Why This Might Not Be Such A Bad Way To Create Additional Income Streams!

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Why This Might Not Be Such A Bad Way To Create Additional Income Streams!

Whose not up for discovering how to systematically go about successfully generating additional income streams? Especially if it doesn’t or won’t directly interfere with anything you currently have in place. Or will have in place in the not so distant future.

This being the case. Would or do you have a problem with helping other non directly competing vendors expand their business or service in the process? Because you could systematically expand your business or service for literally a fraction of the typical upfront cost.

Provided you’re willing to slightly shift your current marketing perspective. And be open to strategically A/B split testing different types marketing or promotional approaches.

And accept when things simply aren’t working out. And pivot as needed. But when things are working out. Start doubling down on your current and future marketing or promotional efforts. Consistently doing the latter helps put or keep you or your major competitors in the drivers seat. Which is definitely what you want, correct? Me too…

Right About Now You’re Probably Wondering So How Do I Create Multiple Sources Of Income? (Correct?)

The short answer is. What are your short and long term financial goals? In the case of a local magician. Who clearly doesn’t have incredibly deep pockets, right? So they need to get as much massive exposure to their ideal customers. Right? Agreed.

But what the heck can they possibly do to systematically create additional income streams? Great question. One of the things they definitely want to do is power network with other local, non directly competing vendors.

Who have both direct and indirect access to their ideal prospects and customers. And by the same token. They want to set up or form mutually beneficial JV (Joint Venture) or cross promotional relationships with other local, non directly competing vendors.

This way -over time- both profit seeking entrepreneurs can and will systematically move their businesses or services forward. For literally pennies on the dollar.

Inexpensively Moving Forward Is A Lot More Likely When You Form The Right Type Of Strategic Alliances!

Case in point. Obviously the magician wants to perform in front of as many affluent and influential parents or legal guardians of kids within a certain age group demographic. As often as possible, correct? Absolutely.

But they can’t afford to simply throw away money on ads which clearly don’t work. Or are not only outrageously expensive. But offer virtually little or no long term residual promotional affect. Right?

So what potential marketing or promotional alternatives do they have? Or they can at least semi inexpensively test. Great question. Think about what services in their local area. Not only specializes in trying to keep a big smile on the parents or legal guardians faces.

But by extension they work both directly and indirectly with the kids in the magicians specific age demographic as well. Huh? How about a local upscale daycare service? Hmmm? What’s up with that?

For one thing the local parents or legal guardians are always on the lookout for some quality entertainment for their kids. Are they not? For sure.

Why Not Systematically Leverage Local Services Constant Needs To Keep Their Current And Future Clientele Extremely Happy!

Thank goodness there’s more than a few potential marketing or promotional strategies to at least inexpensively test. But for starters. The magician can initially test at least different approaches.

A.) First: They can systematically reach out to at least 3-7 of the top, local upscale daycare services directly. Via phone, text or email message(s.) And get this. Simply offer to volunteer to come in and periodically do free shows for the kids. Say what? Think about what this type of massive free, laser targeted exposure could potentially do for them or their major competitors. Especially over time.

A certain percentage of local parents, who are members or potential members of this particular daycare. They see what the magician can do. And they’ll either want to hire the magician to do a private performance for their kids.

Or they’ll strongly recommend them to others. And you know lots of pictures and video footage will constantly be posted all over social media. Which means even more long term laser targeted exposure. For literally pennies on the dollar. Right? Bingo.

 B.) Second: The magician-who hopefully- is marketing savvy enough. To start building their very own opt in email or text message subscriber base.

This way they can alert all of their current and future subscribers about this particular bonus offer. Which is. Every subscriber who helps them successfully perform at local daycare facilities.

They get one free private performance for their kids. Which is an X dollar value. And a second show. Provided they book it at least six months or less from the first show. They automatically save 40 or X% off.

Once The Word Of Mouth Or Mouse Train Starts Rolling! (It Will Potentially Just Keep Getting Bigger And Bigger!)

In fact. What if some of those parents or legal guardians in attendance, happen to be prominent members, or married to or live with prominent members of a local board of some kind.

They see and totally enjoy the magicians performance. And now they recommend them to their. Take your pick. Close friends, extremely close relatives. Or current and future board members. Extremely high profile local charity heads. Extremely high profile local politicians and both their personal and professional inner circles etc.

Hopefully without having to go any further entrepreneur. You are truly starting to appreciate “how” you or your major competitors, can systematically go about creating additional income streams. Any questions?

The Power Of Networking Can Either Work Overtime For Or Against You! (the Choice Is Yours!)

P.S. Now as is customary during this part of our show. Please share your extremely valuable comments (in the comments section below)
that you can apply to your business, product or service in the next 30 days or less!

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Extremely important note: And if by chance, you happen to know any of the lesser known podcasters,(or radio show host)
who also target small business owners, service providers or aspiring startups entrepreneurs etc.

And they’re pro-actively looking for potential guest speakers. Please don’t hesitate to-either- pass their name and contact information directly
to me or vice versa! Thanks!

(Click the link just below, and watch the first video at the top of the page, if you’d like to see the entire 33 minute replay, of a guest podcast on
marketing your small business or service. I Recently appeared on.)

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