Discover and apply the 80/20 relationship rule.
If you had a dollar every time you heard the phrase 20% of your customers equals 80% of your business, you’d be doing much better,wouldn’t you?
The good ole 80/20 rule in marketing to the rescue.
And no (in case) your wondering, it doesn’t matter what type of business, products or services that you have.
Nor what your particular niche is.
The following five incredibly simple marketing strategies will work for you.
Introducing Five Incredibly Simple Ways The Ultimate Insiders Systematically Convert One Time Customers Into Long Term Repeat Customers For Peanuts! ( And How You Can Too!)
For this particular example, let’s suppose that you run a successful Mom & Pop family orientated style restaurant.
Take a look at five simple ways you get the (20%) of your best customers to constantly come back and spend more & more money as a result.
Try to concentrate on the particular strategy and see how the overall marketing concept can definitely be adapted or customized to your particular business, products or services.
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Repeat customer strategy # one: The very first way you might (inexpensively) test in order to generate some repeat customers is by offering every customer that (individually) spends or X amount of dollars and or X amount in any group of two more.
Offer them a Super size plastic mug that they can keep. (You provide it) and they bring it with them each time they return to your restaurant. And instead of paying the normal retail rate of $2.79 or X.
Instead each time they return they get that same Super size beverage of their choice for just .$79 cents! Plus, anytime they bring an adult over 18, that’s not currently a customer, they pay just .$49 cents for that same Super size drink! 😀
Have You Ever Seen A Marketing Funnel Fail When It Focused On Your Customer Or Clients Most Pressing Needs!
The net result is, the (20%) of your customer base which equals 80% of your businesses long term gross revenue, will return more often and bring new potential customers with them more often.
Repeat customer strategy # two: Another really simple strategy that you could inexpensively test is anytime your customers bring a party of five or more (including) at least three adults over 18.
Start Using Powerful Free Drawings And Special Grab Bags To Stimulate Free Positive Word Of Mouth Buzz!
Hold a free in house drawing and the Grand prize winning group automatically wins 50% -75% off the cost of their total bill. Second place could win 25% off and third place automatically wins 15% off their total bill.
Repeat customer strategy # three: Another really lucrative potential segment of your customer base to tap into in order to create long term repeat customers is, tapping into your customers kids (12) and under-s enormous positive word of mouth marketing potential.
For ex; any time any party of five shows up with at least three kids (12) and under. (Providing) there are at least two adults over 18.
Hold a free in house drawing where the winning party wins a a free DVD plus, the kid with the most expensive meal, it cost just $2.99 or X.
Plus, allow up to three kids to reach into your extremely popular grab for exclusively kids.
This Is Where You Can Really Benefit Long Term From A Battlefield Tested Direct Marketing Strategy And Or Tactic!
And include some really powerful free gifts and or gift coupons. Stuff like. Win a free gallon of gourmet ice cream, or a special discount coupon to a local pizza spot where you get 50% off your first two deliver orders. Plus one large free soda included in your next three orders of X dollars or more.
Two free kids movies tickets, provided they are accompanied by at least one adult over 18! And on & one. Get creative, their positive long term word of mouth advertising is a gazillion times cheaper than the outrageously expensive traditional local radio & TV ads etc.Right?
Before warned, you gotta inexpensively test in order to discover which particular strategies consistently produce the best bang for your buck.
You Definitely Don’t Need Over The Top Marketing Tips In Order To Make a Big Splash!
Repeat customer strategy # three: Another really inexpensive (yet) creative way to create repeat long term customers is, anytime one of your customers groups has an adult female over 18, that spends X amount of dollars or more.
Give each adult female in the group a really nice, extremely time sensitive charm bracelet, or diamond studded earrings discount coupon, that you get from your local joint venture partner that’s a high end jeweler.
Think about for a second, you get the bracelet or earrings coupon, which entitles your female customers, to purchase this extremely popular items, at the jewelers actual cost.
So they don’t lose any money, (acquiring a brand new customer),plus you give them a special new customer only, first time time discount card where they automatically get 30 (or X%) off their first purchase, with absolutely (no) minimum purchase required.
You know these ladies will most definitely be constantly sharing the news, both on and off over social media, correct? 😀
Are You Starting To Appreciate How these Type Of Direct Marketing Campaigns Will Definitely Cause A Big Splash Both On And Off Of Social Media!
Plus, they also receive an additional X% off. Providing they bring an adult over 18 with them that’s not currently an existing customer. The jeweler gives you a 10- 20% cash referral fee and you use that money to fund your grab bag purchases. 😀
Repeat customer strategy # five: Take your traditionally slowest days and strategically turn them into a powerful word of mouth marketing bonanza!
Here’s how you turbo boost your long term gross profits. Every party of three or more adults over 18, that spend at least X amount of dollars or more, let all the adult women in the group enter your free drawing, and at least one of them will win three free red roses! Say what? 😀
That ought to get them yapping it up, before, during and after work. Right? 😀
And the other females automatically win a special, extremely time sensitive VIP discount coupon, to get a free sample of some local, women-s boutique stores number one best selling perfume.
These Are The Type Of Proven Lead Generation Strategies And Or Tactics Which Will Quickly Distance You From Your Major Competitors!
They can automatically upgrade and get the regular size bottle for 40 (or X% off) provided they bring at least one adult female over 18 with them to the store, (that’s) not an existing customer, when they claim their free gift.
Fellas, not to be outdone, you automatically get entered into a free drawing to win (either) a $50 dollar gas card. Or you win 30 (or X% off) any tank of gas you buy for an entire year at the local mini mart. 😀
Are You Starting To Appreciate Why It Definitely Makes Sense To Constantly Develop Your Entrepreneurial Skills!
Or you can with one large beverage of your choice for the next six months at your local mini mart. Basically, you take that slow day and ethically reward the 20% of your customer base that consistently spends the most money, and you bribe them to help spread the word about your place! 😀
And that my friend is how the good ole 80/20 rule in marketing, systematically converts a one time sale into long term repeat customers. Any questions?
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