Your tips for seminar success guide.
You don’t really think you can overlook these five proven tips for seminar success.Do you?
And simply buy some rented list, that has no clue who you are by the way, slap your mailing labels on some envelopes.
Mail them out and like magic, fill some fancy ball room and or local hotel do you?Hopefully, you’re not that naive and or egotistical.
And if you are either of those things, you’re definitely going to need some extremely deep pockets before you do pull it off my friend.Just saying.
You’d be surprised, (if not totally shocked) how many relatively unknown, (and un proven) newbie speakers.
Mistakenly believe they can simply step onto a stage and command the type of respect and compensation, of a well known mega proven quantity such as Tony “Mr. Personal Power” Robbins does.(Good luck with that BTW!)
Well my friend, it simply doesn’t work that way. And long before you’re offered the big time five-six figure keynote speaking address opportunities, and or the front or back cover or other top billing speaking engagements etc.
You gotta pay your dues. Indeed.
With that said; here are five battlefield tested tips to help make all your future speaking engagements, up to a bare bones minimum of 25% more profitable. And headache free as well.
Introducing Five Must Know Tips For Seminar Success! ( Every Aspiring Speaker Has To Know Or You’ll Continue To Lose A Ton Of Money!)
Ladies & Gentlemen, just like you shouldn’t expect to jump on a powerful and vibrant, prime time social media platform like twitter or Facebook and immediately start pitching this or that.
Likewise, you need to understand, how important it is to first lay the proper foundation that will ultimately lead to your long term platform speaking success.(If at all.)
1.) Seminar success tip # one: If at all possible, (especially) if you have your very own in house opt in email or mobile marketing list of some kind.
Be sure you offer your list some type of high perceived value, (but actual) low cost valuable free bonus. (Preferably) some type of free digital product as an “early bird” sign up bonus.
Maybe limit it to the first X amount of people that sign up for the event (that) pay be either credit card and or PayPal etc.
Subscribers and loyal customers and clients absolutely love to be ethically bribed for their patronage.Don’t you too?
And this type of proven marketing ploy (when implemented correctly), positively adds to your (and or) your major competitors bottom line. Like my collaboration partner, Rose Rivera of serp.co fame. These recognized experts, help the multi billion dollar a year, financial planning industry experts, better utilize their viable digital marketing options.
You Probably Already Have More Untapped Fresh Marketing Ideas Than You Give Yourself Credit For!
2.) Seminar success tip # two: They say “the mind is a terrible thing to waste.” Which means (often times) try upwards of 95% of the time, your audience is lucky if they retain even 5% of what they heard and or learned at some event and or local workshop etc..
This being the case, be sure you help them out by, (always) supplying some type of helpful free handout that basically highlights the main points, (benefits) of your presentation.
This way, they at least walk away with a much better chance of retaining a percentage of what you shared with them. You might also offer them the ethical bribe approach. Meaning- if you’re a newcomer (as a featured speaker) to that niche market.
Offer the first X amount of people that list at least three specific practical benefits they learned as a direct result of your session, that they’ll put in (either) writing and or a video testimonial, that will boost your future cred with the promoters and or future promoters.
You’ll gladly give them some DVD and or CD that’s relevant to your main subject, (even though) it’s current retail value is X.
You’ll give it to them for free. Now in the future, you’ve got testimonials validating your speaking cred.
Remember Whenever You Can Speak In Front Of A Highly Targeted Niche Audience, It Doesn’t Matter If They Pay Upfront Or Not! ( Because You Can Still Turn A Future Profit From The Event!)
3.) Seminar success tip # three: This next seminar success tips seems brain dead simple and a no brainer.
But (again) you’d be surprised if not flat out shocked how many egotistical newbie speakers violate this one, and sabotage their long term chances at speaking success.
Focus your material and customize it to fit each particular audience. And place the emphasis on them, not you. They came to be enlightened and educated, not lectured to. In other words, don’t be boring by making your presentation too self centered.
4.) Seminar success tip # four: Getting the chance to get in front of a highly targeted niche audience for peanuts is truly a golden long term potential profit making goldmine. If you’re a savvy entrepreneur.
So be sure you have some way of systematically following up with these super hot laser targeted prospects, before they cool off by focusing on something else.
And one of the best ways of accomplishing this is by offering a free drawing of some kind. Offer (if nothing else) the grand prize winner two, or X number of free hours of personal one on one consulting time valued at X.
If you don’t currently have your own products or services yet.(But you do have some proven form of expertise.)
For ex; you can win two hours of professional consulting time, that’s a $500 – or X- dollar value ($250 per hour.)
You Will Most Definitely Need To Constantly Develop All Types Of Presentation Skills!
And when you systematically follow up by either periodic snail mail post card, and or inexpensive opt in email/mobile marketing, (because you have) one of the Internets oldest and most respected, state of the art paid autoresponder service providers.
You can offer the first X number of subscribers that respond by a certain date a VIP discounted two for one special. Meaning, they’ll get two hours (one free) for the purchase of one at your normal retail rate (and or normal) group consulting rate.
Plus, a few of your other best market tested powerful free incentive bonuses as well. Provided they act by no later than some specific date. ( If need be get your best joint venture partners to supply you with the other free bonus goodies, if you don’t currently have any of your own.)
Don’t Ever Ignore And Or Discount The Long Term Profit Generating Potential Of Developing And Nurturing Basic Marketing Skills!
5.) Seminar success tip # five: And finally (although) truth told, these five battlefield proven suggestions are merely the tip of the proverbial marketing iceberg. Right?
In order to really create some incredibly powerful long term, free bank account filling viral marketing leverage to absolutely turbo boost your speaking income.
Be sure that you supply other non competing speakers with your best low cost high, powered, free lead generating goodies (to help) them do exactly what you’re doing. (In other words) help them get more paid butts in the seats.
Plus, get bank account filling testimonials, and you’ll earn a bare bones minimum of 25% more income. Even when you’re not actually speaking.Say what?
Remember Effective Presentation Techniques Definitely Take Time To Both Discover And Fully Develop!
Bonus tip: Get pre approval (in writing) if necessary from the seminar/event promoter(s) to professionally record all or some part of your session(s.)
And upload the first 5-7 or X amount of minutes to good ole youtube.
And be sure that somewhere near the end of your video you direct your audience to your special lead capture page, by offering them (either) free access to the remaining portion of your session.
And or a similar recorded session for free. In other words, turn your sessions into a future product, whether you actually get paid for the actual speaking event or not!
There you have it, five plus surefire tips for seminar success.
As always, if you got any value out of this post, please share this on your favorite social media sites or just tweet this. Thanks!
And if you’re currently registered on Linkedin or twitter,and you’re serious about about doing some type of power networking.Let’s get connected asap!
Extremely important note:And if by chance, you happen to know any of the lesser known podcasters, who also target,small business owners,service providers or aspiring startups entrepreneurs etc.
And they’re pro-actively looking for potential guest speakers. Please don’t hesitate to-either- pass their name and contact information directly
to me or vice versa!Thanks!
And be sure you grab your explosive free 22 step small business marketing idea kit series. Because it will help you master your effective communication in marketing skills.
It’s a $97 dollar value and it’s free!
