How Savvy Entrepreneurs Use Simple Automation To Increase Their Profits!Part Two
As you previously discovered in part one, of this ongoing series, there are some extremely savvy entrepreneurs, (such as yourself), who, are also smart enough, to let (affordable), modern technology, do the majority of the heavy lifting for them!
Which means, you and I, definitely should be doing the same, don’t you agree? Great!
In part two, let’s dig even deeper into those numbers, featured in the screen capture image from part one, to see what other discoveries and insights, can be gathered from doing so.
Strategic A/B split testing-actually- takes so little time, and the technology to do so, is so affordable, you can’t afford to be without it!
If you’re truly serious about increasing your long term profits online!Don’t you agree?
So Who Else Wants To Know How Some Extremely Savvy Entrepreneurs Consistently Use Simple Automation To Increase Their Long Term Profits! (And How You Can Do It Too!)
Picking up where part one left of, ladies & gentlemen, of course there’s simply no way to know for sure!
But (humor me) and pay along! As you recall from the screenshot image from part one.One of my “inline” opt in forms, had produced a dismal 12 opt in subscribers, out of 10,271 exposures to my audience.
You divide 12 by 10,271, and multiply the result by 100, and you basically have an overall opt in rate of one tenth of one percent!
Pretty freaking pathetic, right? I totally agree!However, let’s not lose sight of two (possibly!) three potentially profitable scenarios!
1.) Potentially important fact #one: Entrepreneur, irregardless of my “inline”, and or “lightboxes” actual opt in rate numbers, those opt in are from free traffic sources, not paid!
2.) Potentially important fact # two: Remember my third “inline” opt in offer, received a (17.98), or an 18% opt in rate as a practical matter, for 25 subscribers, after just 139 exposures (impressions.) (Divide 25 by 139 and multiply your results by 100.)
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3.) Potentially important fact #three: Ladies & gentlemen, remember in part one, it was demonstrated, since 139 exposures, (and or) impressions if you prefer, resulted in 25 additional opt in subscribers!
Which equals to a totally respectable 18% opt in rate! So if that opt in percentage rate were to continue, (see the screenshot image below for actual confirmation) of the real numbers provided.
Out of 10,271 exposures, an 18% opt in rate percentage, would equal an additional 1,848 brand new subscribers!
(10,271 x .18% opt in rate =1,848 new subscribers.)
But here’s ‘what definitely shouldn’t be missed!If 18% of those 10,271 visitors decide to opt in, that also means, a staggering 82% of those visitors, for whatever reasons, did not!Correct?
Now imagine, you (like a ton of other) extremely savvy entrepreneurs, had used some potentially expensive PPC (Pay Per Click) ads, in order to drive those 10,271 visitors to your market tested lead capture page, not directly to your WordPress blog!
How Savvy Entrepreneurs Use Simple Automation To Increase Their Profits!Part Two
Being An Entrepreneurs Means Constantly Evolving!
Let’s say, your initial PPC campaigns, because you weren’t totally sure of which were the best performing keyword phrases, and yours ads headlines, weren’t as effective, as they initially could have been etc.
Let’s say your first 1,848 clicks to your lead capture page, cost you close to 40 cents each! Which meant you initially spent (invested) $739.20 dollars! ($1,848 x .40 cents per click = $739.20)
Leveraging state of the art technology, which merely involves inexpensively A/B split testing, both my “inline”, and “lightbox” copy, basically cost me twenty minutes, and the monthly cost, of my paid, state of the art, email service provider.
Please don’t get me wrong.I’m definitely not against employing paid list building strategies, such as PPC! But if some strategic A/B split testing, can yield some long term bankable results!
Why throw your limited cash resources around, (especially when you don’t have to!) When a little strategic, (inexpensive) A/B split testing of various PPC ads, and or display ad approaches, reveals which ad approach, is definitely producing the most bang for your buck!
And don’t forget, you now have an additional 1,848 subscribers, to market and or promote, your various products, services,and or high ticket affiliate offers and or products or services to as well!
For sure you’ll definitely have a few unsubscribes along the way!That’s just a natural process, and part of the deal!But (hopefully) you see, and are starting to appreciate, ‘how’ some of today-s savviest entrepreneurs, consistently use automation, to increase their long term profits!
And ‘how’ you definitely can and should be using it too! Don’t you agree? Any questions? P.S. Now as is customary during this part of our show.
Please share your extremely valuable comments (in the comments section below)
that you can apply to your business, product or service in the next 30 days or less!
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