This Is Proof Positive You Definitely Don’t Need Brand New Insights!
(In Order For Your Business Or Service to Make It To The Very Next Level Or Two!)
Hopefully you’re not wasting a ton of time, effort and money desperately in search of some major new breakthrough? Thinking it will ultimately lead you to discovering new insights.
If so, please do yourself a favor. And cut your soon to be long term losses right now. (Major hint: You and I definitely don’t need to discover all new insights of creative inspiration.
In order to systematically take your business or service to another level or two. That’s definitely good news, is it not?
Entrepreneur Aren’t You Glad It Doesn’t Take An Initial Fortune To Start Building Brand Visibility?
Ladies & gentlemen whether you and I never, ever have the pleasure of doing business or not! Please do not make a major marketing mistake. Which is to try and build brand equity. Simply by constantly wasting a fortune on outrageously expensive, dismally performing on or offline ad campaigns.
Just because you and I are only paying so much per click. If you’re not monitoring your activities closely enough. Your (PPC) Pay Per Click ad campaigns will definitely add up.
Especially if you’re constantly testing and things aren’t working out just yet. 😀 Yet the money is still flowing out of your account. And remember when you and I invest or waste money, time and effort elsewhere.
It’s not available to invest where you can consistently generate the most bang for your buck. (This is one of the main reasons “why” highly successful entrepreneurs (such as yourself!)
Should systematically and strategically test their marketing/promotional/advertising premises. As often as possible.
Don’t Or Please Stop Under Estimating The Long Term Profit Generating Potential Of Building Your Brand Equity!
You start small. You test, tweak and systematically monitor and adjust as needed. It may not be totally obvious right now. But you and or your major competitors can leap frog your business or service.
For literally pennies on the dollar. Simply by proactively mining the previously hidden opportunities. Currently buried in your current or future lead generation strategies or tactics.
It may be you need to inexpensively train your in house staff. On ‘how to” maximize your sales revenue. On incoming calls from 1st time callers.
Or maximize your opt in email list building process. Simply by placing a sign promoting your monthly or quarterly free drawing. Or by ethically bribing your vendors. By allowing them to give away some of your best, marketed tested, extremely time sensitive discount coupons. To their new vendors and their vendors staff.
This way their vendors systematically build goodwill amongst their customers and staff. For literally pennies on the dollar.
Try To See Beyond The Extremely Low Hanging Fruit Marketing Opportunities!
Case in point. Maybe you or your major competitors at least inexpensively test.
Offering your new vendors. A trial service for 30-90 days. And even if they decide not to take you up on your main offer(s.) They will still have had access to premium service A. For the last 30-90 days.
Or they get the free for the first 14 – 30 or X number of days. But as long as they remain active subscribers on your opt in email list.
They still get access to the trial service for the remaining 60 – 90 or X number of days. At you or your major competitors actual cost. Or just 10 – X% above your actual hard cost.
This way you don’t go negative attempting to acquire a new first time customer. Because until or less you already have a fairly realistic idea. Of “what” your ideal customers total lifetime customer value metrics.
Just Earnestly Get Started And Strategically Tweak And Adjust As You Go!
You really have no clear idea what you can safely afford to acquire a first time customer, agreed? (Let your major competitors constantly throw their extremely hard money at speculation.)
That incredibly brain dead simple promotional strategy in and of itself. Is definitely worth inexpensively testing entrepreneur. Don’t you agree?
Without a doubt there’s more than enough previously untapped marketing opportunities and or possibilities. Which are definitely worth exploring. Don’t you agree?
Hopefully you’re starting to better appreciate “why” it’s definitely not about constantly trying to discover brand new insights. Instead start testing and implementing what you already know works!
Without A Doubt There Are More Than Enough Under Performing Assets Or Under Performing Resources In Your Business Or Service!
P.S. Now as is customary during this part of our show. Please share your extremely valuable comments (in the comments section below) that you can apply to your business, product or service in the next 30 days or less!
As always if you got any value out of this post, please share this on your favorite social media sites or tweet this. Thanks!
And if you’re currently registered on Linkedin or twitter, and you’re serious about doing some type of power networking. Let’s get connected asap!
Extremely important note: And if by chance, you happen to know any of the lesser known podcasters, (or radio show host) who also target small business owners, service providers or aspiring startups entrepreneurs etc.
And they’re pro-actively looking for potential guest speakers. Please don’t hesitate to-either- pass their name and contact information directly to me or vice versa! Thanks!
(And be sure you head over to Spotify.com and setup your free account. This way you can listen to my podcast “The Marketing Minute” and leave me a greatly appreciated 5 star review. Provided you honestly feel it warrants it. Thanks!)
(Click the link just below, and watch the first video at the top of the page, if you’d like to see the entire 33 minute replay, of a guest podcast on marketing your small business or service. I Recently appeared on.)
(And speaking of you consistently generating some type of reliable passive income. This may just be what you need right now. Click the link to “discover” the real secret of the ultimate insiders.)
And be sure you grab your explosive free 22 step small business marketing mastery kit series, because it will help you increase your gross profits by as much as 25% in the next 90 days or less. (Provided you’ll consistently implement as instructed.)
And help you master your effective communication in marketing skills.(No matter what your particular niche market is.) It’s a $97 dollar value and it’s FREE! Please note some links on this page are affiliate (income producing) links.
