Who Says Success In Business Automatically Means Outrageously Big Ad Budgets!Part Two
Now that you’ve had a chance to read part one of this ongoing series. Hopefully you can better appreciate, how and why, long term success in business, doesn’t have to automatically mean, outrageously large, traditional advertising or promotional budgets. Don’t you agree? Me too.
This being said. Your long term success or lack thereof. Doesn’t and isn’t automatically decided, by the current size or lack thereof, of your current or future advertising or promotional budgets.
In fact, with the strategic use, of your current or future JV (Joint Venture) or cross promotional partners. You or your major competitors, can and definitely should, leverage, the enormous power of the digital marketing wave.
And let modern technology, do 98% of the heavy lifting. Because social media, other non directly competing blogs, podcasts and other non directly competing vendors or JV partners opt in email lists.
Can quickly help spread the, viral word of mouth and mouse, about your totally awesome products or services. Have a closer look and decide for yourself. Fair enough?
Irregardless Of The Current Or Future Size Of Your Advertising Or Promotional Budget! (You Have To Be Strategically Generating Some Type Of Potentially Bank Account Filling Marketing Leverage!)
for just a marketing moment. Let’s quickly change gears over part one of this ongoing series.Okay? Then strategically double back in parts three and beyond. Thanks for the marketing leeway.
Seriously consider, “how’ you or your major competitors, can and should leverage, the current and future digital marketing/promotional opportunities or possibilities.
Take a look at this recent, guest podcasting” request, I recently received, from the hollywoodbranded.com organization. Featuring Stacy Jones, of the “Marketing Mistakes And How To Avoid Them” podcast fame.
Who Says Success In Business Automatically Means Outrageously Big Ad Budgets!Part Two
Is It Starting To Become Incredibly Obvious How And Why You Can No Longer Afford To Ignore The Digital Marketing Possibilities!
Case in point. Take a look at hollywoodbrandedcom-s current, “domain authority” ranking. Which means, (yea!), this podcast, is sort of a big deal.because it’s reach and influence, is steadily growing. And you or your major competitors, definitely need to be constantly and systematically riding this continuously growing digital marketing wave.
Who Says Success In Business Automatically Means Outrageously Big Ad Budgets!Part Two
Don’t Let Your Major Competitors Leave You in Their Marketing Dust!
For just a moment. Let’s fast forward. And create a potentially profitable, hypothetical marketing situation.Okay? Let’s say after appearing on Stacy Jones- podcast, “Marketing Mistakes To Avoid.”
Who Says Success In Business Automatically Means Outrageously Big Ad Budgets!Part Two
Let’s say after appearing on her podcast. Because it’s fairly well received.Stacy and her extremely savvy marketing team. Decide to offer her opt in email and podcast subscribers, paid access to, No holds barred, live Q & A session.
Where she and I, go 90-120 minutes, sharing our proven marketing knowledge and expertise. And of course she records the session. And it’s just $97 dollars.
And as direct of appearing on her podcast. Which currently has thousands of subscribers. A mere 484 of them, decide to invest just $97 dollars, in their long term success. (Again remember!) This is just a hypothetical marketing example.
But have a look at these (hypothetical) front end marketing numbers. 484csubscribers, @ $97 dollars each. Equals a gross front end profit of $46,948 dollars.
And let’s say we agree to split the front end 60/40. Meaning 60% for Stacy and her podcast marketing team. Because it’s both her show and subscriber base, who created this initial front end gross profit of X.
And I’ll not only, gladly accept 40 or X% of the initial front end. But far more importantly, 100% of the long term back end.One on one consulting business.
And potential long term, JV potential opportunities. And let’s say I (or your major competitors.) repeat this paid webinar process, at least once a month, over the next twelve months.
Maybe It’s a Good Thing At Least Some Of Your Major Competitors Don’t See Or Appreciate The Currently Untapped Digital Marketing Possibilities!
And guess what? After one year. You or your major competitors. Not only have at least twelve, podcast episodes, you’ve appeared on right? But you also twelve paid webinar trainings, which put X amount of dollars in your pocket. On both the initial front and back end as well.
Not exactly a bad deal, correct? And you’ve also just created, an extremely do able, digital marketing blueprint.Which can and definitely should be marketed and promoted, as a rather inexpensive “how to” guide.
For the one or two percent, of those, who will consistently take action. And not just stock pile theory. In any event. Hopefully you can now better appreciate, why success in business, doesn’t automatically mean, outrageously large advertising or promotional budgets. Don’t you agree?
Hopefully You Understand And Appreciate Why Some Form Of Digital Marketing Or Promoting Is No Longer Optional! (It’s A Must!)
P.S.Now as is customary during this part of our show.Please share your extremely valuable comments (in the comments section below) that you can apply to your business,product or service in the next 30 days or less!
As always, if you got any value out of this post, please share this on your favorite social media sites or tweet this.Thanks!
And if you’re currently registered on Linkedin or twitter,and you’re serious about about doing some type of power networking.Let’s get connected asap!
Extremely important note:And if by chance, you happen to know any of the lesser known podcasters,who also target,small business owners,service providers or aspiring startups entrepreneurs etc.
And they’re pro-actively looking for potential guest speakers.Please don’t hesitate to-either- pass their name and contact information directly
to me or vice versa!Thanks!
And be sure you grab your explosive free 22 step small business marketing idea kit series,because it will help you increase your gross profits by as much as 25% in the next 90 days or less.
And help you master your effective communication in marketing skills.(No matter what your particular niche market is.) It’s a $97 dollar value and it’s free!
