Do you have any realistic idea just “how” it costs these major brands to hire an A or B level swim suit model these days? First of all they have to pay to have them flown first class to the specific location. And provide them 1st class 4 or 5 star hotel accommodations. Or in some cases if they require them to be on some exotic location for a few days.
They get paid X per day. Regardless if the weather or some other unforeseen mishap takes place and the shoot gets temporarily cancelled for the day. sometimes in order to trim their front end out of pocket costs.
They might barter with the swim suit models agent o directly with their agency. And agree to give 5-10 tens access to a high end condo somewhere. In exchange for a reduction in her total costs.
They may also throw in a really nice $5K diamond studded necklace. Or some $1,200 dollar a pair diamond earrings. And more than likely the major corporation got the bling at hard cost from one of their top Joint Venture (JV) partners whose a retail jeweler.
(And “if” they didn’t shame on them.)
The point is. You hire an “A” or “B” list swim suit model and it’s definitely not gonna be cheap, agreed? On the other hand entrepreneur. “What” if you or you major competitors could by pass at least 80% of the typical front end costs. And generate a ton of long term repeat business on the back end of your sales funnel. Without having to hire any swim suit models at all.
Does that sound like a plan you at least want to hear more about?
Entrepreneur Do More Of This If You Definitely Want To Strategically Spread The Word About Your Business Or Service!
So let’s say your women’s cosmetic distribution business wants to strategically get the word out about your great smelling fragrances. But you definitely want to avoid the costs of hiring “A” or “B” level swim suit models.
Because the typical front end costs definitely start to add up pretty quickly, do they not? And besides you’re more interested in the long term back end results, correct? So you’re not hung up on ‘how” your proven strategies or tactics ultimately get you there, correct?
Which is “why” yo or your major competitors proactively seek out two local or regional associations. The first being, (provided of course!) your particular area even has one.
First you seek out a local or regional “Women’s dental Association.” And the other is the local or regional “Nurses Associations.” Because the chances are extremely good the women who belong to these particular associations.
1.) At least some of them are consistently earning very good and stable annual incomes, right?
2.) And at least some of them absolutely love wearing some great smelling mid level or high end fragrances. (And they have the money to purchase them for themselves and as gifts.)
3.) They personally or professionally know other local women who also have the income to purchase great smelling fragrances. And also love doing so.
Entrepreneur You Or Your Major Competitors An Sitting On The edge Of a Potentially Profitable Goldmine Of Previously Untapped Marketing Possibilities!
Case in pint. “What” if you or your major competitors proposed the following. As long as these particular associations. Agree to periodically send some of your extremely time sensitive, market tested emails messages to their current and future women members.
You will gladly allow every member who drags another female with them to your showroom. Before the ten or x day expiration window expires. And of course they join and remain an active member of your opt in email list.
They get to purchase any mid level fragrance of their choice. (Which you currently haver in stock.) For an extremely limited time they get it at you actual cost.) Instead of the usual retail price of $650 or X dollars per bottle.
And every current and future female administrator of either or ant future associations. Both you or your major competitors put together an arrangement like this with. They automatically get to purchase any one mid level fragrance of their choice.
And for an extremely limited time. Provided they too meet the pre- conditions previously laid out. They only pay “what” a 32.oz. lower level fragrance would cost. So they’ll not only be saving a ton.
But as long as their guest whose at least 18. Also joins you or your major competitors opt in email list before they leave your store. They too get to purchase a lower level 64 oz. fragrance of their choice at your actual cost. Say what?
This way even before they actually leave your showroom. Both women have plenty of reasons to start texting any and every body they know. Don’t you agree? Coming up very shortly in part two. You or your major competitors are about to “discover” at least three more potentially profitable reasons ‘why’.
You may not need to hire outrageously expensive swim suit models in order to consistently generate a ton of long term gross front and back end profits.
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