Why These Are Definitely Some Of The Best Marketing Tips For Small Businesses Looking To Grow!
Strategically scaling your business or service for literally pennies on the dollar, definitely wouldn’t be such a bad thing. Now would it? Agreed. However, before anything like that can consistently happen.
You have to be willing to at least A/B split test some non traditional marketing strategies and tactics. This way you or your major competitors can inexpensively discover what works. And equally important what doesn’t.
This way going forward. You can start implementing some of the very best marketing tips for businesses who are definitely interesting in strategically scaling their growth. For literally pennies on the dollar. (Entrepreneur) there’s no written law which says you have to pay retail for your brand new customers or clients.
In fact you can often leverage some incredibly inexpensive assets or resources in order to grow. Have a closer look and see for yourself.
Why Not Take Your Brand Building Plan To The Very Next Level Or Two!
So you definitely want to systematically scale your business or service as fast as you possibly can. Without the inconvenience of the outrageously expensive traditional cost. Right? Me too.
But it’s a whole lot less likely to happen if you or your major competitors insist on trying to go the outrageously expensive traditional route. For one reason. Even if or when you develop a successful PPC (Pay Per Click ) ad campaign.
This will only come about after you’ve tested and tweaked a gazillion other campaigns, right? Or if you’re attempting to use local prime time radio or TV ads.
You can’t just run one ad, right? No way. Unfortunately both you and your major competitors have to constantly spend a ton of money on these outrageously expensive 30-60 second ad campaigns.
And it’s gonna take a ton of exposures before the general public even notices you exist. Then a gazillion more before they decide to become a first time customer. (If they ever do.) And sadly by then your business or service may be or quickly becomes so severely cash strapped.
You simply can’t recover. Because you and I can only afford so long to spend a dollar and get $.40- $.60 cents back. Ouch.
But What If You Or Your Major Competitors Could Dramatically Lower Your Upfront Cost To Consistently Generate Brand New First Time Customers!
Case in point. Let’s say your single location, non franchised retail appliance center wants to make a major splash. But without wasting another $25,000 – $40,000 a month on those outrageously expensive, dismally performing local billboard ad campaigns.
Because your cost per lead (CPL) metrics are simply off the charts. So while grabbing your business mail from your local private mail box provider.
You and the owner are talking about Co-VID 19 and all of the other nerve racking challenges you both constantly face as profit seeking entrepreneurs.
When you suddenly have a flash of marketing brilliance. You ask the owner(s) how much it cost to rent a mail box on an annual basis. With all of the extra benefits and perks included.
And they reply $210 or X per year. X per year vs $25,000 – $40,000 per month to try and reach the exact same target audience. Hello. So here’s what you or your major competitors enthusiastically propose. Letting the owner(s) know you’ll gladly finance 100% of the initial upfront costs. Huh?
You will sponsor (100% finance) a free monthly drawing. But this particular drawing is designed to constantly generate a ton of on and offline word of mouth and mouse buzz. It’s a round about way to generate a ton of social media buzz. For literally pennies on the dollar.
Your Ideal Prospects And Customers Love To Brag! (So Why Not Give Them Reasons To!)
Here’s just some of what the three monthly grand prize winners wins. And you tell me if if of these prizes would cause you to constantly brag, both on and off of social media to your professional or personal inner circle.
Each month there will be a 1st, 2nd and 3rd grand prize winner. Who will hopefully willingly help spread the word. And remember your ideal customer currently has a total lifetime customer value metric of somewhere between $350- $9,500 dollars. Give or take over the next five to seven year period.
If the P.O. box owner already has an opt in email or text message subscriber base. You’ll simply have them periodically send some of your best, extremely time sensitive offers sent to their subscribers.
And they’ll get at least a weeks notice ahead of the general public. Whose not yet on you or the P.O. box owners list.
1.) Each month the monthly 1st grand prize winner automatically wins: The top of the line mail box service valued at $210 or X dollars per year.
Plus, they automatically receive a $350 annual credit from any local, non franchised pizza shop. Say what? In reality you’ll get a $300 or X dollar credit from a local pizza shop business owner. And each month’s 1st grand price winner can use the credit any way they wish. Until it’s gone. But they have to use it all up within one calendar year of it originally being issued.
Are You Starting To Fully Appreciate Why You Don’t Necessarily Need Fortune 500 Types Of Promotional Budgets! (In Order To Make A Big Splash!)
2.) Each month the monthly 2nd grand prize winner automatically wins: A free six month credit towards whatever the current monthly charges are. Huh? Plus they also receive a $200 dollar annual credit to their favorite local, non franchised pizza shop.
3.) Each month the monthly 3rd grand prize winner automatically wins: A free three month credit off the price of whatever mail box charges they currently have.
And they also receive a $100 annual credit to their favorite local, non franchised pizza shop. And inside every P.O. box. Once every 90 days. Guess what they get? An extremely time time sensitive gift certificate to you o your major competitors retail appliance store.
They come alone and they save 10% off any purchase up to $300 dollars. But simply for dragging a friend with them whose at least 18. Before their gift certificate expires. They automatically save 40 or X% off up to $1,500 dollars.
You think these incredibly simple marketing ploys will cause at least some these P.O. box holders to start bragging both on and off of social media? You so got that right.
Going forward. Do you now much a much better understanding and appreciation. Of ‘why” these are definitely some of the very best marketing tips for small businesses looking to grow? Agreed.
P.S. Now as is customary during this part of our show. Please share your extremely valuable comments (in the comments section below)
that you can apply to your business, product or service in the next 30 days or less!
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