Being An Entrepreneur: Means Understanding Where And How To Get Marketing Leverage!

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Being An Entrepreneur: Means Understanding Where And How To Marketing Leverage!

You already understand, being an entrepreneur, means the ultimate responsibility, for the success or failure of your endeavor, starts and stops with you, correct?

Which also means, when it comes to consistently generating the maximum amount of available marketing leverage for your business and or service.

You’re definitely the one who’s ultimately held most accountable,right?

So if it turns out, your businesses current advertising/marketing approaches, aren’t maximizing revenue, (the way they were intended to.) You -readily- accept your role in that ultimate outcome, agreed?

So (with that as a initial back drop), let’s take a closer look at an instant or two, where revenues, can and definitely should be maximized.Sound like a plan?

Why Being An Entrepreneur Means Understanding How And Where To Consistently Generate Maximum Marketing Leverage!

First of all, let’s quickly review, an incredibly graphic example, of a mega successful company, (more like) industry leading worldwide corporate conglomerate!

Anyway, they have popularized six of the most “famous” and extremely profitable words in the fast food industry! See if these six, incredibly powerful words sound familiar. “Would you like fries with that?”

If you recognized those six famous words, as what the cashiers of McDonald’s, (all over the world), repeat to paying customers, seven days a week!

Initially Go All In On What’s Already Proven To Work! (So Yo Don’t Have To waste Nearly As Much Time Or Resources Trying To Discover What Already Works!)

You also appreciate just how potentially profitable, “upselling” and or “add on selling” techniques can be!

Because, (believe it or not entrepreneur), those six simple words, literally adds hundreds of millions of dollars, to McDonald’s bottom line, year after year, for literally pennies on the dollar!

Because they don’t have to spend an additional nickel, of advertising dollars, on outrageously expensive,traditional advertising, in order to create brand new first time customers.

Instead, what they do is, generate X% more revenue per day, from their current customer base.

Your Best Entrepreneurial Ideas Typically Evolve From Your Current Situations!

Let’s take McDonald’s (already mega proven) powerhouse “upsell” marketing strategy, to the very next level or two.

Suppose any time their cashiers (worldwide mind you), offer an “upsell” opportunity to any adult whose accompanied by kids, ten and under.

They also offer them an annually renewable laminated, two sided “Family Value Meal” discount card.Which means, any time the adult card holder, (18 & over) brings at least one kid with them, 10 and under, the kids meal, automatically costs 15 (or X%) less!

You’ll Definitely Be Totally Surprised Just How Far And How Much On And Offline Social Buzz These Rather Simple Marketing Strategies Or Tactics Can Actually Produce!

And the adult saves one dollar off (either) a large shake, large soda or large “Super Size” french fry order.

And if they bring at least two kids, ten & under, they automatically get one medium soda for just fifty cents! And on the card holders birthday, they automatically save 30% off their total order!

Again, this simple, two sided annually renewable “Family Value Meal” discount card, brings repeat business back to McDonald’s restaurant, over and over, year after year, for literally pennies on the dollar!

Successful Entrepreneurs Totally Love Marketing Leverage!

Case in point. So how do you and I, consistently generate any type of, potentially profitable, long term marketing leverage, even though we’re not on par with the McDonald’s of the world!

Maybe (right now) you only have one primary WordPress blog, (and or website) and or one offline retail storefront and or service business location etc.

That being the case, where’s all of this (so called) super marketing leverage supposed to come from?

Actually there are at least, four proven forms of marketing leverage, you and I, definitely can and should be actively taking advantage of, as often as possible!

And remember, this is just the front end of the potential marketing leverage, that’s readily available to you and or your major competitors!

And Stop Trying To Do All Of The Heavy Lifting On Your Own!

1.) Potential marketing leverage strategy # one: First of all, (entrepreneur) rather than try and create your free, lead magnet ebook/special report from scratch!

Why not simply head over to fiverr.com. And find an editor with a good rating, and have them edit 5-7 of your most relevant and popular blog posts on the subject, and create your special report from them!

