Why Strategically Getting The Word Out About Your Business Or Service Is An Ongoing Process!
So you’re definitely looking for some proven ways to expand your brand visibility and their by grow your business or service, right? No real surprise there. (Me too BTW.)
So the 64,000 dollar question become how, correct? Sure potentially expensive PPC (Pay Per Click) ad campaigns offer you instant access to some semi targeted traffic. But let’s be brutally honest here. PPC ad campaigns due get temporarily or permanently shutdown all the time. Do they not?
So constantly getting the word out about your business or service can be or quickly become a full time process, right? And nobody can constantly grind it out 15-18 hour days. Day after day, correct? (at least not for very long.)
But when it comes to creating long term marketing visibility for literally pennies on the dollar. Now you or your major competitors definitely options. And you can at least get part of your time freedom back. And still experience exponential marketing exposure.
From marketing strategies or tactics you only performed once. Entrepreneur does that sound like a plan you can effectively utilize or what?
How And Why Strategically Getting The Word Out About Your Business Or Service Is Definitely Good Business In The Long Run!
A while back I was fortunate enough to be a guest on the (WIT) Women In Technology interview series. And of course it was live streamed on both Facebook, youtube. And later on Linkedin.
And different snippets were periodically shared on twitter as well. And currently my episode along with many others is still being featured on their highly viewed youtube channel.
So unlike constantly paying for various types of paid ad campaigns. As their channel continuously receives organic (free) semi targeted traffic. I along with the others guests who appeared in their series. We constantly get free marketing exposure for literally pennies on the dollar.
And who will turn down this type of free ongoing exposure? So imagine my surprise when I recently received this really cool email from the series host Beata Young’s Executive assistant Mercy Rae Mendoza .
Why Strategically Getting The Word Out About Your Business Or Service Is An Ongoing Process!
So What Are You Consistently Doing Right Now In Order To Systematically Get The Word Out About Your Business Or Service?
First of just in case it’s not crystal clear “what’s” actually taken place. The host of the WIT (Women In Technology) series Beata Young. Originally created her ground breaking series to highlight women with all types of expertise in the tech niche.
And now because of the positive feedback it constantly generated. She and he expert tech team have turned the series into an ongoing podcast. And now they interview all types of experts in various industries from all over the world.
And now my guest podcast appearance is also archived as part of her previous episodes. Which means future listeners can and will be introduced (exposed) to particular skills and marketing strategies and tactics.
And all I along with the other guests did was be interviewed once. And look at the potential long term marketing visibility for literally pennies on the dollar. And as her show continues to grow. And of the guest content creators such as myself ride along (leverage her collective efforts!) for free.
You’ve Probably Heard The Phrase A Rising Tide Lifts All Boats?
The screenshot image below is taken directly from her “Positivity Hacked Podcast” channel.
Why Strategically Getting The Word Out About Your Business Or Service Is An Ongoing Process!
Of Course Being A Podcast Guest Of Appearing On Camera Isn’t Every Bodies Thing!
Ladies & gentlemen if you’re currently a little cautious about either appearing on camera or being recorded. Then obviously these particular strategies aren’t currently for you at this particular point in your ongoing entrepreneurial journey.
And I’m not here trying to brow beat you into going against ‘what” doesn’t currently feel comfortable to you. Instead my advice is “if” you’re comfortable enough to either being filmed or recorded.
Then you’re definitely miss a ground floor opportunity to both expand your brand awareness and potentially grow your business or service as well. Because both podcasting and strategic guest podcasting are basically still in it’s infancy stages. Say what?
Sure they are a lot of registered podcast. Especially during the ongoing pandemic. But upon close look you realize the vast majority of them still haven’t published a total of 30 unique episodes.
And the vast majority of them, (a staggering 90% or more) never will. So if you’re wondering if you’ve missed the boat.
Or if the surge in the popularity of podcasting is over. Word to the wise it’s just getting started. So get in the game already. Either as a podcast host or a guest or periodically both.
Entrepreneur Until You Get In The Game And Get Laser Focused Your Unique Perspective Hasn’t Been Told! (And Unless Or Until You Tell It Who Will?)
Think about six months to the next three years or the next 36 months. How expensive do you think PPC will get? And “if” it makes sense you should definitely be strategically using some type of paid advertising. But there’s certainly no reason(s) “why” you can’t be strategically getting the word out using other proven marketing alternatives, correct?
So get to it already.
P.S. Now as is customary during this part of our show. Please share your extremely valuable comments (in the comments section below)
that you can apply to your business, product or service in the next 30 days or less!
As always if you got any value out of this post, please share this on your favorite social media sites or tweet this. Thanks!
And if you’re currently registered on Linkedin or twitter, and you’re serious about about doing some type of power networking. Let’s get connected asap!
Extremely important note: And if by chance, you happen to know any of the lesser known podcasters,(or radio show host)
who also target small business owners, service providers or aspiring startups entrepreneurs etc.
And they’re pro-actively looking for potential guest speakers. Please don’t hesitate to-either- pass their name and contact information directly
to me or vice versa! Thanks!
(Click the link just below, and watch the first video at the top of the page, if you’d like to see the entire 33 minute replay, of a guest podcast on
marketing your small business or service. I Recently appeared on.)
(And speaking of you consistently generating some type of reliable passive income. This may just be what you need right now. Click the link to
to “discover” the real secret of the ultimate insiders.)
And be sure you grab your explosive free 22 step small business marketing idea kit series, because it will help you increase your gross profits by
as much as 25% in the next 90 days or less.
And help you master your effective communication in marketing skills.(No matter what your particular niche market is.) It’s a $97 dollar value and it’s FREE! Please note some links on this page are affiliate (income producing) links.
