Why Creating Content Can Be Or Quickly Become A Major Game Changer!
So you heard the whole, “why” you and I and your major competitors definitely should be constantly creating content of some kind and posting it on social media, right?
Truth told, unfortunately for all of us. Creating content of any kind and posting it on the different social media sites is very short lived. Say what? Think about the average “lifespan” of any content you post on twitter, Facebook or Linkedin etc.
It’s there momentarily then it’s gone, right? On the other hand, entrepreneur “what” do you think happens when you and I or your major competitors get featured in front of a laser targeted audience? Say what?
Imagine you and I being invited (no less) to demonstrate your particular expertise in front of a laser targeted audience. And the audience hangs on your every word, (on average) anywhere from 30- 120 minutes.
And unlike you or I constantly paying for ads. This particular opportunity definitely costs you and I time. But you don’t have to reach in your pocket and spend a nickel to appear as a guest unless you wish to be a guest. (Hint: Most podcast hosts don’t charge a nickel for you and I to be their guest or recurring guests.)
Your Journey Of Success Online Will Definitely Involve You Or Your Major Competitors Strategically Leveraging The Content You Create!
Entrepreneur take a look at the promo banner the “Women On IT” sent out on my behalf. Starting about a week before I was scheduled to be a guest on their podcast. So typically about a week before their scheduled scheduled guests appears. They start their promo process.
(BTW in order to listen to the entire 60 minute presentation. Simply click the image in order to see the entire episode on youtube. And be sure and hit the thumbs up and share the episode to any and every one you know whose attempting to grow their business or service.)
Why Creating Content Can Be Or Quickly Become A Major Game Changer!
Entrepreneur Why Not Systematically Leverage Any And All Content You Take The Time And Effort To Create?
Case in point. The name of this particular organization is “Women On IT.” (BTW, “IT” stands for Information Technology.) And believe when I tell these extremely tech savvy ladies know their stuff like “Lebron” knows round ball.
But my reasoning for leaping at the chance to appear on their podcast is because “Women” involved in the “IT” industry are constantly in contact with other profit seeking entrepreneurs, right? Be they aspiring startups or already well established.
Think of the types of business/entrepreneurial eyeballs which routinely listen to their podcasts. And equally important “who” these listeners know, work for, employ or constantly power network with.
The interview because it was simultaneously being steamed on Facebook, youtube and Linkedin. The viewers were able to not only ask their most burning questions in real time. But the links were immediately available less than 20 minutes after the episode concluded.
First of all look at the additional free marketing exposure. Can you think of three larger platforms to be streaming on than those three previously mentioned? And those who asked questions, definitely want practical answers, right?
now you and I or your major competitors can share the link of the recording in future blog posts or email messages to your opt in email subscribers, right?
Entrepreneur The Right Kind Of Content Creation Can Provide Massive Reach! (For Literally Pennies On The Dollar!)
As you’re reading this particular blog post and possibly watching the entire 60 minute podcast episode. I’m possibly doing? Exactly, maybe I’m bingeing on Netflix. Or maybe I’m busy preparing for my next guest podcast appearance. (Checkout the really cool promo banner below.)
Or maybe I’m socializing with friends or associates etc. (The choice is yours.)
The point is because the guest podcast content you, I or your major competitors create. It can and will be shared, liked and hopefully implemented and constantly exposed to your/our ideal target audience. Via yotube or Vimeo etc.
Which also includes our twitter, Facebook, Linkedin and Instagram audiences etc. And you and I might in all likelihood be off doing other things. Yet still getting the ongoing benefits of this massive free additional marketing visibility.
Why Creating Content Can Be Or Quickly Become A Major Game Changer!
Think Of Creating The Right Type Of Consumable Content As A Proven Strategy For Consistently Generating Massive Free Exposure!
Ladies & gentlemen, unlike your PPC (Pay Per Click) ad campaigns. Which not only cost you potentially lots of money. Because you “have to” test. And you also run the real risk of your account(s) being temporarily or permanently shutdown.
You spend the money upfront and regardless of the outcome. Your money is still gone. Contrast that approach to you and I invested anywhere from 30-120 minutes of your irreplaceable time.
And having your content archived for current and future targeted visitors to find and hopefully get long term benefit from. And these content consumers can, share, like and recommend you to others.
Entrepreneur is it starting to become apparent how and why creating content can be or quickly become a major game changer?
P.S. Now as is customary during this part of our show. Please share your extremely valuable comments (in the comments section below)
that you can apply to your business, product or service in the next 30 days or less!
As always if you got any value out of this post, please share this on your favorite social media sites or tweet this. Thanks!
And if you’re currently registered on Linkedin or twitter, and you’re serious about about doing some type of power networking. Let’s get connected asap!
Extremely important note: And if by chance, you happen to know any of the lesser known podcasters,(or radio show host)
who also target small business owners, service providers or aspiring startups entrepreneurs etc.
And they’re pro-actively looking for potential guest speakers. Please don’t hesitate to-either- pass their name and contact information directly
to me or vice versa! Thanks!
(Click the link just below, and watch the first video at the top of the page, if you’d like to see the entire 33 minute replay, of a guest podcast on
marketing your small business or service. I Recently appeared on.)
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to “discover” the secret of the ultimate insiders.)
And be sure you grab your explosive free 22 step small business marketing idea kit series, because it will help you increase your gross profits by
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And help you master your effective communication in marketing skills.(No matter what your particular niche market is.) It’s a $97 dollar value and it’s FREE! Please note some links on this page are affiliate (income producing) links.
