Ever Wonder Why Even Extremely Dedicated Entrepreneurs Aren’t Consistently Generating More Profits!
There’s no question, the vast majority of men & women, who at least attempt to go into business for themselves.
Whether they work from home or not. They are serious about trying to consistently generate more profits, correct? Absolutely.
And whether they use, outrageously expensive, traditional advertising and or promotional methods of some kind.
After all the marketing smoke ultimately clears. They’re trying to dramatically improve their bottom line. Are they not? No doubt. Sadly, the methods they’re attempting to utilize.
For the most part, are doing nothing more, than slowly or systematically draining their bank accounts.
On the other hand. With just a few strategic marketing tweaks here and there. They (or you!) could easily be on your way, to systematically, (not only) increasing your long term gross profits. But simultaneously lowering your risk too. Does that sound like a potential marketing plan. You’d at least like to learn more about? Great….
Have You Ever Really Considered What Definitely Drives Profitability?
Let’s face it already. When you and I, simply attempt to just run, at times, outrageously expensive traditional advertisements and or promotions. At best, you can barely expect some type of one to one return.Correct?
However.Once you and I, (and or) your major competitors, decide to start pro-actively marketing, your extremely valuable products or services. Watch how potentially wide, the doors of untapped marketing possibilities can swing.
And how much more, potentially profitable, bank account filling marketing leverage, (you!) and or your major competitors, can systematically generate.
Not to mention, how much more, viral, positive word of mouth or mouse buzz.You can also create, both on and off of social media.
Ever Wonder How To Increase Brand Loyalty For Literally Pennies On The Dollar?
So let’s say you’re one of the senior marketing and PR (Public Relations) directors, for a rather successful, retail distributor, for high end, retail designer, leather handbags and purses for women.
And your extremely popular designer handbags, typically range in price from $450 up to $1,700 dollars each. And your ideal female customer, currently has a total lifetime customer value metric,of somewhere between $650- $3,500 dollars.
Give or take over the next three to five year period.Follow this, all too common marketing occurrence.
Which (fortunately) has an all too uncommon marketing ending. You tell me, how many different variations, you’ve seen of this all too common occurrence.
All Too Common Situations Can Often Lead To Some Uncommon Profit Generating Opportunities!
Maybe a major appliance or retail sports shoe manufacturer, or one of the major retailers customers. Announces, because of some type of major flaw in a particular appliance or sporting shoe.
For an extremely limited time, they will be unloading their remaining inventory of it, for literally pennies on the dollar. Sound familiar?
So unfortunately, it comes to your attention, that a bare bare bones minimum, of at least 500 of your higher end designer, leather handbags, have a major flaw design it them. Say what?
This being the case.Here’s what you initially propose, to at least two, local, small business owner, retail shoe store and clothing store owners.
And at least one local, reputable, women orientated organization, with at least 300 active members in it.
With The Right Customized Marketing Strategies And Promotional Creativity! (You Can Literally Create Profit Margins Out Of Thin Air!)
Case in point. You initially allow the local women administrators, who are the head of these local organizations, with at least 300 local women or more.
You allow those ladies, to purchase one of your semi flawed designer handbags, at your hard cost.
Even though they typically retail for at least $750 dollars each. Huh? And in exchange for your generosity.
You also get to make your extremely time sensitive offer to their entire list of X number of local members, via their opt in email, unscheduled ‘broadcast’ message.
And here’s the way your extremely time sensitive offer works.
Are You Starting To Appreciate How The Right Customized Direct Marketing Campaigns Have The Potential To Be Or Become Extremely Profitable!
As long as those local ladies, join your list. Guess what? They automatically get to save 20% off, one of your 500, designer, leather handbags, which normally retails for $750 dollars or X.
Plus, just for dragging a friend with them, to your commercial warehouse. Whose at least 18 and not a current customer. They automatically get to purchase, any one of your 500 purses,(while your supplies last), for your actual cost.
Plus, (as if) that wasn’t enough, to cause a tsunami of social media activity, right? Provided they comply with everything previously mentioned.
Are You Starting To Appreciate How To Build Brand Loyalty? (Especially If You don’t Have Direct Access To Millions Of Traditional Advertising And Or Promotional Dollars!)
They also get to purchase an additional designer leather handbag, which normally retails for $950 dollars.
And they only pay $400 dollars. And get this.You agree to donate $50 (or X) number of dollars, from their second purchase, to a local charity. Say what?
In part two, you’ll discover at least two more market tested strategies, for consistently generating more profits, okay? See you in just a little bit in part two.
You Don’t Have To Be traditional! (Just Profitable!)
P.S.Now as is customary during this part of our show.Please share your extremely valuable comments (in the comments section below) that you can apply to your business,
product or service in the next 30 days or less!
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some type of power networking.Let’s get connected asap!
Extremely important note:And if by chance, you happen to know any of the lesser known podcasters,who also target,small business owners,service providers or aspiring startups
entrepreneurs etc.
And they’re pro-actively looking for potential guest speakers.Please don’t hesitate to-either- pass their name and contact information directly to me or vice versa!Thanks!
And be sure you grab your explosive free 22 step small business marketing idea kit series,
because it will help you increase your gross profits by as much as 25% in the next 90 days or less.
And help you master your effective communication in marketing skills.(No matter what your
particular niche market is.) It’s a $97 dollar value and it’s free!
