(And How You Can Too!)
Picking up where you left of in Part One. What you like to know how to build your list for free, just like the ultimate insiders do?
And how you can do it, simply by transforming your current business card, into a low cost, high powered lead magnet! It’s simple and incredibly non techie! Here’s how.
1.) First, start systematically building your very own in house list, on or offline.(The way you’re going to discover in this post!)
2.) Next, start strategically using low cost high impact joint ventures to create long term profits for peanuts! Those two simple strategies ( if done correctly can and consistently) will put you light years ahead of your competitors.
How To Build Your List For Free Using Powerful Joint Ventures! And Slash Your Traditional Upfront Advertising Costs By As Mush As 75% Or More!
As you recall from Part One. You found (after a little practice and negotiation) a small Mom & Pop printer, and a business round table group that meets once a month and a weekly or monthly publication that sells both classified and display ads.
Basically your JV proposal included letting these three other cash starved small business owners use your free problem solving info products as either upsell products, in order to induce their customers to spend additional money, in order to receive your special free report or audio products as an added bonus!
For ex: suppose the on or offline newsletter/penny saver publication offered your special free lead generating report or audio product as a valuable free bonus to any first time small business owner (and or service provider) that upgraded from a one time classified add to three pre paid classified and or two pre paid more profit producing display ads!
( The publication will definitely need to be open to inexpensive and periodic testing in order to discover which particular offer produced the most sales.)
The advertiser would receive not only a special price discount incentive for doing so, but (1-3) additional free upsell bonus gifts ( valued at X) (that either you) or your marketing savvy JV partners will gladly supply in order to lead generate for peanuts!
Your JV partners will quickly discover that they can get access to their specific niche market prospect (lead) and save anywhere from 25-75% off the regular cost to do so!
Which means after (you) or they actually put a pencil to the numbers. They will discover that by allowing their JV partners to strategically give away their how to problem solving info to their valued customer base, they can create a ton of new long term business for a faction of the traditional upfront cost!
(Just in case your wondering: how or what in the world does your business card have to do with this? Simply this!)
What if on the back of your business card, you inexpensively tested one of two things!
How To Build Your List For Free And Out Promote Your Major Competitors In The Process!
1.) First, you send the business card holder to a specific JV partner, and they qualify for a “new customer” only discount of 20% off their first three (or X) number of purchases!
In other words, you want to create a positive incentive for repeat purchases! That’s why you offer them X% off their first X number of purchases! And your JV partner simply punches a hole on your business card for each visit!
But here as always entrepreneur, is your powerful (money making) marketing twist! So pay close attention!
First of all (hopefully) your local JV partners are marketing savvy enough to capture those first customers (email) and or offline contact information! but whether they do or not, when your referral “first time customer” initially visits their business in order to make that all important first time purchase and save X% off their next X number of purchases!
Simply have your JV partners employee/associates, simply hand date stamp your business card (before) or after they hole punch it! And inform that new customer that they have exactly X number of days to save on their next X number of purchases!
Then the offer automatically expires!
2.) The other thing you inexpensively test is simply adding the lead capture address of your JV partner on the back of your card and the card holders can go to the site to either opt in to get a free discount coupon or to enter your JV partner’s free monthly drawing!
In case you still haven’t figured it out yet. Your local JV partners, will add (whatever) you decide to put on the back of their business cards or flyers!
And just depending on how many non competitive strategic alliances like this, you can inexpensively test, then put together! The two of you will accomplish two incredibly lucrative goals!
1.) You’ll (either) strategically help build each others list, literally for pennies on the dollar! Or…
2.) You’ll inexpensively and systematically create new first time customers for pennies o the dollar! And out promote your major competitors at the same time!
And that my friend, how to build your list for free! And make really big money from it! Just like the ultimate insiders do! Any questions?
Please list at least two simple spin off concepts (in the comments section below) that you can apply to your business, product or service in the next 30 days or less!
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And be sure you grab your explosive free 22 step small business marketing idea kit series, because it will help you increase your profits by at least 25% in the next 90 days or less.
And help you master your effective communication in marketing skills.(No matter what your particular target market is.)
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