Why Sadly This All Too Common Marketing Trend Keeps Ruining Tons Of Aspiring Entrepreneurs Dreams!Part Two
Hopefully after being exposed to part one of this ongoing series. You will not be and or become, yet another fallen victim, to this all too common marketing trend.
Which is ruining all types of, aspiring entrepreneurs and or ambitious startups dreams, are you? This is really good to hear. But please be aware.
You can not simply put your head down. And dig in even deeper. Thinking more hard work alone is the ultimate answer. Because sadly. It’s not.
On the other hand. As soon as you adopt and start consistently implementing, some proven marketing strategies and or tactics. Your bottom line, will start to gradually reflect, your positive (marketing) mindset shift(s.)
Which is definitely what you and I ultimately want and expect. Is it not?
So Why Do You Suppose So Many Extremely Hard Working And Dedicated Entrepreneurs Initially Choose Working Harder Over Working Smarter?
Great question. Who can say for sure. But getting back to our hypothetical marketing example, in part one.
So here’s this local, non franchised, Mom & pop style bakery owner.Who currently has X number of full and part time employees.
And for sure, both he and his extremely dedicated staff, are literally working their tails off.Are they not? But sadly, in spite of all of their collective efforts.
Day in and day. He’s generating, virtually little or no, long term marketing leverage. For all of their meaningful efforts.
That is, until he (or you!) finally decides, to start consistently implementing, testing and tweaking, some marketed tested strategies and or tactics. Say what?
So What More Can Or Should You Be Steadily Doing To Increase Your Marketing Leverage?
Try this incredibly simple marketing strategy. Which will continuously expose you, to more potential first time and repeat, long term customers, for literally pennies on the dollar.
1.) First: You will set up, a rather large punch or fish bowl. And start holding weekly or monthly, free drawings, for the local businesses within your immediate area. Huh?
That’s correct. When an actual, local business owner or service provider, (of any size) walks into your business, in order to place or pick up an order.
They can drop their business or index card into your punch bowl. For their chance to win, $30-$50 dollars worth of free goodies.
A Simply Free Drawing Is The Potential Marketing Springboard To Some Major Long Term Profits!
Each week. You or one of your staff members, will choose your first grand prize winner. And either call or text them, to let them know.
They are this weeks, 1st grand prize winner. And they have exactly 48-72 hours, to claim their prize.
Or they automatically forfeit it, to that weeks, second grand prize winner, runner up.If need be, you can (either) hire some local, under employed, college grad students.
And they do your strategic phone call or text message follow up, to each week or months runner ups.
And also, every customer, who makes any purchase over $7 (or X) number of dollars. You automatically laminate, a two sided card for them. And each time they bring the card with them.
They automatically save 25 (or X%) off any large beverage they purchase, and 20% off. Provided they spend over $7 dollars. And 10% off any amount under, whatever amount you ultimately decide on.
You’re Simply Implementing Some Proven Word Of Mouth And Mouse Generating Strategies Which Inexpensively Create Long Term Repeat Customers! (For Literally Pennies On The Dollar!
Case in point. Next, you take your average daily gross, and whichever customer, spends above the average customer amount first. For that particular day.
This extremely marketing savvy bakery owner. Lets them choose, any two Xtra large beverages of their choice. And it’s free! Say what?
Think about what’ll they’ll automatically do. Once they make it to their final destination. Bingo! They’re gonna continuously spread the word.
Both on and off of social media. They’ll also constantly be texting and quite possibly sharing videos, of their good fortune to. Will they not?
How Else Can You Consistently Generate Some Positive Word Of Mouth And Mouse Buzz For Literally Pennies On The Dollar!
Think about it. How much traditional advertising and or promoting, could you or I possibly do for the hard cost of two Xtra large beverages.
You so got that right. So word starts to spread. And each day, week and month, a few more local bodies, start to trickle in. And spend a little more money. Correct? Or at least that’s the plan.
Now his working smarter, not just harder.Don’t you agree?
In part three. This is where the real deep dive starts to happen. So see you in just a little bit in part three, okay?
Until then. Are you starting to better appreciate, how an all too common marketing trend. Is continuously ruining, tons of aspiring entrepreneurs hopes & dreams! I sincerely hope so!
You Don’t Have To Settle For Just Working In Your Business And Or Service!
P.S.Now as is customary during this part of our show.Please share your extremely valuable comments (in the comments section below) that you can apply to your business,
product or service in the next 30 days or less!
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Extremely important note:And if by chance, you happen to know any of the lesser known podcasters,who also target,small business owners,service providers or aspiring startups
entrepreneurs etc.
And they’re pro-actively looking for potential guest speakers.Please don’t hesitate to-either- pass their name and contact information directly to me or vice versa!Thanks!
And be sure you grab your explosive free 22 step small business marketing idea kit series,because it will help you increase your gross profits by as much as 25% in the next 90 days or less.
And help you master your effective communication in marketing skills.(No matter what your
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