Who Says You Can’t Increase Your Gross Profits With Extremely Limited Resources!Part Two
As you recall in part one of this ongoing series, you can definitely invest, a lot of of your time, money and other extremely limited resources.
And increase your sales, but not necessarily your long term gross profits, correct?
Unfortunately, lots of semi cash strapped small business owners and or service providers, will invest tons of their extremely limited resources, into increasing their gross sales revenue.
Only to discover, once they actually put a pencil to it, they haven’t actually increased their overall gross profits.
And sadly, even closely following and implementing the strategies mapped out for you in this particular series, won’t really help you.
If you don’t carefully monitor your front and back end costs.
Consistently Applying The Direct Sales Business Model Will Definitely Open The Doors To Long Term Marketing Possibilities!
For one thing. Unlike the vast majority of your major local competitors.
You will allocate, at least part of your traditional advertising budget, into some long term, result yielding marketing strategies and or tactics of some kind.
Case in point.You definitely want to power network, with at least a few of the up and coming, local residential and or real estate brokers in town.
Because by extension, they already have the inside track, with tons of other, non directly competing entrepreneurs, do they not? Absolutely.
Look At How Versatile The Direct Sales Business Model Is And Or Can Inexpensively Evolve Into!
This extremely well connected residential and or commercial real estate broker. She knows who and which local mortgage brokers, offer the best rates and ongoing service.
She also knows which CPA, law and or estate planners, provide the best overall services, does she not?
She also knows which local plumbers are the most reliable.Especially around the holidays. 😀
And she knows which residential and or apartment associations and or car leasing agencies, offer the best customer service.
There Are All Types Of Potential Direct Sales Events You Can And Definitely Should Take Part In!
She knows which local restaurants and or which local travel agents to refer her customers to.She knows which appraisers do best by their clients etc.
The main point being, look at all these local industries, she can purchase your goodies for and have them (either) sent directly by your bakery.
And or she and her staff, can personally deliver them, to start the initial first time potential customer ball rolling. 😀
Her office will have weekly staff meetings and the occasional open house events, correct? Plus, she has her own vendors who service her business, right?
Your Marketing Plan Breakdown Should Definitely Include Some Type Of Low Cost Initial First Time Customer Offer!
Look at all these potential small business owners, service providers and or local individuals, this one extremely well connected broker and or realtor, (or whatever) can easily put you in direct contact with. For virtually pennies on the dollar.
And remember, all you initially need, is a lousy 30% of them. Or three out of every ten, who get initially exposed to your great tasting goodies,(or whatever your particular product or service is), to become a long term repeat customer. To some degree or another.
And you’ve just discovered a rather inexpensive, yet strategic way, to increase your long term gross sales. Correct? And as you do so.
A certain percentage of your ever growing repeat customer base, will definitely help spread the word, both on and off of social media. Correct?
You Carefully Follow And Implement Certain Marketing Guidelines And Your Semi Resourced Challenged Small Business And Or Service Will Start To Have An Edge!
You also throw in some type of strategic cross promotions and or joint venture (JV) marketing opportunities here and there.
And you are definitely out promoting your major competitors, for literally pennies on the dollar. 😀 Don’t you agree?
Are you definitely starting to see and appreciate, just how many untapped marketing possibilities there truly are, for you (and or) your major competitors, to increase your long term, front and back end gross profits? Say yes! 😀 Great!
So go ahead and start implementing these proven, extremely low hanging fruit marketing strategies, so you can gradually and systematically increase your long term gross profits.
So what the heck are you waiting for? Get to it already.
P.S.Now as is customary during this part of our show.
Please share your extremely valuable comments (in the comments section below) that you can
apply to your business, product or service in the next 30 days or less!
As always, if you got any value out of this post, please Google Plus or tweet this.Thanks!
And be sure you grab your explosive free 22 step small business marketing idea kit series, because it will help you increase your gross profits by as much as 25% in the next 90 days or less.
And help you master your effective communication in marketing skills.(No matter what your particular niche market is.)It’s a $97 dollar value and it’s free!
