Are you ready to discover, how you or your major competitors, can consistently create, some bank account filling geometric growth? Me too. Especially if you don’t currently have, extremely deep corporate pockets.
Sound good? BTW, would or do you find it hard to believe, you or your major competitors can systematically leverage, a percentage of your current assets, resources and contacts.
And this is more than enough, to not only move your business or service move forward. But do so in such a significant way. Your long term gross front or back end profits, will most definitely skyrocket. For a fraction of your traditional, up front out of pocket cost. It’s this the type of outcome you can live with? Great. Because you’re definitely in the right place.
So Why Do You Suppose Your Current Marketing Or promotional Strategies Haven’t Led To Any Real Geometric Growth?
There’s probably a lot of incredibly valid reasons. But more than likely. Up to this point. Whatever type of advertising or promoting, you’ve been consistently implementing.
For the most part. It’s the snails pace, linear type of, one customer at a time variety. Say for example. You consistently run ads. Be they online PPC (Pay Per Click) type.
Or offline,(for a while) you pay for those outrageously expensive, dismally performing, traditional, prime time, local radio or TV ads, right? That is, until you tire of constantly wasting a small fortune.
So what’s a viable marketing or promotional alternative, you so skeptically ask? Great question. The potentially profitable short answer is. Good ole fashion bank account filling geometric growth. What else? Huh?
Why Not Experience Some Bank Account Filling Geometric Growth For The Same Money And Less Overall Effort?
Case in point. Let’s say you’re one of the senior marketing directors, for an extremely popular women-s cosmetics distributor. And since you pro-actively target who typically earn, five, six or seven figure a year incomes. And your ideal customer, currently has a total lifetime customer value metric, of somewhere between $450 -$6,500 dollars.
Give or take, over the next five to seven year period. One of the main reasons, (up to this point), you or your major competitors, are only experiencing, at best, some linear, not geometric growth is. Your primary approach to promoting. Huh?
Stop and think about, all of the potentially profitable, untapped marketing opportunities. Both you and the vast majority of your major competitors, keep -either- overlooking or ignoring altogether. Say what?
For example. Think about all of the men and women, who are constantly struggling, because at least 40- 60% of the local men & women, who set appointments with them. Either:
A.) Cancel the appointments for whatever reasons at the last minute. A very common, and all too frustrating experience
B.) Don’t bother to cancel, they just don’t show up. And then a series of phone tag ensues. And the entire appointment setting process starts all over again. What a total time suck, right?
Now the following potential marketing strategy, definitely will not eliminate this huge window of non productivity. But when you or your major competitors, consistently implement this one correctly. You’ll definitely put a huge dent in it.
Start Reaching Out And Helping Other Local Non Directly Competing Vendors Better Serve Their Customers And Clients!
Say for example. There’s a smaller, non franchised, local gym, who currently averages about 45% of their scheduled appointments with local women. Who are coming in, just to initially be given, their very first walk through of the facilities. Then you know what immediately comes afterward. Correct?
And so do these women. And this is the reason why, a staggering 45% or 45 of every one hundred appointments set. For whatever reasons, simply cancel or simply don’t bother to show up.
So you or your marketing team, offer the spa owner(s), strictly on a try it and see initial trial basis. You’ll provide the health spa owner(s) with, your extremely time sensitive and incredibly popular, deluxe women-s facial treatment gift certificates.
Which they hold out as an ethical bribe, worth $47 dollars. To be given to these ladies, simply for keep their scheduled appointment, the first time they set it. (Did you catch the last point?)
The ladies who schedule and keep their first appointment. They will automatically receive, two extremely time sensitive, women-s deluxe facial treatment gift certificates.
And as long as they drag a friend with them whose at least 18, to you or your major competitors women-s facial salon, before the gift certificates expire.Both ladies, get a free facial deluxe treatment, worth at least $47-$67 dollars. Say what?
You Can And Should Systematically Leverage These All Too Common Every Day Occurrences! (And Turn Them Into Mini Profit Centers!)
Otherwise. If (barring) an unforeseen emergency of some type. They schedule and formerly cancel. And rer-schedule and keep their appointment the second time. They still get their free facial deluxe treatment. But sadly, they only get to drag a friend with them, if one of them, is willing to pay a small, one time, $19 or X dollar access fee.
This is for both of them. And for keeping their scheduled appointment the very first time. They get two women-s deluxe facial treatment gift certificates.
A.) One gift certificate allows them to drag a friend with them whose at least 18, be they an associate, co-worker, best friend, employee, neighbor or sibling etc.
. . Will do just that.)
Over time, plus what you or your major facial salon owner(s) strategically add on the back end of this front end process. Say what? Is that not interesting to ponder?
You Definitely Don’t Have To Be Nearly As Creative If You’re The Opportunistic Type!
You”ll help this smaller health spa, dramatically cut down, on their cancellations and no call, no shows.
And obviously for you or your major competitors. This one incredibly simple, low hanging fruit marketing strategy, will definitely get more first time, potential customers through your doors, correct? Absolutely.
Coming up shortly in part two. You or your major competitors will discover at least tree more proven ways, for you to inexpensively experience, some potentially bank account filling geometric growth. Sound good?
Now It’s Your Turn To Grab The Bull By The Tail And Get After It Already!
P.S. Now as is customary during this part of our show. Please share your extremely valuable comments (in the comments section below) that you can apply to your business, product or service in the next 30 days or less!
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Probably one of the most useful and informative blog posts Ive come across in a while!
Thanks for your exceptionally kind words RIFAT.
Hopefully you can consistently leverage some of what you’ve
discovered here.
Into getting to the very next level or two.