How Simple Contest And Giveaways Equals Big Profits!
Don’t you just love contest and giveaways? Guess what? So do your extremely valued customers and clients! Do they have to be super elaborate, in order to be super profitable? Not at all. In fact, starting off, you’d be wise and it will benefit you far more, to just inexpensively test some type low cost contest and giveaways, just to get your feet wet.
And really get a feel for “how” and what your specific target market wants, likes (and more importantly), will positively respond to! That’s if you’re truly serious about cranking up your profits!
Entrepreneur No Business Including Yours Is Excused From Strategically Using Contest And Giveaways To Make More Money!
“What” type of contest or giveaways should you use? Depends on your particular customer/client base. But just for the sake of a hypothetical example. No need to get fancy here. Just play to the natural “greed” that resides within all of us! (That being said.)
Let’s use “old faithful.” And what might that be you ask? Why none other than a “free drawing” of some kind. What else? There’s a couple of ways you could go with it. For ex:
A.) First, let’s go after your offline crowd, with some good old fashion mobile marketing strategies. Create a giant (strategically) placed sign inside your Barbecue rib spot, that says, “text this number for a chance to win one order of barbecue ribs & wings, once a week for the next six months! A $400 dollar value!)
(Since you’re placing a retail value of $15.99 on each order, and lets say there are twenty weeks in the next six months of the coming calendar year. $15.99 x 25 = $399.75, rounded up to an even $400 dollars.)
Each week, you choose one grand prize winner! But periodically send everyone else a discount incentive coupon of some kind! (But leverage it to the hilt; for ex; send them periodic discount coupons that say bring in a new customer -between a certain time- whose over 18 and save 20% ( or X%) off you order!)
B.) Next, here’s a really cool modified upsell type of marketing strategy, that you can inexpensively test, for maximum profit potential.
Create a sign inside your rib spot, and strategically place it right near the counter.
And it says, with any order over X amount of dollars, reach into a bowl, and they save whatever is written on the card! And sometimes, they get as little as 5% off.
But you’ll at least have a few 50-80% off discount coupons in there as well! Maybe, have at least one, “congratulations” your order is free coupons! Entrepreneur, these proven strategies are up to 450% cheaper than constantly advertising for new first time paying customers!Don’t you agree?
Your Best Customers And Clients Are Definitely Ready To Spend More Money With You! (Help Them To Do So!)
And here’s the best part. With their permission of course! You might video tape some of your best winners and add the video footage to you state of the art WordPress blog! Still think contest and giveaways are only for game shows?
Please list at least two simple spin off concepts (in the comments section below) that you can apply to your business, product or service in the next 30 days or less!
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