Who Says You Can’t Get Creative With Your Traditional Advertising Budgets To Form The Right Types Of Partnerships!
How much longer, are you gonna blow a fortune, on those outrageously expensive, dismally performing, traditional advertising or promotional campaigns?
Especially if all they’re delivering at best, is a measly one to one (ROI), Return On Investment. Or worst yet. Like most, you’re not even or you’re barely breaking even, on the initial front end of your sales funnel.
Because as a semi cash strapped or resourced challenged small business owner or service provider. Let’s quickly face financial reality. You and I, definitely don’t have, unlimited cash reserves,correct? No way.
And your current, revolving line of business credit, also isn’t unlimited, right? But guess what? When you and I. Or your major competitors, start strategically forming and utilizing, the right types of partnerships or power collaborations. (More on how to this coming up in just a bit later.In future blog post series.Okay?)
So please stay tuned in.Thanks. Pardon the digression. Anyway. Your resources or assets, are almost, instantly able to be 5 or 10X-ed! When you and I embrace and start utilizing, the right types of partnerships or collaborations.As you’re about to discover….
Don’t Think The Right Types Of Partnerships Have To Be Formed With Major Corporations Or Major Influence-rs!
Have you ever run any PPC, (Pay Per Click) ad campaigns? Or do you plan on doing so? The reason I ask is.You do realize there is definitely an ongoing process, you have to go through.
Meaning, you’re not going to be able, to run a ‘one and done’ process.You have to consistently A/B split test and meticulously track different variables. So this is definitely an ongoing process.
Which costs time, money and resources or assets have to be allocated to it. And like it or not, there is not only a steep initial learning curve. But until you or someone in your organization master the basics of traditional advertising.
Or you outsource the project to a qualified source. There’s an ongoing financial commitment. Because you will not get it right the first or second time out. On the other hand..
Who Can Argue With Lowering Your Front End out Of Pocket Cost While You Simultaneously Increasing Your Long Term Front End Profits!
Before diving head long into this potentially profitable concept. Take a look at the screen shot image below.
Because this and the following paragraph or two. Are going to tie in nicely, to this whole idea, of forming or nurturing, the right types of partnerships.
Most (if not) all of you, know or recognize the name Russell Brunson, correct? Russell is an Internet marketing legend. And he’s the best selling author, of several books. In full disclosure. I am currently, in no way or fashion directly associated with, or as a registered affiliate or collaboration partner of Russell-s.
He’s being used, strictly for dramatic marketing illustration purposes only.This screen shot image, is a probably paid ad of Russell-s.
Who Says You Can’t Get Creative With Your Traditional Advertising Budgets To Form The Right Types Of Partnerships!
This particular ad of Russell-s appeared on the bottom of a free keyword counter tool, I was using. Here’s the point. It rotated with other paid ads.
Because each time you refreshed your browser, a new ad appeared.
This Is Why You Gotta Start Forming Or Nurturing The Right Types Of Partnerships!
For just a moment, please consider the following, virtually untapped marketing opportunities.Right now, think of any major, international, luxury hotel chain. Do you think, in spite of all of their, on and off social media marketing and promoting.
And their glitzy and outrageously expensive advertising and promotional campaigns. From time to time.They still have vacancies? Or what about a local, multi unit condo or townhouse complex. Do you think they periodically have vacancies? Of course, correct?
Stay with me here. Because there is most definitely a point. Do you think the airlines have passengers, occasionally miss their flight? No doubt.
Or what about the radio stations, newspaper, magazines or online platforms, which sell advertising. Of course they do.
So here’s the point. Since Russell, (who’s definitely crazy like a marketing fox!) He’s willing to allow his target market to purchase his paperback book, for it’s actual cost. And the prospect/potential customer, only pays shipping and handling costs.
Why not allow, the company where his paid ad is appearing. To merely run one or several, of his best, market tested advertisements/promotional campaigns.
Whenever they have unsold advertising space of any kind.Huh?
You Can Build An Extremely Profitable Business Or Service Out Of Un-Used Or Greatly Under Used Assets And Or Resources!
Think about a major radio station, promoting Russell-s book offer, any time they have, unsold national advertising space. And of course, they merely become, a registered affiliate of Russell-s, and he pays them, X% off the entire back end sales revenue, these leads produce.
Once you consider, the overall, potential lifetime customer value of, an arrangement such as this. Hopefully, it’s finally, starting to become a lot more obvious why.
It definitely makes sense, for you and I to start forming, the right types of partnerships asap. Don’t you agree? Say yes! Great. Because in part two.
You’ll discover even more, of the marketing meat & potatoes.See you in just a little bit.
You Definitely Don’t Have To Be Associated Or Affiliated With The Fortune 500 To Establish The Right Types Of Partnerships!
P.S.Now as is customary during this part of our show.Please share your extremely valuable comments (in the comments section below) that you can apply to your business,product or service in the next 30 days or less!
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And if you’re currently registered on Linkedin or twitter,and you’re serious about about doing some type of power networking.Let’s get connected asap!
Extremely important note:And if by chance, you happen to know any of the lesser known podcasters, who also target,small business owners,service providers or aspiring startups entrepreneurs etc.
And they’re pro-actively looking for potential guest speakers. Please don’t hesitate to-either- pass their name and contact information directly
to me or vice versa!Thanks!
And be sure you grab your explosive free 22 step small business marketing idea kit series,because it will help you increase your gross profits by as much as 25% in the next 90 days or less.
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