Why Doctors Definitely Aren’t The Only Ones Who Can Benefit From This Powerful Marketing Lesson! Part Two
Quickly picking up where part one left off. Ladies & gentlemen hopefully you do readily appreciate. Both “how” and why learning or discovering a major marketing lesson. No matter where the particular source of this newly acquired knowledge is originally acquired from.
As long as you and I benefit from this proven source of knowledge. it can and definitely will pay mega dividends. For literally years and years to come. Don’t you agree? So pay close attention. Whenever a reputable source shares their proven wisdom/ real world secrets.
Otherwise, you and I run the risk of trying to reinvent the success wheel. And this all-too-common approach. has proven to be the ultimate downfall of far too many aspiring entrepreneurs. Don’t you agree?
Why Understanding The Basic Wants And Desires Of Your Target Market! (Will Definitely Help Develop The Necessary Copywriting Skills You’ll Surely Need!)
Sure, you could invest literally tens of thousands of dollars in extremely high-end courses, coaches. Learning “how to” write persuasive copy. But that’s only part of your/our real world learning curve. They you and I have to test our theories out in the real world.
And this is where you and I discover. How close or how far away we are from providing what our target market truly desires. 😀 And “if’ you’re just starting out. Entrepreneur it’s definitely gonna take some serious commitment on your/our part.
before you/we start consistently seeing some bankable results. On the other hand.
You Definitely Don’t Have To Be A Hot Shot Copywriter In Order To Write Persuasive Copy!
If you and I could consistently write super persuasive like mega successful copy writer Ben Settle. (Not an affiliate link of any kind BTW, just saying.) Or even close to his skill level. 😀 Then it wouldn’t matter “what” type of writing challenges we faced. But luckily, you and I don’t have to invest in the blood, sweat & tears Ben did. In order to acquire the bankable skills, he has.
The point is simply by knowing and understanding ‘how” and when to use some type of strategic A/b split testing strategy. You and I (and or your major competitors!) can systematically leverage the audience(s) you/we already have.
Case in point. (And always strictly for hypothetical marketing illustration purposes only.) Let’s take a successful retail furniture store. and let’s say they’re going to have their incredibly popular. Quarterly or semi annual free drawing mega event.
The 1st grand prize winner automatically wins a Master Livingroom suite. Which typically retails for $15,000 or X amount of dollars. And the second grand prize winner, automatically wins a deluxe Master bedroom suite. Which usually retails for at least $5,000 or X amount of dollars.
And at least five or X number of locals win a state of the art 65-inch flat screen TV. (Needless to ladies & gentlemen. All of those fabulous prizes normal cost the extremely marketing savvy retailer, about half their perceived market value.) And the total perceived value should be more than enough incentive. To strategically build a huge, (and hopefully!) responsive opt in email list. Don’t you agree? 🙂
(Coming up very shortly in part three. You or your major competitors will “discover’ at least thee more rarely utilized marketing/promotional strategies & tactics. So please stay tuned. 😎
Strategic A/B Split Testing Is Probably A Far More Versatile And Potentially Valuable Marketing Tool! (Than You Currently Realize Or Appreciate!)
so imagine you or your major competitors store(s) are packed each day. With at least 200-400 locals a day visiting. in order to both shop and enter this incredibly popular free drawing.
It definitely wouldn’t occur to most retailers to strategically use some type of potentially profitable A/B split testing on their walk-ins. so you have some attractive local women greeters. Pass out two extremely time sensitive discount coupon offers to every walk-in.
In essence extremely time sensitive offer A & offer B. Both offers have to be acted upon before the locals leave you or your competitors. Your daily and weekly totals. Should direct you to which offer needs to be extended and further leveraged.
And which one definitely needs to be stopped. Then you or your major competitors can leverage your winning offer(s0 even further. Are you starting to better appreciate “how” an incredibly simple marketing lesson or two.
Can lead to some major long term gross front and back end profits? Say yes. 😉
Just Remember Some Form Of Strategic A/B Split Testing Is Definitely The Tip Of The Long Term Marketing Iceberg!
P.S. Now as is customary during this part of our show. Please share your extremely valuable comments (in the comments section below)
that you can apply to your business, product or service in the next 30 days or less!
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And they’re pro-actively looking for potential guest speakers. Please don’t hesitate to-either- pass their name and contact information directly to me or vice versa! Thanks!
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(Click the link just below, and watch the first video at the top of the page, if you’d like to see the entire 33 minute replay, of a guest podcast on marketing your small business or service. I Recently appeared on.)
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And help you master your effective communication in marketing skills.(No matter what your particular niche market is.) It’s a $97 dollar value and it’s FREE! Please note some links on this page are affiliate (income producing) links.
