This Is How The Right Partnerships In Business Definitely Speed Your Growth!
Are you currently familiar with the term “micro Podcasting?” I hadn’t heard of the term either. Until one of my Linkedin connections. An Internationally known business guru named Callum Laing recently invited me to do one for his podcast. (And BTW, did I mention he’s also authored two books?)
And of course I leaped at the chance. Well by the same token. Whether you or your major competitors primarily market your business on or offline. You can and should seriously consider forming micro partnerships of some kind. Huh?
Because when or as you do so. As they become more and more profitable. You’ll definitely better appreciate how the right partnerships in business definitely speed your long term growth.
And help you not only build but rapidly expand your brand. In most cases for literally pennies on the dollar. How you so skeptically ask? It’s actually rather simple. Think about the networks of some of the most influential men and women currently in your particular space.
When they mention you or I or your major competitors on either their state of the art WordPress blog. Or they showcase our websites on their social media platforms.
Doing so causes new eyeballs to come check us out, correct? Absolutely. Believe or not. Offline, certain businesses or service providers can do the same thing. Or those non directly competing vendors, can and definitely should occasionally leverage your current and future customer base. Take a closer look to get a concrete idea or two about how to go about forming these potentially profitable micro or full fledged JV (Joint Venture) partnerships.
Is Partnership Really Good For Business?
The short generic answer is most definitely. But the real long term more in depth answer is. It most definitely depends. Because sometimes. Even the most initially promising partnership. Can end up going really bad. Really fast.
Which is why micro partnerships of some kind. Can be or become incredibly lucrative. Because maybe you really don’t need to try and form a traditional long term partnership of some kind. Say what? Owners not only change directions some times.
But maybe the original partners of a promising business or service suddenly decide to sell their interest in the venture to someone else. And if these new owner(s) now have controlling interest.
Maybe they decide (over the objections) of the remaining partners/owners. To take the venture in a whole new direction. Or maybe the new controlling interest owner(s) want to take on more long or short term debt than you think is necessary or even financially sound to do so.
In any event. In a general sense. Partnerships in business can be a very good thing. And a welcomed long or short term strategy. It doesn’t automatically mean it’s right for you. Based on where your company or service is right now. Or the overall direction you plan on taking it in the not so distant future.
Strategic Micro Partnerships Can Be Or Quickly Become The Much Needed Shot In The Arm! (So Many Aspiring Entrepreneurs Need!)
So getting back to a question I asked you in the first paragraph. Does the name Callum Laing by chance ring a bell? If not. Be sure you checkout out the incredibly eye opening three and a half minute video embedded in this particular post.
Because that’s Callum and one of the many successful, (International) companies ) he’s formed being featured in the video.
And as I also previously mentioned. As a result of us also recently being connected on Linkedin. He also reached out and invited me to appear as a guest on a micro podcast. (Thanks again Callum for this fabulous micro partnership opportunity.)
This Is How The Right Partnerships In Business Definitely Speed Your Growth!
You Definitely Don’t Have To Have A Full Blown Partnership In Order To Benefit From Leveraging Other Non Directly Competing Vendors Assets Or Resources!
Being connected on both Linkedin and appearing as a guest on one of Callum-s micro podcast. Definitely helps further elevate my status and brand. (Don’t you agree?) Because there’s a very good chance.
At least 99% of the current and future eyeballs which get introduced to me because of the free viral exposure, both via his guest podcasting opportunity and being featured on his youtube channel as well.
The vast majority of them would probably never heard of me. Agreed? And yet because of this micro partnership strategy. I’ll get rock star like free marketing exposure.
This Is How The Right Partnerships In Business Definitely Speed Your Growth!
Are You Finally Ready To Start Profiting From Consistently Receiving Free Viral Marketing Leverage?
I sincerely hope so. Because even if your latest PPC (Pay Per Click) ad campaign is consistently delivering some bankable results. Even or when you ever temporarily stop paying for your ads. Guess what?
The platform won’t run your ads until you start paying for them again. Who would have have thought? Or worse yet. For whatever reasons. Your account(s) get temporarily or permanently shut down. Meanwhile. As Callum continually builds and grows his brand. And therefore his podcast and youtube channel.
The guest featured on these mediums. Get free viral marketing exposure. Which steadily grows as long as his account is active. So is it definitely starting to make sense how and why certain partnerships in business, definitely speed you or your major competitors growth? Say yes.
Let Your Major Competitors Grow At A Snails Pace If They Want To!
P.S.Now as is customary during this part of our show.Please share your extremely valuable comments (in the comments section below)
that you can apply to your business,product or service in the next 30 days or less!
As always, if you got any value out of this post, please share this on your favorite social media sites or tweet this.Thanks!
And if you’re currently registered on Linkedin or twitter,and you’re serious about about doing some type of power networking.Let’s get connected asap!
Extremely important note:And if by chance, you happen to know any of the lesser known podcasters,(or radio show host)
who also target,small business owners,service providers or aspiring startups entrepreneurs etc.
And they’re pro-actively looking for potential guest speakers.Please don’t hesitate to-either- pass their name and contact information directly
to me or vice versa!Thanks!
(Click the link just below, and watch the first video at the top of the page, if you’d like to see the entire 33 minute replay, of a guest podcast on
marketing your small business or service. I Recently appeared on.)
And be sure you grab your explosive free 22 step small business marketing idea kit series,because it will help you increase your gross profits by
as much as 25% in the next 90 days or less.
And help you master your effective communication in marketing skills.(No matter what your particular niche market is.)
It’s a $97 dollar value and it’s free!
