Entrepreneur It Really Is A Good Thing Your Main Competitors Don’t Understand Direct Marketing Strategies And Or Tactics!
(The Very Same Way You Do!)
Does your semi cash strapped small business and or service, truly deserve to maximize your full profit earning potential?
And if it takes consistently using and or implementing some type of proven direct marketing strategies and or tactics, in order to make this happen.
Are you okay with that? Great. Because no matter how you plan on systematically getting the word out, about your extremely valuable products and or services.
If you’re planning on going the, outrageously expensive, dismally performing traditional advertising and or promotional route.
Buckle up, and plan on seeing a ton of your extremely hard money consistently go down the drain, without much to show for it.
Isn’t It Darn Good Thing The Vast Majority Of Your Major Competitors Really Don’t Quite Understand Direct Marketing Strategies And Or Tactics!
Watch how you systematically use, various forms of directing marketing strategies and or tactics, to consistently out promote your major competitors.
So let’s suppose you currently own, a single location retail jewelry store. And typically in any given month, you and the vast majority of your major competitors, invest upwards of $25,000 – $40,000 dollars per month.
On outrageously expensive, dismally performing, traditional advertising campaigns and or promotions.
However, since you’re definitely open to at least inexpensively testing, various non traditional marketing strategies and or tactics,.
You decided to use some non traditional marketing methods and or tactics, to cash in on National Nurses Week.
Who Says Your Sales Funnel Has To Be Made Up Of Traditional Components!
Case in point. Let’s suppose you decide to aggressively target local nurses, but since they typically have a direct pipeline, into other local nurses.
But they also either have, direct professional and or personal access to, other local nurses, doctors and or high end administrators etc.Correct?
This being the case. Since your typical licensed nurse, has a total lifetime value customer value metric, of somewhere between $6,500- $11,000 dollars, over the next five to seven year period. Give or take.
You Definitely Can Build An Extremely Profitable Marketing Funnel Starting From Scratch!
So let’s say you initially decide to invest in, a couple of half page ads, in your local throwaway guides.
And also a few local publications, primarily dedicated to targeting licensed nurses.Because you’re promoting a luncheon and high end fashion show.
Prices will be $35 dollars to attend alone! But free to every nurse, who brings a friend, whose at least 18. 😀
And (yes), two nurses can definitely decide to attend, as a quest of the other one! 😀 A special catered lunch will only cost an additional $7 (or X dollars) each.
The Very Best Type Of Market Tested Lead Magnets Will Definitely Get The Word Out Extremely Fast!
However, if they come alone, and decide they want the catered lunch and beverages included, there cost is $25 dollars each.
In other words, no matter “how” you slice it! It’s definitely best for the nurses to bring a friend, correct? Absolutely! 😀
And here’s the real kicker. Every nurse who brings a semi qualified quest. Their names automatically going into an extremely popular free drawing. Where they get the chance to win, an absolutely beautiful, $2,500 dollar diamond studded necklace! Say what? 😀
Courtesy of the real sponsor, which is the extremely marketing savvy jeweler.You might even invite a few local guests, to give short 30 minute presentations on the current state of the entire nursing industry as a whole.
And where they feel the industry is heading in the next five to ten year period.
Use Your Marketing Funnel To Establish Trust And Rock Solid Credibility!
Right after the talks, you could have a surprised fashion show event. Say what? But with a few really cool marketing, incentive based twists.
For one thing, raffle off an extremely popular pair of high end, women-s designer, power pumps!
Normally these extremely popular shoes, would easily retail for $650 dollars! Huh? That’s correct? 😀
However, you give the ladies 15 minutes, to join your VIP opt in email/mobile marketing list.And just for doing so, all the VIP opt in subscribers who joined in the last 15 minutes or less!
Strategically Use Your Sales Funnel To Separate Your Cream Of The Crop From The Rest!
They only have to pay $175 dollars each, in order to enter the raffle.
But all non subscribers, who still want to enter the raffle, they pay $375! 😀 Which in of itself is still a decent sales price, is it not? For sure.
But get this! You will also have an entirely second drawing, for every nurse in attendance, who was already one of your VIP opt in/mobile marketing subscribers! Say what? 😀 exactly!
In other words, you’re not only further ethically bribing your most loyal subscribers for taking the right action early on! 😀
This Is How You And Or Your Major Competitors Take Your Best Lead Generation Efforts To the Very Next Level Or Two!
But you’re also sending a crystal clear message to those first time guests, are you not? You’d better hurry up and know it.
Because your current subscribers, only have to pay a mere $50 dollars each, in order to enter the secondary raffle, for a chance to win a pair of $650 dollar power pumps! You go girl!
And remember the main points here. First of all, since your ideal female nurse, currently has a total lifetime customer value metric of, somewhere between $6,500- $11,000 dollars!
Give or take over the next five to seven year period.
You can easily afford, to not only be extremely creative, but extremely generous with your ethical bribes as well. Can you not? For sure. 😀
As Long As Your Marketing Funnel Heavily Benefits And Rewards Your Target Audience You’ll Definitely Be Well Ahead Of Your Major Competitors!
This being the case. (Get this!) Every current subscriber, who came to the event, already a VIP opt in email/mobile marketing subscriber, who also paid their $50 dollars to enter the secondary raffle.
Just for entering, they automatically get, (win) a $25 dollar universal gas card. Plus a $25 gift certificate, to one of the most popular, local grocery store chains in town! Huh? Exactly! 😀
So in other words, the extremely marketing savvy retail jeweler store owner, wants these high end level of goodwill ambassadors, to return to both their personal and professional circles, with both stories,pictures and video footage galore!
This Is How You Strategically Turn Your Sales Funnel Into A Potentially Profitable Marketing And Or Promotional Tool! (Just Like The Ultimate Insiders Do!)
And they want them constantly posting all over social media 24/7! Are you finally starting to better appreciate, why you definitely need to be utilizing,(as often as possible), some form of bank account filling direct marketing strategies and or tactics asap! Say yes! 😀 Great!
P.S.Now as is customary during this part of our show.
Please share your extremely valuable comments (in the comments section below) that you can
apply to your business, product or service in the next 30 days or less!
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