Three Extremely Powerful Reasons Why Endorsements And Long Term Success Go Hand In Hand!Part Two

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Three Extremely Powerful Reasons Why Endorsements And Long Term Success Go Hand In Hand!Part Two

As you previously discovered in part one, powerful money making endorsements can and should become a part of your long term marketing strategy. Don’t you agree? In part two of this series you’ll discover even more profitable uses for not only inexpensively and practically gathering either money making testimonials and or endorsements.

But some creative uses to monetize them as well.

Because power testimonials and or endorsements are definitely a form of long term money making currency. And you can and should get creative with this type of currency.

The simple (straight forward) use of endorsements and or testimonials, is to place them in your offline sales copy, your TV commercials, your online webinars or placing them on your WordPress website and or blog etc.

But let’s go just a little further than…..

 How You Can And Should Monetize Endorsements!

As you learned in another post, one of my coaches and I entered into a JV (joint venture) arrangement that involves them leveraging my WordPress blog’s traffic and in return, they’ll guarantee me personalized in depth (hands on) one on one training!

For just  a second think about at least three major advantages to this type of mutually beneficial resource sharing arrangement.

1.) First, consider this (not so highly) publicized, but potential advantage. Let’s say my coaches current hourly rates are $300 dollars per hour.

(Keep in mine, it’s the concepts here, not the actual numbers that matter!)  And they increase them to $500 dollars per hour or X. Now, because of my particular JV arrangement with my coach, I don’t have to worry about that particular rate increase, do I?

And I’m still getting access to the exact same money making education, that other student, customers and or repeat clients are now more than willing to pay $500 dollars per hour or more for! Because they will also join my coaches ongoing coaching/mentoring programs, that just depends on their level of access.

And the fact they’re more than willing to pay anywhere from $5,00 to $25,000 dollar per year for their education! Which involves the really the closely guarded money making good stuff!  But that’s not the cost for yours truly! Pretty cool, right?

2.) My upfront out of pocket cost is literally zero! Is it not? And what would I or any other savvy entrepreneur rather do? Spend new money that has to be generated first? Or leverage assets I or you have already have spent your hard earned money and time to develop? No brain er right?

And just as a (very important) not to be ignored side consideration. Some students (the really serious ones), are more than wiling to fully or partially finance their online marketing education (via) an extremely expensive high rate credit card.

They’ll charge their annual coaching/mentoring fees on their credit card. Which means, they not only have to earn enough from their education to pay back what they originally borrowed on their credit card, but they’re also on the hook for the interest payments too! Not the case with yours truly!

So Why Can’t You Monetize Your Endorsements?

3.) This third potential long term benefit is huge! Going forward, as my coaches JV arrangement evolves, I’ve now have a proven “blueprint -real life” documented case study in the making, don’t you agree?

And guess what you (or I) can do with that type of proven “how to” money making information? First, I could (and probably will at some point!) create some sort of free lead generating video series and free special report, documenting this entire arrangement.

And if I decide to sell it up front, it might retail for anywhere from $27-$47 dollars. If you invest in the more expensive $47 dollar product, you automatically qualify to purchase your first three hours of one on one personal consultations at 50% on the dollar! Which means instead my normal retail rates of just $250 per hour, now their cost is just $125 per hour. (Or something to that effect!)

But here’s the (real) kicker. I or you can now approach another top level coach/mentor with a proven potential JV arrangement! And they can be shown a proven blueprint of success!

Which will probably go a long way towards addressing their concerns! Don’t you agree?

Please list at least two simple spin off concepts (in the comments section below) that you can apply to your business, product or service in the next 30 days or less!

As always, if you got any value out of this post, please Digg or tweet this. Thanks!

And be sure you grab your explosive free 22 step small business marketing idea kit series, because it will help you increase your profits by at least 25% in the next 90 days or less.

And help you master your effective communication in marketing skills.(No matter what your particular target market is.)
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