So What Profitable Lesson Can A Nagging Recession Teach Cash Strapped Entrepreneurs?Part Two
So did you notice in part one, how some extremely savvy entrepreneurs, find their (proverbial) backs up against the wall, once a prolong nagging recession hits?
And many of them, are temporarily forced to either lay off some key staff members, and or permanently let them go.
But even during the midst of all this negative activity, some extremely savvy entrepreneurs, (such as yourself), can and should, learn a potentially profitable marketing lesson or two.Don’t you agree?
After all, every rain cloud, has a positive silver lining or two, does it not?And once you learn “how to” make a prolonged nagging recession work for, not against you.
A whole new world of potential marketing opportunities and or possibilities, literally open up to you, and or your major competitors! Let’s have a closer look at a potential situation or two.
So What Potentially Profitable Marketing Lesson Or Two Can Some Extremely Savvy Entrepreneurs Learn From A Nagging Recession?
Remember in part one, you hopefully discovered, how becoming at least semi proficient, at some basic copy writing skills, could and will have an incredibly powerful, spill over affect, of at least 700% or more!
Because, as a bare bones minimum, developing, some battlefield tested copy writing skills, will definitely positively enhance, at least seven critically important areas of your business and or service(s.)
And as you recall, those extremely vital seven areas were: 1.) Writing far more effective opt in email/mobile marketing subject lines. 2.) Writing far more effective, offline sales letter headlines and body copy.3.) Writing far more engaging tweets.
4.) Consistently writing highly converting landing pages! (Important note:This extremely important potential benefit, wasn’t even mentioned in part one! 5.) Writing far more effective, offline snail mail -direct mail- post card campaigns and or long form sales letters. 😀
Which produce more appointments, initial and repeat orders etc.
6.) Writing far more profitable (PPC) Pay Per Click add campaigns.7.) And or writing far more effective “solo ads”, and or display adds!Using highly targeted, laser focused,”what’s in it for me?” type of main power headlines etc!
Savvy Entrepreneurs Know And Recognize How Incremental Forward Progress Ultimately Equals Some Major Profits For Your Cash Strapped Small Business And Or Service!
Ladies & gentlemen, take a (really) close look, at those previous seven areas, of your business and or service.And watch what can potentially start to consistently happen to you, (and or) your major competitors bottom line, once you start gradually improving, your basic, persuasive copy writing skills.
Case in point; once you improve, just 3% in the following seven areas of you business, (entrepreneur), collectively, you’ve improved your overall effectiveness, by a highly respectable 21%!
Not bad,right? Now then, watch what happens, when you improve, by just 5%, (on average), in those same seven vitally important areas!Now your overall effectiveness, is an even more respectable, and profitable 35%!
And a 35% overall increase to your bottom line, is definitely a difference you will notice! Because now, you’re starting to have more, extremely viable marketing options to choose from!Don’t you agree?
While A Nagging Recession Shrinks Some Traditional Lead Generation Opportunities!(It Simultaneously Increases Others!)
Now without being accused of too unrealistic “pie in the sky”, type of results!Let’s say your overall average, per these seven vitally important areas of your business, is 10% in each area.Ladies & gentlemen, your overall effectiveness rate, is now a whopping 70%!
And remember,just by developing the ability, to write benefit orientated main power headlines, you might increase the response rates to your, (and or a paying consulting customers) paid “solo ad”, and or offline display/classified ad campaign, by 25–60% alone!
So even if your -snail mail- post card campaigns, only yield 4%!Up from your previous one percent returns, mind you!You’re only talking about a 300% overall increase, but taking into account, your 31% increase in your “solo ad” campaigns, your overall effectiveness average, might rise to 6% in each area.
Which still equates to an overall effectiveness rate of (a very) respectable 42%! Ladies & gentlemen, that’s when you’re really able to start effectively monetizing your proven “how to” copy writing knowledge and skills!Big time!
Because now you’ve got the proper result producing foundation, for some paid, webinars, on and offline workshops etc! You may even wanna create some physical DVD, (and or) digital info products, courses, and or paid one on one consulting/coaching packages etc!
Developing Persuasive Copy Writing Skills Lets You Develop A Potentially Lucrative Profit Center Within Your Business!
Or maybe some paid email courses, with some potentially lucrative, paid back end one on one consulting/coaching packages etc!
The choices are now starting to be yours!Or you (and or) a qualified associate, could sponsor a paid, 90-120 minute, offline monthly workshop,and (perhaps) charge $27 per person, (just) $40 dollars for any two people.
And record these workshops, and sell them via DVD’s, for just $27 dollars each (Or X.). Or let another non competing entrepreneur/vendor sell them, or give them away as powerful free bonuses, and let them keep 100% of front end gross profits!
And you net 100% of the long term, ongoing back end consulting/coaching revenue!
In any event, ladies & gentlemen, are you now starting to really understand, how a nagging recession, can and definitely will teach you, a potentially profitable marketing lesson or two!Say yes!Now as is customary during this part of our show.
Please share your extremely valuable comments (in the comments section below)
that you can apply to your business, product or service in the next 30 days or less!
As always, if you got any value out of this post, please Google Plus or tweet this.Thanks!
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