Why these three proven ideas to increase sales usually work!
(More Times Than Not!)
So you’re serious about making more money,right? Which means you’re open to exploring some proven ideas to increase sales right now! Or within the next 30 days or less,correct? Which means you’ won’t have to tie up or invest tons of upfront out of pocket money in order to do so. Sound good? Great!
Believe it or not, you probably have more than enough real world knowledge in your head and practical experience to create some totally viable “how to'” information products and services.
Granted, it may not be currently organized (right now) in way that will make you money, but it’s in there just the same! Hopefully, this series of post will help you start to dig it out, organize it and help you start getting paid what you’re really worth!
These Three Proven Ideas To Increase Sales And Revenue
(Are Completely Doable, Especially If Money Is Tight!)
This first money making concept comes from one of my favorite marketing mentors, that would be, the one and only Terry Dean.
Terry expertly points out, suppose you created an incredibly popular ebook (and or) PDF file on a specific subject and you sell it for just $17 dollars. Of course, you’ve jammed packed it with enough proven “how to” advice that practically every one that reads it, suggest that they would have gladly paid at least $37 dollars for it!
(Note: It’s always a pretty good idea in general to always strive to create products and services, that can easily sell for more money than you’re asking for them!)
Anyway, here’s one incredibly simple (market tested) way (according to) annual seven figure earner, Terry Dean that you can add much more value to your low cost (high perceived value) information product and dramatically increase your overall gross profits to boot, without necessarily incurring more upfront out of pocket cost.
Terry (expertly) suggests that you simply add an audio (maybe) a 30-90 minute “No holds barred” interview, as a powerful free bonus.
Here’s Another Proven Idea To Increase Sales And Your Gross Profits Right Now!
Now part B of this strategy is where you can really profit big time! That expert introductory interview that you added to your initial ebook product, in reality merely serves as a gateway product to your back end of additional products or services.
For ex: the upsell for the ebook and free bonus 30-90 interview, might be one of three incredibly powerful (and oh) so extremely viable marketing options.
And with just a little inexpensively testing, tracking and tweaking of the offers, you’ll be able to discover which one (and or) combination of the three, generates the best overall response.
1.) Option # one: You might add three weeks (15 actual business days), meaning, M-F, you might offer follow up email support, the purchaser can send one question per day, and limit the size of the email size, and you personally will answer any & all relevant questions, as long as relate specifically to the material contained in both your written and audio product.
And provide this incredible service for just an incredible $80 more dollars! Say what? that’s correct, for just a mere $70 dollars more, they can get the equivalent of two and a quarter hours of one on one personalized email follow up support!
And just to put this powerful exclusive service in perspective, let’s suppose that your current (initial) one on one personalized (power) consultations rates are just $250 dollars per hour, like yours truly. Meaning-those that normally pay per hour would pay $562.50 for the exact same service.($250 PH x 2.25 hours = $562.50.)
(And you be darn sure that you point this out in your sales literature!) If you don’t connect the dots for them, they won’t get connected and you won’t earn as much money! Anyway…
Because to respond by email, it likely won’t take you more than 15 minutes per email.(And of course if your highly responsive opt list was (say) somewhere between 1,000 – 5,000 subscribers. Then you’ll probably need to limit this first particular upsell bonus to just the first X amount of people that take you up on it!)
That way, you’re not severely limiting the amount of time you can allocate to your retail paying customers and ongoing repeat clients etc.
But here’s the real point, now if an additional 30 customers and or clients upsell to this $97 dollar product/service offer, you just increased your gross income by an additional $2,910 dollars! Not bad! ($97 x an additional 30 paying customers = $2,910 more in gross profits!)
2.) Option # two: You alert everybody on your entire list, via a special broadcast email alert. And inform them about another exclusive blockbuster potential savings offer, that’s only being made available for an extremely limited time!
You will be conducting an exclusive four week (actually five), but we’ll get to that in just a second, so hold on! You’re going to offer the first 40 subscribers only, that sign up an exclusive four week 90 minute “No holds barred Q & A session, once per week, plus you’re throwing in an additional 90 minute session for free!
For a grand total of five 90 minute free fall Q & A sessions, normally this type of service would cost $1,875 dollars! (At your normal rate of $250 PH x 1.5 hours = $375 PH x five 90 minute sessions = a grand total of $1,875 dollars!)
Be here’s the kicker! You’re offering this exclusive service to the first 40 people only that respond by some specific date! Because they’ll save a staggering 75% off the normal retail rate! Say what?
Follow this! That’s correct, 40 of your most responsive subscriber/customers/clients will leap at the chance to save 75%! Which means instead of paying the normal retail rate of $1,875, they save a whopping 75% off and just pay $468.75!
And over the next five weeks, for 90 minutes each session, they can listen in and watch on their screen as you answer all of their most pressing questions and hear what their fellow subscribers need help with as well!
That one benefit alone, is worth more than what your actually charging! Don’t you agree? In part two, you’ll discover not only what option three is, but a whole lot more! So stay tuned my friend, and you’ll likely discover why these proven ideas to increase sales, usually work!
Please list at least two simple spin off concepts (in the comments section below) that you can apply to your business, product or service in the next 30 days or less!
As always, if you got any value out of this post, please Digg or tweet this. Thanks!
And be sure you grab your explosive free 22 step small business marketing idea kit series, because it will help you increase your profits by at least 25% in the next 90 days or less.
And help you master your effective communication in marketing skills.(No matter what your particular niche market is.)
It’s a $97 dollar value and it’s free!
