’s a $97 dollar value and it’s free!

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