Five Extremely Powerful Ways Your Online Marketing Strategies Definitely Put You In The Drivers Seat! Part Two
As you previously discovered in part one of this ongoing series about successfully implementing proven online marketing strategies. With just a little minor, strategic A/B split testing, you can and should discover where to put both current and future marketing resources and efforts, into systematically growing your business.
There are literally tons of advantages that are unique to successfully marketing online. Provided you’ll implement them. So the remainder of this post is dedicated to exposing you to at least two more potentially profitable ways that strategically implementing proven online marketing strategies and tactics , definitely put you in the drivers seat.
And remember, it’s no big secret that if you’re corporate pockets are deep enough and you’re patient. You or anybody else can literally pound your marketing message into the general public’s consciousness, with unrelenting advertising messages..
The main problem is, since the average (cash starved) small business owner and or service provider, simply can’t afford to spend the type of money it would normally take to pound your marketing message (over and over) into the general public’s collective consciousness. You need viable cost effective alternatives.Right?
Two More Extremely Profitable Ways Proven Online Marketing Strategies Definitely Put You In The Drivers Seat!
As you recall from part one; a very common strategy is for another profit seeking entrepreneur to link to your WordPress blog post and or video etc. However, let’s suppose this particular entrepreneur is copy writing expert Kevin Carlton of websitecopywritingservices.com, and let’s suppose that Kevin has not only recently self published a hard cover book (about what else?) copy writing secrets for today’s savvy small business owners.
And on page 43 of his book, which just happens to be the chapter about your particular specialty. Kevin mentions your web address in two paragraphs ! Bingo! And since he’s quietly pre-sold 75,000 copies so far.
And because Kevin’s an extremely savvy marketer in his own right, (guess what else?), he also includes two of his best market tested “bounce back” offers enclosed in the order of his book.
One offer is for one of Kevin’s best selling DVD’s on copy writing secrets revealed! (Original I know!) But it’s a recording of a special 8 hour offline workshop he did a while back.And of course he’s offering this best selling DVD for (an extremely limited time) for 30% off the normal retail price of X!
But the other market tested “bounce back” offer is a free podcast checklist that reveals two proven little known secrets to increase your targeted traffic . And it’s written by SEO expert Steven J. Wilson of highpoweredseo.com fame.
And of course since Steven is also part of this five or ten person syndication type of cross promotional joint venture. At some point during Steven’s pod cast interview style recording, he will also mention your blog or web address too!
And of course on side B of Kevin Carlton’s “bounce back” discount DVD offer, that’s where you’ll also find one of Internet marketing experts and sales funnel conversion specialist David Merrill’s free opt in offers being mentioned as well.
Strategic On And Offline Cross Promotions Help Counter Balance Low Search Engine Rankings!
Hey, with all this talk about proven online marketing strategies, that just means, that you’ve got to have a proven sales funnel process that ultimately converts,right?
And who better to teach you (step by step) how to create a proven online sales funnel that converts, than sales funnel conversion specialist David Merrill? Because he recently created an excellent six part series about that very subject. So the side B of Kevin’s DVD “bounce back” offer directs you to David’s blog.
Which of course, is just another way of generating targeted free traffic. Don’t you agree?
And finally.. let’s say that WordPress website creation expert Julieanne Van Zyl, who also happens to periodically give offline local workshops, in her particular area, explaining all the many benefits for small business owners/service providers and entrepreneurs, should they decide to use WordPress for their online website/blog needs.
And during normally during the last twenty minutes of her free introductory 90 minute workshop presentations, she typically has a slide that list 5-7 (must have) online resources.
And that’s where she lists your website address. The overall point is this, while you may never have a web page that ranks higher than the second page on Google, you can still systematically generate tons of highly targeted traffic to your website and blog etc. Don’t you agree?
Entrepreneur, do you really see what’s going here? All of these extremely savvy marketers, have simply decided to syndicate themselves and inexpensively cross promote each other, to each others audiences.
And socially bookmark each other as well. As opposed to merely trying to go it alone and constantly spend an outrageously expensive sum of money on traditional advertising mediums!
Instead, they’ll scratch each others back and inexpensively cross promote each other. Makes sense,right? And that’s how strategically applying proven online marketing strategies, definitely put’s you in the drivers seat? Any questions?
Please list at least two simple spin off concepts (in the comments section below) that you can apply to your business, product or service in the next 30 days or less!
As always, if you got any value out of this post, please Digg or tweet this. Thanks!
And be sure you grab your explosive free 22 step small business marketing idea kit series, because it will help you increase your profits by at least 25% in the next 90 days or less.
And help you master your effective communication in marketing skills.(No matter what your particular target market is.)
It’s a $97 dollar value and it’s free!
All of your article are full of great advice Mark, but this one really hit home for me because of the new book I’m working on. Continuing with my focus on emotional resilience the book is not about how to become an entrepreneur, but rather how to survive as an entrepreneur. It’s scheduled for fall publication so I’m planning to explore joint venture opportunities so as I said at the start this message is perfect for me!
Marquita Herald recently posted…The Key to Unshakable Self-Trust: Believe You Can
Awesome M!
And I know it’s going to do well! That is simply fantastic! And really
do need to lay the foundation for now and future JV’s!
There really are a lot of extremely potentially viable options!
I hope a least a couple of my suggestions (or a variation thereof) are viable for you!
If your book is an actual physical book, please don’t forget to add some type of discounted “bounce back” offer
in every order!
You’l easily pick some up additional sales revenue!
Thanks for stopping by Marquita! And thanks as always for your
continued support!
I truly appreciate both!
Hi Mark,
I think what you really hit on here is the power of online networking. Networking online isn’t much different than offline, it’s just that the tools are very different.
With that said, the key is to understand that the more you give over the top, helpful articles that either solve my problem or make my life better the more apt I am to continue to pursue a relationship with you.
The more I include you in your blog articles or other materials as you have suggested the more I’m willing to give back to you.
The power is in helping one another reach new heights and new audiences – but it only comes through being both competent in your expertise and skills and in taking the time to build the relationships.
Great post Mark! Love what you had to say!!!!!!
~ Don Purdum
Don Purdum recently posted…Transformational Changes in Online Engagement: Part 1 – Google
Awesome Don thanks!
And you’re so right, as much as anything, what my post was hopefully trying to demonstrate
was (as you so rightfully pointed out) was the true power of power networking 101!
And you are so right, the more we proactively and non selfishly help out others, we experience the marketing
boomerang effect (aka) reciprocation effect!
And who can argue with that! Thank for your extremely kind words Don!
Much appreciated!
Hi Mark,
I believe that when we try to go it alone we make things harder than they have to be. When we on the other hand build relationships with other marketers and cross-promote/share we are then way more effective in my opinion. There is definitely nothing wrong with sharing content to each of our audiences. Thanks for sharing.
Nathaniel Kidd recently posted…How to Reduce Your Cable Bill
Absolutely Nathaniel!
Creative/effective networking and or strategic cross promoting stretches every bodies marketing dollars
and increases every bodies visibility!
All involved literally get exposed to potential new targeted audiences, for practically nothing!
As you pointed out, it’s truly a win/win arrangement!
Thanks for stopping by and sharing your extremely valuable insights!
Both are greatly appreciated! and thanks as always for your continuous support! And glad to see that
you’re back, sharing more proven money saving tips with us!
I