How To Consistently Attract More Customers!
(Especially If You Don’t Have Direct Access To A Fortune 500 Type Of Ad Or Promotional Budget!)
If by chance you’re reading this marketing content based blog in general and this specific blog post in particular. Congratulations, say what? Because you or your major competitors are exactly in the right place. Here you will discover “how to” strategically implement, some extremely low cost, high powered non traditional marketing strategies and tactics.
Which will definitely help you or your major competitors consistently attract more customers for literally pennies on the dollar. While simultaneously building your all important brand visibility as well.
Given the choice you probably prefer to “discover” how to systematically build your brand visibility without constantly having to write outrageously big checks for dismal results. Would you not agree?
This being the case turn the page and get ready to discover how to successfully scale your business or service without direct or indirect access to fortune 500 corporate backing.
Entrepreneur Consistently Market Or Promote Like This If You’re Sincerely Interested In Growing Your Brand visibility!
Hopefully by now you should totally or better appreciate that so called marketing inspirational moments can and do come about as a direct result of almost ay real world situations. Don’t you agree?
Say for example you’re either the head sales manager, marketing director or sole owner of a single location, non franchised retail appliance center.
And in order to help out local charity which has temporarily partnered with a local car washer business owner. You drive your SUV through and also take them up on their three dollar upsell.
So for just three or X dollars more. You get your SUV waxed as well. And the charity raises a few more dollars to help some local cause you both believe in. But as you’re SUV is being beautified.
You have a moment of marketing clarity. And this is the potentially profitable marketing you or your major competitors approach the local car wash owner(s) with.
Because the customers of the car wash are also ideal customers for your retail appliance business. And your current total lifetime customer value metric is easily in the range of 400- $11,000 dollars.
Give or take over the next five to seven year period. Here’s “what” you or your major competitors are more then eager to do. In order to help all involved benefit.
Entrepreneur Believe It Or Not Your Current Marketing Or Promotional Budget When Used Strategically Is More Than Enough To Move You Offer Center In A Major Way!
This being the case. You first ask the car wash owner(s) if both they and current and future employees would like to be grandfathered in for some lifetime savings of X. Say what? You or your major competitors will gladly set up an entirely sperate list.
And get this. Which is just for the car wash owner(s) and their current and future employees. Say what? So needless to say this will probably be a relatively small list, agreed? But here’s “how” you or your major competitors will constantly leverage it.
First any time they receive extremely time sensitive email alert messages from you or your major competitors. They will typically have anywhere from 48-72 or X number of days to come to you or your major competitors store.
And “if” for whatever reasons they decide to come alone. They automatically save 10 or X% off any purchase(s) they make. However, simply for dragging a friend with them to you or one of your major competitors store, whose at least 18. Before your X hour or X day expiration date window expires.
They ‘re automatically grandfathered in to save 25% off any purchases they make. Provided of course they remain an active subscriber on your opt in email list.
Your Current And Future Customer Base Will Be The Real Key To Your Current And Future Growth!
(And “if” the any of the products or services their purchase are currently on sale. They also save an additional 15 or X% off.) But again this really cool benefit only applies to active opt in email subscribers.)
And as long as their guests also join you or your major competitors opt in email list before they leave your store. They too automatically get grandfathered in, so they to save 25 or X% off for life. Plus they also save an additional 15% off any items which are already on sale.
Provided they too remain on you or your major competitors opt in email list. And here’s one of the other really cool totally unexpected bonuses both the car wash owner(s) and their current and future employees will receive.
For every one who loves great tasting gourmet coffee. You or your major competitors will gladly provide them with some free Xtra large “Big Gulp” plastic mugs.
And every time they bring them to one of your areas most popular, single location, no franchised gourmet coffee shops. Instead of paying $5.79 or X per cup like some of the general public freely does.
Instead they only pay $1.99 or X per cup. So you know a certain percentage of them will definitely become long term repeat customers, agreed? Plus once they get around friends, family members or neighbors etc.
You know at least some of them will be constantly bragging both on and off of social media, right?
Even The Proverbial Tip Of The Marketing Iceberg Is More Than Enough To Get Things Moving In The Right Direction!
And remember you or your major competitors are initially proactively marketing to an extremely small local business owner and their current and future employees.
And around thanksgiving, Xmas or new years. Your extremely time sensitive email messages will make them aware. Every subscriber who drags a friend with them to your store, whose at least 18. Before your X day expiration date window expires.
Regardless of “how” much or how little they spend. They get to reach into your outrageously popular grab bag. And at least one of the major benefits is 75% off any one item up to $500 or X amount of dollars.
And a $50 dollar gift certificate to a popular local supermarket. And a $25 dollar gift certificate to a popular local, non franchised pizza shop. As you can see, these incredibly low cost marketing strategies, will definitely help you or your major competitors consistently attract more customers for literally pennies on the dollar.
Coming up very shortly in part two. You or your major competitors will “discover” how to put these or similar marketing strategies on steroids. And use them on the customers of the car wash. So please stay tuned.
P.S. Now as is customary during this part of our show. Please share your extremely valuable comments (in the comments section below)
that you can apply to your business, product or service in the next 30 days or less!
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Extremely important note: And if by chance, you happen to know any of the lesser known podcasters,(or radio show host)
who also target small business owners, service providers or aspiring startups entrepreneurs etc.
And they’re pro-actively looking for potential guest speakers. Please don’t hesitate to-either- pass their name and contact information directly
to me or vice versa! Thanks!
(Click the link just below, and watch the first video at the top of the page, if you’d like to see the entire 33 minute replay, of a guest podcast on
marketing your small business or service. I Recently appeared on.)
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