How Getting Out Of A Local Recession Might Dramatically Increase Your Cash Surge!
Personally speaking, any time you can generate a positive cash surge of any kind. Whether it’s on the initial front or long term back end of your business or service. It’s definitely worth the effort, agreed? And by the exact same token ladies & gentlemen. Discovering how getting out of a recession, (especially a nagging local one.) Can ultimately lead to a much needed cash surge.
This is definitely an incredibly valuable skillset to develop. And or have direct or indirect access tp. Don’t you agree?
Have You Also Noticed How Certain Income Generating Activities Are Evergreen?
Let’s say you own outright or you’re the co-owner of an incredibly popular, non-franchised, single location, gourmet coffee shop. And to date one of your most popular beverages. Is your extremely popular “Big Gulp” plastic mug beverage. It typically retails for $11.99 or X per cup.
Although one of your most popular marketing strategies is. You and or your major competitors sell the locals their very first cup at the usually retail price of $11.99 or x per cup. (This way you cover both the cost of the Xtra large “Big Gulp” plastic mugs. And the cost of the beverage they order as well.)
But every time they bring the plastic mug back with them. They only pay $3.99 per cup or X. And this incredibly simple strategy incentivizes them to not only come back more often per week, correct?
But a certain percentage of them will definitely order other goodies and gladly pay the current retail prices as well.
Ladies And gentlemen Each Time Previously Untapped Marketing Opportunities Present Themselves! (Go Ahead And Leverage Them To The Hilt!)
You or your major competitors could also just cut to the chase. And start setting up portable booths in other local, non directly competing businesses. Especially during the cold winter months. And the brutally hot summers too. But serve one free Xtra large “Big Gulp” beverage. To the first X amount of customers through the door. Or from this time to that.
And definitely try and power network with either the vendors or suppliers who happen to show up as well that particular day.
And now instead of these first-time customers paying the retail price of $11.99 or X for their very first cup. They gladly pay the much lower price of $3.99 or X per cup. Each time they bring the cup back with them. You or your major competitors just let them start bringing the cup with them from now on.
And pay the much lower retail price from now on. Plus anticipate a certain percentage of them will most definitely be systematically making other purchases and paying retail for them. And here’s where the potential fun stuff begins, right?
This Is How The Ultimate Insiders Systematically Turn Perpetual One Time Sales Into Long Term Repeat Customers! (For Literally Pennies On The Dollar!)
You or your major competitors, (over time of course!) could set this mega proven marketing strategy up. So on average you’re doing about 5-10 local “Customer or Vendor Appreciation Days” per month, quarter or semiannually.
Meaning other local, non directly competing vendors. Who periodically sponsor those or similar events. You o your major competitors be there serving free Xtra large “Big Gulp’ beverages to the locals. And going forward, each time they bring the cup with them. They pay the much lower retail price of X.
Of course you’re banking on cleaning up on the long term, back end repeat customer sales. But your math tells you or your major competitors this. Every time you give away an initial free Xtra large “Big Gulp” beverage of any kind.
A certain percentage of the locals. Whether they’re business owner or just individuals. A certain percentage of them will definitely become long term repeat customers. Who will gladly help spread some positive word of mouth and mouse buzz. Don’t you agree?
This is just one incredibly simple example. Of how getting out of a recession of any kind. Just might dramatically increase your overall cash surge. Don’t you agree?
Whose Says Strategically Increasing Your Long-Term Gross Profits Is Overly Complicated And Or Outrageously Expensive?
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