(It’s done all the time, by some incredibly successful, big name online marketers.) 

Think of the time and effort, not to mention, the frustration and stress you will avoid! On the other hand, if you only have three blog posts published on your specialty.

Then just write, (or pay to have written) two more additional blog post, then head over to fiverr, in order to find a qualified editor, to create your cover image and edit your five, (or X number of blog) posts, into your paid or free list building ebook product.

As Long As Your Best Entrepreneurial Ideas Involve Solving Your Target Markets Problems! (You Will Definitely Be On The Right Track!)

2.) Potential marketing leverage strategy # two: Ladies & gentlemen, here’s your next form of (far too often), overlooked opportunity, to create some inexpensive, potentially profitable, long term marketing leverage!

Entrepreneur, (no matter) how you consistently drive targeted traffic, (to either) your WordPress website and or blog etc. But especially, if you’re consistently using any type of paid methods!

Be sure, you have relevant (internal) links, sprinkled throughout your blog post, so you drive the same traffic, further into your site!

Stop Settling For A Measly One To One Return On Your Adverting And Or Promotional Dollars And Or Resources!

Think about it for just a second. You spent money on a paid solo ad, or sent the traffic directly to your blog post, from (either) your RSS feed, or your opt in email/mobile marketing list etc.

So they arrive, read your (extremely well written) blog post and leave!Wrong! Let your major competitors go there as often as they’d like to!

This Is How You Initially Generate And Start Building And Nurturing Long Term Marketing Leverage!

Instead, you direct them to a few additional, relevant blog post, and maybe they (if they’re) a first time visitor, decide to join your opt in list!

Or maybe, they’re already a frequent visitor to your blog. And they finally decide to join your list, as a direct result of what they read from the link you included in your primary blog post, they originally clicked over from!

(Important note!Always be sure, whenever you link, to either an internal or external link within your blog post. You direct the link to open in a brand new tab, so once they close the page, they don’t leave your site altogether!)

Being An Entrepreneur: Means Understanding Where And How To Get Marketing Leverage!

And maybe they decide to socially share both blog posts, plus forward your blogs links, (to either) a relative, in law, best friend and or respected colleague etc!

In any event, (entrepreneur) that’s called maximizing your marketing leverage! Don’t you agree?

Have You Noticed Becoming An Entrepreneur Is More About Developing And Maintaining The Proper Mindset Than Anything Else!

 3.) Potential marketing leverage strategy # three: Ladies & gentlemen, there is a little known company, named Google! Perhaps you’ve heard of them! They offer a free service known as “Google Alerts” for a reason.

Entrepreneur, go ahead and set up your free account already.So you can start receiving daily alerts, on the 5- 7 long tail keywords, which are relevant to your niche.

Because as you start receiving these periodic notices, you’ll know what’s currently trending in your chosen niche, and therefore what type of future, problem solving “how to” content to create, to help attract your target audience! Makes sense, right?

Become An Educator And Major Problem Solver To Your Niche And Watch What Starts To Happen To Your Popularity!

If you need any help, setting up your Google Alerts accounts, head over to youtube, and simply type in, “how to set up my Google Alerts account.”

 4.) Potential marketing leverage strategy # four: You may as well let technology work as hard as you do, right?

Meaning, grab your free WordPress plugin, known simply as “Revive Old Post.” (Formerly known as “Tweet Old Post.”

The free version will do you just fine entrepreneur! This dynamic free plugin, once installed, simply goes through all of your older posts, and retweets them on twitter! And does it continuously, until you de-activate it!Say what?

So in my case, after it initially retweets my 1,551 posts. It will simply start over at the beginning! And eventually get around to any newer posts, I may have added since then! 

Ladies & gentlemen, is it starting to become crystal clear, why being an entrepreneur means, understanding, how and where to consistently generate, some form of maximum marketing leverage! Say yes!Great!

Are You Definitely Starting To Better Appreciate Why Being An Entrepreneur Means Consistently Creating And Or Generating Some Type Of Marketing Marketing Leverage!

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