How Techno Phobic Service Providers Benefit From Online Marketing Strategies!
So do you personally happen to know, any extremely hard working service providers of any kind?
Most of them, routinely work extremely long hours, do they not?
And sadly, most of them, are of the mistaken belief, just because they are local service providers, with single locations, and no immediate plans of ever expanding.
There is simply no way, they need to be the least bit concerned with, utilizing and or optimizing, any type of proven online marketing strategies of any kind.
Of course, nothing could be further from the truth. As you’re soon about to discover.
Unfortunately, far too many extremely hard working small business owner,service provider, entrepreneurial types, have this secretly held belief,enormous untapped marketing potential, available to them, via the world wide web, simply doesn’t apply to their particular products and or services.
Primarily, because (as they love to point out!) to anyone who will listen, they are primarily, a local Mom & Pop small business and or service provider.What or how can their single location venture, possibly benefit from the world wide web?
So How Can Even Some Hard Core Techno Phobics Possibly Benefit From Proven Online Marketing Strategies?
At first glance, it may not seem totally obvious, but having some sort of web presence, especially if you’re a hard driving solo- preneur/service provider of some kind, definitely has it’s advantages.
Even if your WordPress website, and or blog only ranks on Google and or some of the other major search engines first or second page, for specific,long tail location based keyword phrases.
This is still, a major potential advantage over your local -service based provider competitors, who think your business or service, has to be globally orientated, in order to truly benefit from being online.
Because in essence, their primary thinking is, since they are a single location, Mom & Pop style bakery business, (or whatever)located in a small town in southern Kansas.
Why or what good does it possibly do them to have a website,ranking on Google-s first or second page, when no potential customers, outside of their immediate local area, will ever visit their store and buy from them?
This is pretty straight forward question, is it not?
Extremely Savvy Offline Service Providers Definitely Should Explore Some Proven Ways To Market Your Small Business Online.
For ex; let’s say you and or your business partner, is an extremely talented and hard working auto mechanic, whose specializes in fixing, the higher end foreign cars.
You know, Beamers, Lexus, Audi-s, Volvo-s and the like. Which means you definitely earn good money per car, and your -single location- repair shop garage, is always full of fancy foreign cars in need of some type of repairs.
However, by the same token, even your high demand industry, has it’s inevitable peaks & valleys, not to mention, increased -local- competition.
Here’s how and where, sort of unconventional use of the Internet, will definitely go a mighty long way, in helping recession proof your business.
(Important note: The sign up form below, was created in less than twenty minutes, using Aweber, which is my paid email service provider of choice.)
There Are Far More Proven Ways To Market Your Small Business Or Service Online Than You Probably Realize!
Say for ex; do you honestly think, if an extremely marketing savvy auto repair shop, who specializes in working on high priced foreign cars, did the following, they would have any long term success?
Instead of -initially- investing $400 -$750 dollars, on a state of the art, traditional type of website and or blog etc.
Instead, they (simply) purchased an entirely different domain name, preferably one with a dot.com extension. And set up their paid email service, preferably using my Aweber affiliate link. 😎
And they let Aweber host their email service-s sign up form, on Aweber-s server, (this particular) concept, is not nearly as complicated as it may appear or seem.
Next, they initially print up 1,000 one or two sided business cards, and an additional, 1,000 two sided fliers.
And they start aggressively promoting, their monthly free drawing, where each month, one lucky guaranteed winner, wins $1,000 dollars (or X) number of dollars, in free repairs!
To be used in any combination they wish, until their $1,000 dollars in credit is used.Their only caveat is. They must use all their credits, within five years of being selected as the 1st grade prize winner.
How Techno Phobic Service Providers Benefit From Online Marketing Strategies!
Extremely Savvy Entrepreneurs Are Really Skilled At Developing Effective Lead Generation Skills!
In case it’s still not fully clear (what’s) really going on here! 😎 Instead of going to all of the traditional expense, of having a traditional website and or blog built. Plus having to pay for some reputable third party web hosting too.
Instead, the auto repair shop, simply in a domain name, and redirects their domain name, to Aweber-s hosted sign up form server.
This way, when the visitors type in the domain into any browser, they will see, (be re-directed) to Aweber-s, (one page) self hosted sign up form, for their chance to enter the auto shops monthly free drawing. Are you starting to see and understand the overall method to the auto repair shops madness? 😎
Your Natural Entrepreneurial Skills Are Waiting To Take Your Business Or Service To The Very Next Level Or Two!
So instead of the ongoing expenses of running and maintaining a traditional website and or blog, the extremely marketing savvy auto repair shop/service provider, merely pays their monthly email marketing service fee to Aweber, and or the paid email service provider of their choice.
And once the opt in email/mobile subscribers join their list, they now receive periodic, follow up messages from the auto repair shop, and or specific service provider.
Are you starting to appreciate, how even some offline techno phobic service providers, can still benefit (big time!) from some proven online marketing strategies? Say yes!
And see in just a little bit in part two.Okay?
P.S.Now as is customary during this part of our show.
Please share your extremely valuable comments (in the comments section below)
that you can apply to your business, product or service in the next 30 days or less!
As always, if you got any value out of this post, please Google Plus or tweet this.Thanks!
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